PAPER # 1
**Duration: 2 hours**
**Instructions:**
1. Answer all the questions.
2. All questions carry equal marks.
3. Write your answers in the provided answer booklet.
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**Section A: Multiple Choice Questions (1 mark each)**
Select the most appropriate answer from the choices provided.
1. What is the primary goal of change management?
a) To resist change
b) To maintain the status quo
c) To prepare and support individuals and organizations through change
d) To avoid change at all costs
2. Which of the following is NOT a stage in the Kurt Lewin Change Model?
a) Unfreeze
b) Transition
c) Freeze
d) Refreeze
3. Resistance to change can be caused by:
a) Effective communication
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, b) Employee involvement
c) Fear of the unknown
d) Clear and consistent vision
4. What is a SWOT analysis used for in change management?
a) Identifying an organization's Strengths, Weaknesses, Opportunities, and Threats
b) Analyzing customer demographics
c) Creating a marketing strategy
d) Forecasting market trends
5. Which of the following is a key element of successful change communication?
a) Keeping communication one-way from top management
b) Withholding information until the last minute
c) Being open, honest, and transparent
d) Avoiding any communication with employees
**Section B: Short Answer Questions (3 marks each)**
6. Define the term "Change Management" and explain why it is essential in today's
business environment.
**Answer:** Change Management is the process of planning, implementing, and
monitoring changes in an organization to achieve desired outcomes. It is essential in
today's business environment because rapid technological advancements and market
dynamics require organizations to adapt, innovate, and stay competitive. Effective
change management helps employees navigate transitions, reduces resistance, and
ensures that changes are implemented successfully.
7. Describe the Lewin's Change Model and discuss the importance of the "Unfreeze"
stage in managing change.
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