P1, P2, Global Presence: Key Factors & Strategic Complexities of International Operations

LO 1: Analyze the key factors which drive globalization P1: Analyse key factors of cost, market, environment and competition that drive global commerce and trade. LO 2: Determine the strategic complexities associated with operating in a global environment P2: Explain the complexity of strategic challenges faced by organizations when operating in a global environment supported by specific examples. Rationale In our working lives, we are often required to research a topic, gather information from multiple sources and use that information as the basis for a report on a specific subject. In this assignment, you will have the opportunity to practice this skill. Situation Pursuant to your study in international business, you wish to pursue a summer internship during 2018. The GO Overseas website details an internship opportunity with the H & M Group (H & M). Since half of these internships evolve into career positions, the application & interview process is a key element in your career plan. You need to prepare a CV, complete a detailed application and a rehearse for the virtual interview. Accordingly, your preparation process includes research to analyse the driving factors of globalization coupled with the complex nature of international operations. Specific details related to H & M operations will be a key element to obtaining this competitive internship. Review both the case study located on the Moodle class site: H & M’s Gobal Supply Chain Management Sustainability: Factories and Fast Fashion and the H & M Conscious Actions, Sustainability Report 2015. Begin with an analysis of the theoretical concept of globalization and the factors that drive international operations. Address the impact of the digital revolution within the global retail community. Explore the complexities of international trade law along with the economic & environmental impact in the context of the challenges posed in risk and diversification strategies. Finally, research supply chain management in this international environment. Since each theoretical concept applies to H & M, you plan to document your research with examples from their company operations. This will allow you to prepare for specific H & M topics in your interview. It is important to evaluate both the opportunities and challenges faced by H & M (or other multinational company of your choice). Your report should address the following discussion points and questions: Analyse the key factors which drive globalization 1. Begin your report with an analysis of the cultural, economic, political and social dimensions that drive globalization. Consider the following: • Cost including the quality of material, labour and global communications & profits • Market including expansion to emerging markets • Global business environments including increased competition & flows of trade, investment & capital • International business management as it differs the operations of a domestic firm environment 2. Critically analyse both the benefits and challenges faced by H & M (or other multinational company of your choice).