Class Notes for Purposive Communication

MODULE PURPOSIVE COMMUNICATION


CHAPTER 4: TYPES OF TEXT REFLECTING DIFFERENT CULTURES



Objectives:
At the end of the lesson, the students will be able to:
a.) identify the different types of text;
b.) evaluate multimodal texts critically to enhance receptive skills;
d.) adopt awareness of audience and context in presenting ideas.



TYPES OF TEXT

A text is not only limited to something
written down. A text can be a film, an
artifact, anything in a language and
culture that conveys meaning.




CATEGORIES OF TEXT

1. CREATED TEXTS –texts authored by
non-native speakers for non-native
speakers to achieve pre-determined curricular goals.

2. SEMI-AUTHENTIC TEXTS –texts created by native and/or non-native speaker,
based on original language materials, but adapted to fit curricular needs.

3. AUTHENTIC TEXTS –texts created by native speakers for consumption in a native
environment.

4. MULTI-MODAL TEXTS –texts that combine two or more semiotic system.




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THE SEMIOTIC SYSTEMS OF MULTI-MODAL TEXT

A text may be called as multi-modal when it combines two
or more semiotic systems.

1. LINGUISTIC –comprising aspects such as vocabulary,
generic structure and the grammar of oral and written
language.




2. VISUAL –comprising aspects such as color,
vectors, and viewpoint is still and moving images.




3. AUDIO –comprising aspects such as volume, pitch, and
rhythm of music and sound effects.




4. GESTURAL –comprising aspects such as movement,
speed, and stillness in facial expression ad body
language.




5. SPATIAL –comprising aspects such as proximity,
direction, position, of layout and organization of objects in
space.


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