Summary CFRE DETAILED Glossary

CFRE Glossary CFRE Glossary Accountability ANSWER- the responsibility of the donee organization to keep a donor informed about the use that is made of the donor’s gift as well as the cost of raising it Acknowledgment letter ANSWER- written expression of gratitude for gift or service Acquisition mailing (prospect mailing) ANSWER- a mailing to prospects to acquire new members Advance gifts ANSWER- gifts given or pledged in advance of a public announcement of a campaign. The success or failure of the campaign may depend on the size of the advance gifts Advisory board ANSWER- a group of influential and prominent individuals whose association with a development program is calculated to lend luster and implied endorsement of the program’s goals and objectives Analysis ANSWER- that section of a study that deals with the factors essential to success in a fundraising program: principally the case for support, leadership potential and fields of support Annual giving ANSWER- annually repeating gift programs; seeking funds on annual or recurring basis from the same constituency; income is generally used for operating budget support Annual report ANSWER- a yearly report of financial and organizational conditions prepared by the management Anonymous gift ANSWER- a gift whose announcement, by specific wish of the donor, can include only the amount; the name of the donor is withheld Appreciated real property and securities gift ANSWER- gifts of real estate or securities, which when held long term are deductible for the federal income tax purposes at the full fair market value with no capital