100% CORRECT ANSWERS
What was the first chain - Answer ✔✔Holiday Inn
What type of company has a contract where it receives payment and/or some portion of profits? -
Answer ✔✔Management Company
What are the 2 top markets in the U.S.? - Answer ✔✔Orlando, FL
Chicago, IL
What are the top 2 U.S. Metro Markets by number of properties? - Answer ✔✔Chicago, IL
Orlando, FL
What is the top U.S. Metro Market by occupancy? - Answer ✔✔Fort Lauderdale, FL
What is the top U.S. Metro Market by average daily rate? - Answer ✔✔Chicago, IL
What market is reviewed annually? - Answer ✔✔Worldwide Markets
Why are worldwide markets reviewed annually? - Answer ✔✔to determine if new markets may be
created based on growth in available supply and sample
How many scale categories are there? - Answer ✔✔7 scale categories
How are the scale categories broken up? - Answer ✔✔6 for chain hotels ranging from Luxury to
Economy, and 1 scale category for all Independent Hotels
, When a chain is categorized in a specific scale group, what does it mean? - Answer ✔✔means every
hotel in that chain is in that Scale group everywhere in the world, in every country and market
How are chains positioned in Scale groups? - Answer ✔✔based on average daily rate (ADR)
How many Class categories are there and what category do they not have? - Answer ✔✔6 Class
categories;
No Independent Class group
Other than the Scale and Class categories, what non-geographic categories does STR track? - Answer
✔✔Location;
Extended Stay
What are 2 foundations of the STAR Program? - Answer ✔✔aggregating;
confidentiality
Aggregating - Answer ✔✔means finding the averages based on the data from a group of hotels so that
each individual hotel is protected
Confidentiality - Answer ✔✔rules to ensure no individual property data is ever disclosed to another
property
What are some stakeholders when it comes to choosing a comp set? - Answer ✔✔Management
Company
Chain (corporate staff such as a regional manager)
GM
sales and marketing team
revenue manager
What are some brand standards that chains can set when choosing comp sets? - Answer
✔✔including/excluding specific chains