1). The halo effect can be explained as
Ans: An effect in which an observer may tend to bend their judgment based on a
specific characteristic.
2). Which of the following would be a situation where the halo effect is irrelevant?
Ans: Waiting for an outcome that depends on an act of nature.
3). Which of the following is not an example of the halo effect?
Ans: Choosing a restaurant based on the reviews by food bloggers instead of choosing
a place based on how beautiful its pictures look online.
4). A person's _________ can affect the degree of influence of the halo effect.
Ans: Emotional state.
5). When dealing with children, parents can handle the halo effect by:
Ans: Appreciating their children's' existing talents and encouraging development of new
talents.
6). "sasha scores an 'a' on every one of her tests. i bet she could be a good student leader." this
is an example of:
Ans: The halo effect.
7). Network effects are characterized by a positive-feedback loop, where the biggest networks
continue to grow bigger. what implication does this positive-feedback loop have on network
markets?
Ans: Early, fierce competition between rivals.
8). Which of the following factors is responsible for the possibility of moore's law?
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, Ans: The distance between pathways inside silicon chips gets smaller with each
successive generation.
9). Which of the following statements is a valid reason for chip manufacturers to carry minimal
inventory?
Ans: Products with a significant chip-based component rapidly fall in value and can
cause huge losses when overproduced.
10). Which of the following is an example of a one-sided market?
Ans: Cell phone networks.
11). Which amongst the following is an outcome of the modern social media platform?
Ans: SEO, Wikis, Social Engagement.
12). Collaborative consumption can be described as:
Ans: A system that enables customers to obtain and provide resources via a platform.
13). Jane believes that its mushrooms are more toxic to the human body as compared to
peanuts. what would the availability heuristic tell us about jane?
Ans: She has probably read up on the toxicity and adverse effects of consuming
mushrooms.
14). The availability heuristic may lead to incorrect conclusions to certain problems. why does it
happen?
Ans: The availability heuristic does not make judgements about the frequency of
events.
15). Which one of the following is not a good example of the framing effect?
Ans: Profit for the year 2018 decreasing by $2000.
16). ___________ occurs when the choice made by a person is affected by how the information
about an item is presented.
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