Hootsuite Certification Exam, 59 Questions and Correct Answers, With Complete Solution 2024.

Hootsuite Certification Exam, 59 Questions and Correct Answers, With Complete Solution 2024. After you've uploaded posts into Hootsuite'sBulk Composer, what's the best place to vet and preview those scheduled posts? 1 Answer: Planner - Planner - Boards and Streams - Analytics - Insights - Impact Which of the following is not a benefit of publishing to Instagram using Hootsuite? 2 Answer: Adding location tags and swipe-up links to your post from within the Composer - Scheduling and rescheduling multiple posts in advance - Reviewing Instagram analytics alongside metrics from your other social accounts - Adding location tags and swipe-up links to your post from within the Composer - Viewing comments on your Instagram content in the same window as engagements on your other social accounts. When managing Instagram with Hootsuite, we recommend using Instagram Business accounts. Why is this? 2 Answer: You can publish directly to Instagram without using your phone or the Instagram app - Profile metrics for Personal Instagram accounts require 10K+ followers - Business profiles allow you to upload videos that are more than 60 seconds long - You can publish directly to Instagram without using your phone or the Instagram app - Business profiles that are linked to Hootsuite are more discoverable on Instagram natively Geo-search streams are used to help you find social media conversations relevant to your brand that are happening 3 Answer: in specific physical locations - on specific social networks - in your home country - on private profiles or closed networks - in pre-set topic areas - in specific physical locations In Hootsuite Inbox, you can see all the correspondence between a user and your organization on a particular social channel, including public and private conversations. This is useful for 4 ? Answer: understanding the full context of the most recent exchange - understanding the full context of the most recent exchange - targeting paid advertisments to the user more accurately. - gathering marketing analytics on the user's behaviour. - feeding data into Hootsuite chatbot for more human-like responses. What is the most popular feature of Hootsuite? 5 Answer: Scheduling and publishing messages to multiple accounts at once - Geo-locating conversations and geo-targeting messages. - Scheduling and publishing messages to multiple accounts at once - Social media analytics and metrics. - Automating all your social media activities. Anything you want to do in Hootsuite can be found in the ________, with the main workspace in the _________? 6 Answer: Sidebar; center - Settings; Streams - Nav-panel; dashboard - Header; Sidebar - Sidebar; center Select the 4 features that are available on the Hootsuite Mobile app 7 Answer: Inbox and Settings, Publisher, Streams, Composer - Inbox and Settings - Publisher - Streams - Insights - Impact - Team Metrics - Composer Which of the following is not a benefit of using Hootsuite Analytics? 8 Answer: Accurate estimates of the monetary value of each like, retweet, share, and new follower you recieve - It's more efficient to review your accounts' social metrics in one dashboard, rather than visiting numerous native accounts individually - Reviewing metrics in a highly visual, customizable interface - Accurate estimates of the monetary value of each like, retweet, share, and new follower you recieve Let's say you're creating a search stream in your Hootsuite dashboard, to find mentions of the phrase vacation holiday getaway. How do you ensure that the exact phrase gets searched for, rather than the individual words in the phrase? 9 Answer: quotation marks around the phrase - asterisks around the phrase - ampersands before the phrase -Boolean operators after the phrase - @ symbol after the phrase - quotation marks around the phrase Within the Hootsuite Composer, you can transform URLs into an 'Owly' link. Which of the following are reasons you'd want to use this feature. (Pick two) 10 ? Answer: Owly links track how many people clicked it & Owly links use less characters than regular URLs - Owly links provide higher resolution previews of the webpage being linked to - Owly links are prioritized by social networks - Owly links track how many people clicked it - Owly links use less characters than regular URLs A Report in Hootsuite Analytics has a flexible, interactive interface into which you can drag and drop up to 100 11 Answer: tiles, which are individual displays of a specific metric - campaigns, each of which are targeted at a social media objective or goal - tiles, which are individual displays of a specific metric - trendwatchers, which are pre-set displays of Line Charts, Tables, and TreeMaps - overviews, which are pre-set collections of metrics data - data elves, who work hard for their money What Hootsuite resources would you use to learn best practices for managing your Social Accounts using the Hootsuite dashboard? Hootsuite Academy/Learning Questions Answer: All of these - All of these - Hootsuite Resource Library - Hootsuite Academy - Hootsuite Blog - Hootsuite Help Centre If you wanted to demonstrate to potential future employers that you can use the Hootsuite Platform proficiently, what would you do? Hootsuite Academy/Learning Questions Answer: Complete the Hootsuite Academy Platform Certification Course, and add your Credential to your LinkedIn Profile. - Complete the Hootsuite Academy Platform Certification Course, then print out your Certificate and put it on your wall. - Complete the Hootsuite Academy Platform Certification Course, and add your Credential to your LinkedIn Profile. - Complete the Hootsuite Social Marketing Certification Course - Add Hootsuite as a previous employer in your resume When using the Hootsuite Composer, what's the purpose of the social profile picker? 12 Answer: To select the social profiles to which you want to publish your post. - To connect an existing social media account (e.g., Facebook, LinkedIn) to your Hootsuite dashboard - To select the social profiles to which you want to publish your post. - To monitor account activity on your social accounts connected to Hootsuite. - To create a network-specific search stream in the Engagement area. To share access to a Hootsuite Analytics report with your colleagues you need to use the Share button to: 13 Answer: Enter their name or email address - auto-populate an internal CRM message - create and copy a custom owly link which you can then share - open a printer friendly version of the board - Enter their name or email address In Hootsuite Analytics, what is an advantage of sharing a Report with a colleague rather than sending them an exported pdf? 14 Answer: Reports provide your colleagues with continuous access to updated data - Reports feature a built-in ROI calculator that grades your company's social activities relative to your defined social media objectives - Reports predict what the recipient/stakeholder wants to see and tailors the information accordingly - Reports include a chatbot that offers personalized recommendations on how to optimize your campaigns - Reports provide your colleagues with continuous access to updated data When using the Hootsuite Planner, the fastest way to compose a new post is to 15 ? Answer: click on a time slot and choose new post - press "command N" for new and begin typing - create a new stream and click the plus sign