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E-Commerce 2023 Business, Technology, Society, 17th edition
Kenneth C. Laudon, Carol Guercio Traver
Chapter 1-12
Chapter 1 The Revolution Is Just Beginning
1) Analysts estimate that by 2026, consumers will be spending around in digital
transactions.
A) $170 million
B) $1.7 billion
C) $170 billion
D) $1.7 trillion
Answer: D
Difficulty: Moderate
AACSB: Application of knowledge
Learning Objective: 1.1: Understand why it is important to study e-commerce.
2) It is likely that e-commerce will eventually impact nearly all commerce.
Answer: TRUE
Difficulty: Easy
AACSB: Application of knowledge
Learning Objective: 1.1: Understand why it is important to study e-commerce.
3) Why study e-commerce?
Answer: It is important to study e-commerce in order to be able to perceive and understand the
opportunities and risks that lie ahead. E-commerce is a disruptive innovation that is different and
more powerful than any of the other technologies we have seen in the past century. E-commerce
technologies–and the digital markets that result–have brought about some fundamental,
unprecedented shifts in commerce. While other technologies transformed economic life in the
twentieth century, the evolving Internet and other information technologies are shaping the
twenty-first century.
Difficulty: Moderate
AACSB: Application of knowledge; Written and oral communication
Learning Objective: 1.1: Understand why it is important to study e-commerce.
4) Which of the following best defines e-commerce?
A) digitally enabled commercial transactions between and among organizations and individuals
B) the use of digital technologies in a firm's daily activities
C) the digital enablement of transactions and processes within an organization
D) any digital activity involving information systems under a firm's control
Answer: A
Difficulty: Moderate
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
1
,recognize major current themes in e-commerce.
5) Which of the following is an example of e-business?
A) Amazon's inventory control system
B) the Amazon.com website
C) an Amazon mobile app
D) Amazon's Facebook page
Answer: A
Difficulty: Moderate
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
6) Which of the following can be considered synonymous with the term e-commerce?
A) e-business
B) digital commerce
C) the Internet
D) the Web
Answer: B
Difficulty: Easy
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
7) Which of the following is not true about the use of apps?
A) The number of downloads from Google's Google Play store exceeds the number of downloads
from Apple's App Store.
B) Users still spend more time using mobile browsers than they do using mobile apps.
C) Apps cannot be crawled by Google's search engine.
D) Users typically use more than 45 different apps per month.
Answer: B
Difficulty: Difficult
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
8) All of the following statements about e-commerce in the United States in 2021 are true except:
A) Social e-commerce generated more revenue than mobile e-commerce.
B) Mobile advertising accounted for more than two-thirds of all digital advertising spending.
C) On-demand service firms fueled the growth of local e-commerce.
D) Growth rates for retail e-commerce and m-commerce were around 10%.
Answer: A
Difficulty: Moderate
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
2
, e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
9) In 2022, about of Internet users in the United States accessed the Internet solely using
a mobile device.
A) 7%
B) 20%
C) 25%
D) 73%
Answer: B
Difficulty: Difficult
AACSB: Information technology
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
10) Which of the following is not a major business trend in e-commerce in 2022-2023?
A) The mobile app ecosystem continues to grow.
B) Retail e-commerce revenues exceed B2B e-commerce revenues for the first time.
C) Content created and distributed by creators is becoming more and more prevalent.
D) Social e-commerce continues to grow.
Answer: B
Difficulty: Moderate
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
11) Which of the following is not a major technology trend in e-commerce in 2022-2023?
A) Cloud computing enables content stored on Internet-based servers to be accessed by consumer
devices such as smartphones.
B) Firms are turning to business analytics to make sense out of big data.
C) Blockchain attracts increasing interest.
D) Growth of the Internet of Things slows down.
Answer: D
Difficulty: Difficult
AACSB: Information technology
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
12) Which of the following has not been the subject of concern about its increasing market
dominance in 2022-2023?
A) Amazon
B) Google
C) Netflix
D) Meta
Answer: C
3
E-Commerce 2023 Business, Technology, Society, 17th edition
Kenneth C. Laudon, Carol Guercio Traver
Chapter 1-12
Chapter 1 The Revolution Is Just Beginning
1) Analysts estimate that by 2026, consumers will be spending around in digital
transactions.
A) $170 million
B) $1.7 billion
C) $170 billion
D) $1.7 trillion
Answer: D
Difficulty: Moderate
AACSB: Application of knowledge
Learning Objective: 1.1: Understand why it is important to study e-commerce.
2) It is likely that e-commerce will eventually impact nearly all commerce.
Answer: TRUE
Difficulty: Easy
AACSB: Application of knowledge
Learning Objective: 1.1: Understand why it is important to study e-commerce.
3) Why study e-commerce?
Answer: It is important to study e-commerce in order to be able to perceive and understand the
opportunities and risks that lie ahead. E-commerce is a disruptive innovation that is different and
more powerful than any of the other technologies we have seen in the past century. E-commerce
technologies–and the digital markets that result–have brought about some fundamental,
unprecedented shifts in commerce. While other technologies transformed economic life in the
twentieth century, the evolving Internet and other information technologies are shaping the
twenty-first century.
Difficulty: Moderate
AACSB: Application of knowledge; Written and oral communication
Learning Objective: 1.1: Understand why it is important to study e-commerce.
4) Which of the following best defines e-commerce?
A) digitally enabled commercial transactions between and among organizations and individuals
B) the use of digital technologies in a firm's daily activities
C) the digital enablement of transactions and processes within an organization
D) any digital activity involving information systems under a firm's control
Answer: A
Difficulty: Moderate
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
1
,recognize major current themes in e-commerce.
5) Which of the following is an example of e-business?
A) Amazon's inventory control system
B) the Amazon.com website
C) an Amazon mobile app
D) Amazon's Facebook page
Answer: A
Difficulty: Moderate
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
6) Which of the following can be considered synonymous with the term e-commerce?
A) e-business
B) digital commerce
C) the Internet
D) the Web
Answer: B
Difficulty: Easy
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
7) Which of the following is not true about the use of apps?
A) The number of downloads from Google's Google Play store exceeds the number of downloads
from Apple's App Store.
B) Users still spend more time using mobile browsers than they do using mobile apps.
C) Apps cannot be crawled by Google's search engine.
D) Users typically use more than 45 different apps per month.
Answer: B
Difficulty: Difficult
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
8) All of the following statements about e-commerce in the United States in 2021 are true except:
A) Social e-commerce generated more revenue than mobile e-commerce.
B) Mobile advertising accounted for more than two-thirds of all digital advertising spending.
C) On-demand service firms fueled the growth of local e-commerce.
D) Growth rates for retail e-commerce and m-commerce were around 10%.
Answer: A
Difficulty: Moderate
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
2
, e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
9) In 2022, about of Internet users in the United States accessed the Internet solely using
a mobile device.
A) 7%
B) 20%
C) 25%
D) 73%
Answer: B
Difficulty: Difficult
AACSB: Information technology
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
10) Which of the following is not a major business trend in e-commerce in 2022-2023?
A) The mobile app ecosystem continues to grow.
B) Retail e-commerce revenues exceed B2B e-commerce revenues for the first time.
C) Content created and distributed by creators is becoming more and more prevalent.
D) Social e-commerce continues to grow.
Answer: B
Difficulty: Moderate
AACSB: Application of knowledge
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
11) Which of the following is not a major technology trend in e-commerce in 2022-2023?
A) Cloud computing enables content stored on Internet-based servers to be accessed by consumer
devices such as smartphones.
B) Firms are turning to business analytics to make sense out of big data.
C) Blockchain attracts increasing interest.
D) Growth of the Internet of Things slows down.
Answer: D
Difficulty: Difficult
AACSB: Information technology
Learning Objective: 1.2: Define e-commerce, understand how e-commerce differs from
e-business, identify the primary technological building blocks underlying e-commerce, and
recognize major current themes in e-commerce.
12) Which of the following has not been the subject of concern about its increasing market
dominance in 2022-2023?
A) Amazon
B) Google
C) Netflix
D) Meta
Answer: C
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