CCI 150 Lisa Gary UTK Exam 1 || with Accurate Answers 100%.

change is caused by correct answers money, power, technology Infotainment correct answers Weather, sports, celebrities 3 Types of Mass Media correct answers Printing, Electronic, Chemical 4 Ways Media Makes Money correct answers 1. Advertising 2. Subscription 3. Audience Donations 4. Private Support WHO OWNS THE MEDIA correct answers not the government, mostly businesses convergence correct answers coming together with the different types of media Narcotizing Dysfunction correct answers tuning out because we hear about it too much Spiral of Science correct answers Won't speak out when you realize you are in minority George Gerber correct answers Mean World Syndrome- watching violence doesn't make you violent, it makes you afraid Cathartic Affect correct answers Violence and media might be good for us Catalytic Theory correct answers Seeing violence in media might cause you to be violence Two-Step Flow Model correct answers 1. message from the media 2. getting more information maybe from opinion leaders Public Relations correct answers two way communication between an organization and its' publics; management function Functions of PR correct answers 1. Performance 2. Two-Way Communication 3. Management function 4. Public Interest 5. Publics 4 step process of PR correct answers Research Action Planning Communication Evaluation