What increases liking?
similarity (attitudes, MATCHING HYPOTHESIS)
a. we tend to view our own characteristics as desirable
b. we think similarity leads to reciprocity
c. intertwined with familiarity
d. similarity + chances of meeting/ positive interaction
e. sense of connection when people have things in common
f. average effect
= Faces morphed toward the average were perceived as more attractive
physical appearance (halo effect)
a. health
b. Differences in beauty (groups/culture)
c. Resources through physical appearance (strong protection)
d. Fertility (hourglass/red)
Positive interaction
a. Connectedness
b. Master the world/share experiences
c. People possess kind, friendly behavior.
d. Familiarity (mere exposure effect)
e. Proximity
Men care more about physical appearance
Women care more about social status/ambition/succes
Theories that influence behavior/attitude in a relationship
Social exchange theory (both formation/maintenance/break up)
= people calculate the costs and benefits of a relationship in order to decide whether it is
satisfying or not.
One always tries to minimize the cost and to maximize the reward (minimax strategy) with
the aim of making a profit.
This calculation of cost and reward is compared to a comparison level (CL).
= a level formed by previous experience that sets the baseline for what one needs out of a
relationship.
Profit > CL satisfying relationship
Profit < CL unsatisfying relationship
equity model (both maintain/breakup)
= wanting the relationship to have fair balance according to
inputs/outputs
triangle theory of love
, Six step circle of love?
3 factor theory of love (formation of love)
Physiological arousal has to be labelled as love*
Heider’s balance theory (formation/maintain/break up)
2 partners share the same attitude to a 3rd factor facilitates closeness/liking/friendship
2 members of the triad share the same attitude = balanced triangle.
Nuances by Weaver and Bosson:
When 2 strangers share the same weak, negative attitude towards a 3 rd factor this leads to
enhanced closeness/familiarity.
This can be explained by the not socially desirable negative attitude quick association with
dispositional factors (correspondence inference) + feeling of closeness/knowing partner
+ bonding
A strong attitude will promote relatively strong emotions of intimacy anyways
Differences
Liking = wanting to be in a person’s presence
Loving = + trust
Being in love = + sexual arousal/attracting
Factors affecting attachment
- Social penetration model (altman/taylor)