JYOTI NIVAS COLLEGE AUTONOMOUS
SYLLABUS FOR 2018 BATCH AND THEREAFTER
Programme: B.B.A Semester: I
BUSINESS ENVIRONMENT
Course Code: 18BB104 No. of Hours: 60
COURSE OBJECTIVE:
To impart knowledge about business and the external forces that influence business.
LEARNING OUTCOMES:
Understand relationship between environment and business, applying the
environmental analysis techniques in practice
Understand econimic social cultural and technological environment
Know state policies economic legislations and economic reforms laid by the
government
UNIT 1: Business and its Environment 06 HRS
Meaning- Scope and Characteristics—Factors affecting micro and macro environment
Significance for economic policies and decisions in organizations- ethical issues in business.
Environmental Scanning
UNIT 2:Economic Environment 12 HRS
Characteristics of the Indian Economy, factors affecting the economy, economic resources
(natural, industrial and technological) impact of liberalization, privatization and globalization
on Indian business.
UNIT 3:Political and Government EnvironmenT 15 HRS
Political institutions- Legislature- Executive- Judiciary- The Constitution of India- The
Preamble- The Fundamental Rights- Rational and extent of state intervention- role of govt. in
business- impact of Fiscal, Monetary, EXIM policy and industrial policy on business.
Collapse of Communism, Constitution in the World(Concepts to be discussed)
UNIT 4: Technological Environment 08 HRS
Meaning- features- impact of technology- Transfer of technology – Technological policies
UNIT 5:Natural Environment 06 HRS
Natural environment-meaning and influence on business. Protection of environment –
enactments and pollution agents- sustainable developments
UNIT 6:Social and Cultural Environment 05 HRS
Nature of Corporate governance- factors influencing Corporate governance- mechanisms of
Corporate governance- nature of culture- impact of culture on business.
SYLLABUS FOR 2018 BATCH AND THEREAFTER
Programme: B.B.A Semester: I
BUSINESS ENVIRONMENT
Course Code: 18BB104 No. of Hours: 60
COURSE OBJECTIVE:
To impart knowledge about business and the external forces that influence business.
LEARNING OUTCOMES:
Understand relationship between environment and business, applying the
environmental analysis techniques in practice
Understand econimic social cultural and technological environment
Know state policies economic legislations and economic reforms laid by the
government
UNIT 1: Business and its Environment 06 HRS
Meaning- Scope and Characteristics—Factors affecting micro and macro environment
Significance for economic policies and decisions in organizations- ethical issues in business.
Environmental Scanning
UNIT 2:Economic Environment 12 HRS
Characteristics of the Indian Economy, factors affecting the economy, economic resources
(natural, industrial and technological) impact of liberalization, privatization and globalization
on Indian business.
UNIT 3:Political and Government EnvironmenT 15 HRS
Political institutions- Legislature- Executive- Judiciary- The Constitution of India- The
Preamble- The Fundamental Rights- Rational and extent of state intervention- role of govt. in
business- impact of Fiscal, Monetary, EXIM policy and industrial policy on business.
Collapse of Communism, Constitution in the World(Concepts to be discussed)
UNIT 4: Technological Environment 08 HRS
Meaning- features- impact of technology- Transfer of technology – Technological policies
UNIT 5:Natural Environment 06 HRS
Natural environment-meaning and influence on business. Protection of environment –
enactments and pollution agents- sustainable developments
UNIT 6:Social and Cultural Environment 05 HRS
Nature of Corporate governance- factors influencing Corporate governance- mechanisms of
Corporate governance- nature of culture- impact of culture on business.
