Chapter 6: Corporate Strategies
questions and answers
Corporate Strategy - correct answer-Focuses on the selection of businesses in which the
organization will compete and on the tactics used to ender and manage those businesses
and other corporate resources
Major Corporate-Level Strategy Formulation Responsibilities - correct answer-Direction
setting
Development of a corporate strategy
Selection of businesses and portfolio management of the
Selection of tactics for diversification and growth
Management of resources
Direction Setting - correct answer-Establishment and communication of organizational
mission, vision, enterprise strategy, and long-term goals
Development of Corporate-Level Strategy - correct answer-Selection of broad approach to
corporate-level strategy — concentration, vertical integration, diversification, and
international expansion
Selection of Business & Portfolio Management - correct answer-Management of the
corporate portfolio
Emphasis given to each business unit — allocation of resources for capital equipment, R&D,
etc.
Selection of Tactics for Diversification and Growth - correct answer-Choice among methods
of diversification — venturing, acquisitions, and joint ventures
Management of Resources - correct answer-Acquisition of resources or development of
competencies leading to sustainable competitive advantage
Coordination of business-level strategies and an appropriate management structure for the
corporation
Development of an appropriate corporate culture
Three Broad Approaches to Corporate Strategy - correct answer-Concentration
Vertical Integration
questions and answers
Corporate Strategy - correct answer-Focuses on the selection of businesses in which the
organization will compete and on the tactics used to ender and manage those businesses
and other corporate resources
Major Corporate-Level Strategy Formulation Responsibilities - correct answer-Direction
setting
Development of a corporate strategy
Selection of businesses and portfolio management of the
Selection of tactics for diversification and growth
Management of resources
Direction Setting - correct answer-Establishment and communication of organizational
mission, vision, enterprise strategy, and long-term goals
Development of Corporate-Level Strategy - correct answer-Selection of broad approach to
corporate-level strategy — concentration, vertical integration, diversification, and
international expansion
Selection of Business & Portfolio Management - correct answer-Management of the
corporate portfolio
Emphasis given to each business unit — allocation of resources for capital equipment, R&D,
etc.
Selection of Tactics for Diversification and Growth - correct answer-Choice among methods
of diversification — venturing, acquisitions, and joint ventures
Management of Resources - correct answer-Acquisition of resources or development of
competencies leading to sustainable competitive advantage
Coordination of business-level strategies and an appropriate management structure for the
corporation
Development of an appropriate corporate culture
Three Broad Approaches to Corporate Strategy - correct answer-Concentration
Vertical Integration
