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Lecture notes of 20 pages for the course MBA37 at bharathidasan university (MBA PROGRAM)

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MBA COURSE SYLLABUS


COURSE : MBA (GENERAL)


SEMESTER-I :


CODE SUBJECT

MPDBA 101 Management Theory and Practice

MPDBA 102 Managerial Economics

MPDBA 103 Business Communication

MPDBA 104 Indian Business Environment

MPDBA 105 Business Ethics & Corporate Social Responsibility




SEMESTER-II :


CODE SUBJECT

MPDBA 201 Financial Management

MPDBA 202 Operations Management

MPDBA 203 Human Resource Management

MPDBA 204 Marketing Management

MPDBA 205 Business Law

,SEMESTER-III :


CODE SUBJECT

MPDBA 301 Strategic Management

MPDBA 302 Entrepreneurship & Small Industry

3 Courses From the chosen Elective



SEMESTER-IV :


CODE SUBJECT

MPDBA 401 Research Methodology & Business Analytics

3 Courses From the chosen Elective

MPDBA 418 Project work

MPDBA 419 Viva voce



ELECTIVES @ SEMESTER III


A. Financial management


CODE SUBJECT

MPDFM 303 Security Analysis and Portfolio Management

MPDFM 304 Financial Institutes and Markets

MPDFM 305 Financial Services

, B. Marketing Management


CODE SUBJECT

MPDMM 306 Consumer Behaviour

MPDMM 307 Advertising Management

MPDMM 308 Retail Marketing



C. Systems Management


CODE SUBJECT

MPDSM 309 System Analysis & Design

MPDSM 310 E-commerce

MPDSM 311 Decision Support Systems



D. Hospital Management

CODE SUBJECT

MPDHM 312 Planning, Organization and Management of
Hospital Services

MPDHM 313 Total Quality Management and Accreditation of
Hospitals

MPDHM 314 Hospital Management Information Systems

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