Amazon Video Ads Certification Answers 2024 | Amazon Video Ads Certification Exam Quiz Answers 2024

Amazon Video Ads Exam Certification
Exam Quiz Answers


Question 1: Select one answer. You would like your Sponsored Brands video
campaign ads to appear for relevant shopping search queries. Which the
following options could you use?


 audience insights
 manual keyword and product targeting
 Amazon insights
 automatic keyword and product targeting




Question 2: Select three answers. Which of the following can you use to measure
the performance of your Sponsored Brands video ad?


 Campaign reports
 Brand Lift Studies
 Targeting reports
 Keyword placement reports




Question 3: True or false: Adding one or two speakers in Online Video ads can
help increase detail page views.


 True
 False




Question 4: True or false: We recommend introducing your brand at the end of
your video ads.


 False
 True

, Question 5: True or false. You are setting up your Online Video ad campaign
and want to plan your audience’s engagement at every stage of the customer
journey. Unfortunately, you cannot access the audience planning tool with
Online Video ads.


 True
 False




Question 6: Select one answer. You have just concluded your Streaming TV ad
campaign on your brand of candles. You would like to set up a study on
the Amazon Shopper Panel to measure the impact of your marketing efforts.
Specifically, you want to understand your audiences’ attitudes and preferences.
You can do so using:


 Amazon Marketing Cloud
 AdTech Suite
 Amazon Attribution
 Amazon Brand Lift




Question 7: Select one answer. In Sponsored Display video ads, advertisers
can….


 only deliver videos using cost per click.
 only access video placements outside of the Amazon store.
 pair video with Sponsored Display capabilities.
 only access video placements in the Amazon store.




Question 8: True or false. You are running a Sponsored Brands video ad
campaign and are strategizing allocation of your budget. With keyword and
product targeting, you can choose to customize bid amounts based on marketing
goals.


 False
 True

, Question 9: Select three answers. Which of these measurement solutions can you
use to measure the impact of Streaming TV ads?


 Amazon Attribution
 Amazon advertising console reports
 Amazon Marketing Cloud
 Amazon Brand Lift




Question 10: Select two answers. What video ad solutions can be bought through
the Amazon DSP?


 Sponsored Brands video ads
 Streaming TV ads
 Sponsored Display video ads
 Online Video ads




Question 11: Select one answer. You want to drive relevance about your
furniture brand. You set up an Online Video ad campaign. You can incorporate
your brand’s existing audiences to your campaign by:


 setting up negative keywords through keyword and product targeting
 transferring your audiences from an overlap report
 trasnferring your ad creative report from your video creative builder
 transferring your audiences from a data management platform




Question 12: True or false: We recommend that you ensure that your Sponsored
Brands video ads work without sound and that any on-screen text is readable.


 True
 False




Question 13: Select one answer. You are planning your Online Video ad
campaign. You would like to conduct a holistic measurement of the shopping
journey across video, audio, display, and sponsored ads. What measuring
solution could you use?