Project (Everyday Science)
BS ( A&F)
Semester-1
Isbah Ali (53948)
Amna iftikhar (55253)
Ayesha kokab (55778)
Tehreem Ayesha (54672)
Amna shakeel (53660)
Instructor
Mam Kiran Naz
, Riphah International University Islamabad
Introduction:
In this report we will discuss the specification of apple and nokia . what the characteristics of
apple that leads apple inc. towards success and what are the flaws of nokia that decreased the
market value of company.we will discuss the MIS of both company’s and the startegies of both
company.
Nokia and Apple are one of the biggest house hold names in the electronic devices industry. The
companies both have contributed greatly in the cellphone industry in terms of both hardware and
software. I have chosen to profile and do my case study on these two companies because many
people that when Apple stepped in Nokia stepped out so I wanted to see how this happened
BS ( A&F)
Semester-1
Isbah Ali (53948)
Amna iftikhar (55253)
Ayesha kokab (55778)
Tehreem Ayesha (54672)
Amna shakeel (53660)
Instructor
Mam Kiran Naz
, Riphah International University Islamabad
Introduction:
In this report we will discuss the specification of apple and nokia . what the characteristics of
apple that leads apple inc. towards success and what are the flaws of nokia that decreased the
market value of company.we will discuss the MIS of both company’s and the startegies of both
company.
Nokia and Apple are one of the biggest house hold names in the electronic devices industry. The
companies both have contributed greatly in the cellphone industry in terms of both hardware and
software. I have chosen to profile and do my case study on these two companies because many
people that when Apple stepped in Nokia stepped out so I wanted to see how this happened
