safe agile product management(apm)
Fuses on the how, observes and evaluates what customers and users do, determines
how customers use or will use the product, influences capabilities and features is what
research area? - answer-User research
What research area generally aligns to long-term product development planning
horizions? - answer-Market research
T or F. Continuous exploration is market research - answer-True
What are the 5 populations of diffusion of innovation? - answer-Innovators, early
adopters, early majority, later majority and laggards
What kind of data is: Previously collected and published data, and may or may not
address specific questions - answer-Secondary data
What kind of data is: custom designed and implemented to answer specific questions as
best as possible? - answer-Primary data
Usage analytics/product telemetry, government data and libraries are all examples of
what kind of data? - answer-Secondary data
A/B testing, questionnaires/surveys are examples of what kind of Primary data? -
answer-Quantitative
SImple surveys, Gemba, innovation games and trade studies are examples of what kind
of Primary Data? - answer-Qualitative
What of these are considered user research: Usage analytics, government data,
libraries, syndicated/private data? - answer-syndicated/private data
Which of these are considered market research? Choice modeling, conjoint analysis,
questionnaires/surveys or A/B testing? - answer-None - they are all primary market
research
The PM may fulfill the role of the _____? - answer-Product owner: defining stories,
prioritizing team backlogs, accepting stories, etc.
T or F? PM supports all product aspects - answer-True - Acts as marketing, contact for
ales, reviews legal agreements, responses to service requests, manages valuesteam
economics
PMs rely on ___ for development facing concerns - answer-Product Owners
, Four dimensions of product management stakeholders - answer-Business goals, getting
it off the shelf (shipped), getting it built and leveraging support
____________ ____________ is an iterative solution development process that
promotes a holistic approach to delighting all stakeholders - answer-Design thinking
Desirable, sustainable, feasible and _________ are the four areas of design thinking -
answer-viable
Driving product strategy and execution, communicating vision, managing program
backlog all have to do with what APM area? - answer-Feasible
What are the 2 populations of Geoffrey Moore's Crossing the Chasm? - answer-Early
adopters and late adopters
What is Design Thinking's double diamond? - answer-Understand the problem, design
the right solution
What are the two steps of Understanding the Problem in Design Thinking? - answer-
Discover (diverge), Define (converge)
What the two steps of Designing the right solution in Design thinking? - answer-Develop
(diverge), Deliver (Converge)
Focuses on the who, what and why, Determines concepts, opinions and values,
assesses value provided and what internal/external customers will pay, influences
marketing and sales is what research area? - answer-Market Research
Builds customer empathy with team doing the research, creates vivid, concrete
language and commitment to solve customers problems, forms the foundation of
innovation by letting you explore 'what you don't know you don't know' are all strengths
of what kind of research? - answer-Qualitative research
Is less objective than other market research methods, does not scale to large numbers
of people is not statistically significant are all weaknesses of what kind of research? -
answer-Qualitative research
Using segmentation or sampling helps in what area of product management? - answer-
research, among other areas
__________ research is often more obtainable and useful with large complex solutions
having: relatively small numbers of customers, a small number of transactions with each
customer, transactions costing hundreds of thousands to millions of dollars - answer-
Qualitative
Fuses on the how, observes and evaluates what customers and users do, determines
how customers use or will use the product, influences capabilities and features is what
research area? - answer-User research
What research area generally aligns to long-term product development planning
horizions? - answer-Market research
T or F. Continuous exploration is market research - answer-True
What are the 5 populations of diffusion of innovation? - answer-Innovators, early
adopters, early majority, later majority and laggards
What kind of data is: Previously collected and published data, and may or may not
address specific questions - answer-Secondary data
What kind of data is: custom designed and implemented to answer specific questions as
best as possible? - answer-Primary data
Usage analytics/product telemetry, government data and libraries are all examples of
what kind of data? - answer-Secondary data
A/B testing, questionnaires/surveys are examples of what kind of Primary data? -
answer-Quantitative
SImple surveys, Gemba, innovation games and trade studies are examples of what kind
of Primary Data? - answer-Qualitative
What of these are considered user research: Usage analytics, government data,
libraries, syndicated/private data? - answer-syndicated/private data
Which of these are considered market research? Choice modeling, conjoint analysis,
questionnaires/surveys or A/B testing? - answer-None - they are all primary market
research
The PM may fulfill the role of the _____? - answer-Product owner: defining stories,
prioritizing team backlogs, accepting stories, etc.
T or F? PM supports all product aspects - answer-True - Acts as marketing, contact for
ales, reviews legal agreements, responses to service requests, manages valuesteam
economics
PMs rely on ___ for development facing concerns - answer-Product Owners
, Four dimensions of product management stakeholders - answer-Business goals, getting
it off the shelf (shipped), getting it built and leveraging support
____________ ____________ is an iterative solution development process that
promotes a holistic approach to delighting all stakeholders - answer-Design thinking
Desirable, sustainable, feasible and _________ are the four areas of design thinking -
answer-viable
Driving product strategy and execution, communicating vision, managing program
backlog all have to do with what APM area? - answer-Feasible
What are the 2 populations of Geoffrey Moore's Crossing the Chasm? - answer-Early
adopters and late adopters
What is Design Thinking's double diamond? - answer-Understand the problem, design
the right solution
What are the two steps of Understanding the Problem in Design Thinking? - answer-
Discover (diverge), Define (converge)
What the two steps of Designing the right solution in Design thinking? - answer-Develop
(diverge), Deliver (Converge)
Focuses on the who, what and why, Determines concepts, opinions and values,
assesses value provided and what internal/external customers will pay, influences
marketing and sales is what research area? - answer-Market Research
Builds customer empathy with team doing the research, creates vivid, concrete
language and commitment to solve customers problems, forms the foundation of
innovation by letting you explore 'what you don't know you don't know' are all strengths
of what kind of research? - answer-Qualitative research
Is less objective than other market research methods, does not scale to large numbers
of people is not statistically significant are all weaknesses of what kind of research? -
answer-Qualitative research
Using segmentation or sampling helps in what area of product management? - answer-
research, among other areas
__________ research is often more obtainable and useful with large complex solutions
having: relatively small numbers of customers, a small number of transactions with each
customer, transactions costing hundreds of thousands to millions of dollars - answer-
Qualitative
