for
Beebe and Mottet
Business and Professional
Communication:
Principles and Skills for Leadership
2nd Edition
Prepared by
Valerie Manno Giroux
John T. Soltau
, TABLE OF CONTENTS
SAMPLE COURSE SYLLABUS......................................................................................... vii
SAMPLE CLASS SCHEDULE .......................................................................................... xi
CHAPTER RESOURCES
Chapter One Communicating and Leading at Work ............................................................... 1
Experiential Activity .......................................................................................................... 5
Chapter Two Being Aware of Self and Others ....................................................................... 7
Experiential Activity ........................................................................................................ 11
Chapter Three Using Verbal and Nonverbal Messages ........................................................ 12
Experiential Activity ........................................................................................................ 16
Chapter Four Listening and Responding ............................................................................. 17
Experiential Activity ........................................................................................................ 20
Chapter Five Adapting to Differences ................................................................................. 21
Experiential Activity ........................................................................................................ 24
Chapter Six Relating to Others at Work .............................................................................. 25
Experiential Activity ........................................................................................................ 29
Chapter Seven Interviewing Principles and Skills ................................................................ 30
Experiential Activity ........................................................................................................ 34
Chapter Eight Interview Types .......................................................................................... 35
Experiential Activity ........................................................................................................ 39
Chapter Nine Collaborating in Teams ................................................................................. 40
Experiential Activity ........................................................................................................ 45
Chapter Ten Enhancing Team Meetings ............................................................................. 46
Experiential Activity ........................................................................................................ 50
Chapter Eleven Developing Your Professional Presentation ................................................. 51
Experiential Activity ........................................................................................................ 55
Chapter Twelve Delivering Professional Presentations ......................................................... 57
Experiential Activity ........................................................................................................ 62
Chapter Thirteen Achieving Your Presentation Goals: Informing, Persuading, and Relating . 63
Experiential Activity ........................................................................................................ 67
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,Chapter Fourteen Writing for Business .............................................................................. 69
Experiential Activity ........................................................................................................ 72
Motivated Sequence Worksheet ....................................................................................... 73
Appendix Managing Time: Managing Communication ......................................................... 74
Experiential Activity ........................................................................................................ 77
Copyright © 2013, 2010 Pearson Education, Inc. All rights reserved.
iv
, SAMPLE COURSE SYLLABUS
COURSE OVERVIEW
Study of major forms of spoken and written communication in business context.
REQUIRED MATERIALS:
TEXT: BUSINESS AND PROFESSIONAL COMMUNICATION: PRINCIPLES AND SKILLS
FOR LEADERSHIP. Second Edition, Pearson Education.
Pack of 4x6 index cards
Pocket Folder
COURSE OBJECTIVES:
This course is designed to improve the student's written and verbal communication in the
business environment. Since effective communication skills help further one's career, every
effort will be made to
increase the student's awareness of appropriate professional techniques in procuring employment
and
ensuring proper job performance, particularly from a leadership perspective.
ORAL COMMUNICATION--Students shall be able to select, organize, and effectively deliver
information in a businesslike manner with appropriate language, articulation, nonverbal
communication and visual aids.
LISTENING--Students shall develop and/or improve listening skills.
NONVERBAL COMMUNICATION--Students shall be able to use and interpret
nonverbal communication appropriately and accurately. Nonverbal communication includes
the students' appearance on presentation days.
WRITTEN COMMUNICATION – Students shall write in clear, concise language:
memorandum, resume, cover letter, report, full sentence outline and bibliography, and essay
examination.
INTERPERSONAL COMMUNICATION – Students shall explore their communication style
and how they communicate with others on a daily basis. They shall become attuned to their
willingness to communicate by filling out the WTC measure; their communication apprehensions
as measured by the their Personal Report of Communication Apprehension (PRCA-24); their
measure of argumentativeness (ARG) . All instruments are in Chapter Five “Adapting to
Differences: Personality, Culture and Gender.”
ORAL REQUIREMENTS:
Four oral activities will take place this semester: an introduction of oneself to the class, an
employment interview, a team project informative symposium from the business arena and a
persuasive presentation.
INTRODUCTIONS: Students shall have three minutes to tell the class something
unique about themselves. Visual aids may be incorporated into the presentation to
Copyright © 2013, 2010 Pearson Education, Inc. All rights reserved.
vii