mana 3325 chapter 4
1) A(n) ________ is the process of examining a need in the market, developing a solution for that need,
and determining the entrepreneur's ability to successfully turn the idea into a business.
A) business plan
B) strategic analysis
C) idea assessment
D) feasibility analysis - correct answer ✔✔C) idea assessment
5) An effective tool used to help assess ideas is the ________.
A) idea toolkit
B) idea dashboard
C) idea sketch pad
D) idea metric - correct answer ✔✔C) idea sketch pad
6) The process of determining whether an entrepreneur's idea is a viable foundation for creating a
successful business is known as a(n) ________.
A) business plan
B) strategic analysis
C) industry analysis
D) feasibility analysis - correct answer ✔✔D) feasibility analysis
17) Which of the following is not a macro force that creates change in industries?
A) Sociocultural
B) Economic
C) Technological
D) Entry barriers - correct answer ✔✔D) Entry barriers
, 18) More women entering the workforce is an example of a(n) ________ change.
A) economic
B) demographic
C) technological
D) sociocultural - correct answer ✔✔D) sociocultural
19) The Internet is an example of a(n) ________ force.
A) economic
B) demographic
C) technological
D) sociocultural - correct answer ✔✔C) technological
20) Generation Y and Generation Z are examples of ________ changes.
A) economic
B) demographic
C) technological
D) sociocultural - correct answer ✔✔B) demographic
21) In a survey of members of Generation Z, ________ percent said they would rather save money than
spend it.
A) 57
B) 25
C) 31
D) 44 - correct answer ✔✔A) 57
22) The enactment of the Affordable Health Care Act in 2010 is an example of a(n) ________ change.
A) economic
B) demographic
C) technological
1) A(n) ________ is the process of examining a need in the market, developing a solution for that need,
and determining the entrepreneur's ability to successfully turn the idea into a business.
A) business plan
B) strategic analysis
C) idea assessment
D) feasibility analysis - correct answer ✔✔C) idea assessment
5) An effective tool used to help assess ideas is the ________.
A) idea toolkit
B) idea dashboard
C) idea sketch pad
D) idea metric - correct answer ✔✔C) idea sketch pad
6) The process of determining whether an entrepreneur's idea is a viable foundation for creating a
successful business is known as a(n) ________.
A) business plan
B) strategic analysis
C) industry analysis
D) feasibility analysis - correct answer ✔✔D) feasibility analysis
17) Which of the following is not a macro force that creates change in industries?
A) Sociocultural
B) Economic
C) Technological
D) Entry barriers - correct answer ✔✔D) Entry barriers
, 18) More women entering the workforce is an example of a(n) ________ change.
A) economic
B) demographic
C) technological
D) sociocultural - correct answer ✔✔D) sociocultural
19) The Internet is an example of a(n) ________ force.
A) economic
B) demographic
C) technological
D) sociocultural - correct answer ✔✔C) technological
20) Generation Y and Generation Z are examples of ________ changes.
A) economic
B) demographic
C) technological
D) sociocultural - correct answer ✔✔B) demographic
21) In a survey of members of Generation Z, ________ percent said they would rather save money than
spend it.
A) 57
B) 25
C) 31
D) 44 - correct answer ✔✔A) 57
22) The enactment of the Affordable Health Care Act in 2010 is an example of a(n) ________ change.
A) economic
B) demographic
C) technological
