HOOTSUITE CERTIFICATION EXAM NEWEST 2024
ACTUAL EXAM COMPLETE 250 QUESTIONS AND
CORRECT DETAILED ANSWERS (VERIFIED ANSWERS) |
ALREADY GRADED A+
Which one of the following is not a use case for the Hootsuite Organizations feature?
A) Control off-brand communications
B) Plan the content publishing schedule in a calendar format
C) Limit access to social network passwords
D) Facilitate team collaboration to address customer feedback on social media E)
Specify what actions team members have permission to perform in Hootsuite -
ANSWER: B) Plan the content publishing schedule in a calendar format
Publisher's calendar view is especially useful for:
A) monitoring whether a customer service query has been addressed B) seeing all
your scheduled posts in a single list
C) approving messages composed by team members
D) identifying gaps in your publishing schedule - ANSWER: D) identifying gaps in your
publishing schedule
By setting a team member's permissions to 'Can Edit' on a Board in Hootsuite
Analytics, you are granting them:
A) full editing rights to that Board
B) 'Can Edit' is not a valid setting for Boards
C) partial editing rights
D) Team Admin level permissions for that Board E) Admin level permissions for that
Board - ANSWER: A) full editing rights to that Board
A Board has a flexible, interactive interface into which you can drag and drop an
unlimited number of:
A) trendwatchers, which are pre-set displays of Line Charts, Tables, and TreeMaps B)
overviews, which are pre-set collections of metrics data
C) campaigns, each of which are targeted at a social media objective or goal
D) Widgets/Metrics, which are individual displays of a specific metric
E) templates, which are individual displays of a specific metric - ANSWER: D)
Widgets/Metrics, which are individual displays of a specific metric
Hootsuite Mobile gives you access to:
A) Publisher, Comments, Compose Box, Search, Insights
B) Streams, Campaigns, Search, Insights, Settings
C) Publisher, Streams, Campaigns, Insights, Settings
D) Streams, Content Library, Insights, Search and Settings
E) Streams, Publisher, Compose box, Search and Settings - ANSWER: E) Streams,
Publisher, Compose box, Search and Settings
,When assigning an incoming Facebook comment to a team member for a response,
why might you want to include a personalized note with the assignment? (pick two)
A) A team member needs to press 'Accept' to an accompanying personalized note in
order for it to enter into their queue
B) To explain to a team member why you chose them to handle it
C) You aren't able to provide personalized notes along with an Assignment
D) To give context about the incoming comment (e.g., that it's a complaint from a
well known customer) - ANSWER: B) To explain to a team member why you chose
them to handle it
D) To give context about the incoming comment (e.g., that it's a complaint from a
well known customer)
When composing a tweet with images attached in Hootsuite, bear in mind that ___
characters are used up by the photos
A) 24 B) 240 C) 5 D) 100 - ANSWER: A) 24
When using the Instagram integration for Hootsuite, why might you want to set up a
search stream for certain user profiles?
A) so you can frequently and easily engage with key influencer's content and
potentially draw their attention back to your profile
B) to publicly display that you've included them in an Instagram List - which can be
helpful for forging connections with key influencers
C) to keep track of who has unfollowed you
D) so you can track the conversations happening in your area and efficiently connect
with potential new customers
E) you cannot search by Instagram user profile in Hootsuite, only location, hashtag,
and search term/phrase - ANSWER: A) so you can frequently and easily engage with
key influencer's content and potentially draw their attention back to your profile
There are several ways you can schedule messages in Hootsuite. Which of the
following doesn't belong?
A) From within the Compose Box (manual and auto-schedule) B) Using the bulk
uploader
C) From within the calendar view in the Publisher
D) From the drop down menu in a search stream - ANSWER: D) From the drop down
menu in a search stream
It's important to consider adjusting a user's Social Network permissions (or access)
because:
A) it allows customer service queries to be 'auto-assigned' to the relevant team
B) you may not want every team or member to have access to every social network
C) it's a required step for posting anything to a social network
D) without it, the network won't appear in the Social Profile Picked in the Compose
Box - ANSWER: B) you may not want every team or member to have access to every
social network
, Hootsuite's mobile app let's you see all the posts you've scheduled and adjust
publishing times to fine tune how you're targeting your audience. You can access this
functionality in the ___________
A) Teams and Assignments
B) Streams
C) Publisher
D) Search and Settings
E) Compose Box - ANSWER: C) Publisher
Clicking the Settings Icon in Hootsuite Campaigns let's you specify things like how
often people can submit entries. When you're getting started, a good rule of thumb
is to:
A) Hootsuite Campaigns sets this number automatically for you; it's not user-
specifiable
B) let people submit only one entry for the life of the campaign; allowing more may
put you in breach of a social network's Terms of Service agreement
C) let people cast one entry per day; this will keep dedicated fans coming back,
without overwhelming the campaign
D) let people submit as many entries as they wish; this will engage your most
motivated contestants - ANSWER: C) let people cast one entry per day; this will keep
dedicated fans coming back, without overwhelming the campaign
To find all mentions of your competitor's branded hashtag within a given radius of a
store you've opened up in a new city, you should:
A) set up a geo-search stream, filtered by the hashtag AND the desired radius
around the geocode for the new store
B) create a private Twitter List for your competitor and filter the search results by
Followers AND branded hashtag
C) compose a geo-targeted message, filtered by the hashtag AND the desired radius
around the geocode for the new store
D) set up a geo-search stream, filtered by competitor's Twitter handle AND the city in
which your your new store is located - ANSWER: A) set up a geo-search stream,
filtered by the hashtag AND the desired radius around the geocode for the new store
Hootsuite Publisher is an area of the dashboard that gives Social Media Managers:
A) the ability to schedule posts to multiple networks, and then review, revise,
rearrange, and export them
B) insights into publishing analytics, such as click throughs, impressions, and CPCs
C) metrics data around social messaging activities
D) the ability to publish directly to popular blog platforms, such as WordPress,
Medium,
LinkedIn, and Tumblr - ANSWER: A) the ability to schedule posts to multiple
networks, and then review, revise, rearrange, and export them
_______________ is a tool within Hootsuite that searches the web for content
relevant to your interests that can be subsequently shared across your social
accounts.
ACTUAL EXAM COMPLETE 250 QUESTIONS AND
CORRECT DETAILED ANSWERS (VERIFIED ANSWERS) |
ALREADY GRADED A+
Which one of the following is not a use case for the Hootsuite Organizations feature?
A) Control off-brand communications
B) Plan the content publishing schedule in a calendar format
C) Limit access to social network passwords
D) Facilitate team collaboration to address customer feedback on social media E)
Specify what actions team members have permission to perform in Hootsuite -
ANSWER: B) Plan the content publishing schedule in a calendar format
Publisher's calendar view is especially useful for:
A) monitoring whether a customer service query has been addressed B) seeing all
your scheduled posts in a single list
C) approving messages composed by team members
D) identifying gaps in your publishing schedule - ANSWER: D) identifying gaps in your
publishing schedule
By setting a team member's permissions to 'Can Edit' on a Board in Hootsuite
Analytics, you are granting them:
A) full editing rights to that Board
B) 'Can Edit' is not a valid setting for Boards
C) partial editing rights
D) Team Admin level permissions for that Board E) Admin level permissions for that
Board - ANSWER: A) full editing rights to that Board
A Board has a flexible, interactive interface into which you can drag and drop an
unlimited number of:
A) trendwatchers, which are pre-set displays of Line Charts, Tables, and TreeMaps B)
overviews, which are pre-set collections of metrics data
C) campaigns, each of which are targeted at a social media objective or goal
D) Widgets/Metrics, which are individual displays of a specific metric
E) templates, which are individual displays of a specific metric - ANSWER: D)
Widgets/Metrics, which are individual displays of a specific metric
Hootsuite Mobile gives you access to:
A) Publisher, Comments, Compose Box, Search, Insights
B) Streams, Campaigns, Search, Insights, Settings
C) Publisher, Streams, Campaigns, Insights, Settings
D) Streams, Content Library, Insights, Search and Settings
E) Streams, Publisher, Compose box, Search and Settings - ANSWER: E) Streams,
Publisher, Compose box, Search and Settings
,When assigning an incoming Facebook comment to a team member for a response,
why might you want to include a personalized note with the assignment? (pick two)
A) A team member needs to press 'Accept' to an accompanying personalized note in
order for it to enter into their queue
B) To explain to a team member why you chose them to handle it
C) You aren't able to provide personalized notes along with an Assignment
D) To give context about the incoming comment (e.g., that it's a complaint from a
well known customer) - ANSWER: B) To explain to a team member why you chose
them to handle it
D) To give context about the incoming comment (e.g., that it's a complaint from a
well known customer)
When composing a tweet with images attached in Hootsuite, bear in mind that ___
characters are used up by the photos
A) 24 B) 240 C) 5 D) 100 - ANSWER: A) 24
When using the Instagram integration for Hootsuite, why might you want to set up a
search stream for certain user profiles?
A) so you can frequently and easily engage with key influencer's content and
potentially draw their attention back to your profile
B) to publicly display that you've included them in an Instagram List - which can be
helpful for forging connections with key influencers
C) to keep track of who has unfollowed you
D) so you can track the conversations happening in your area and efficiently connect
with potential new customers
E) you cannot search by Instagram user profile in Hootsuite, only location, hashtag,
and search term/phrase - ANSWER: A) so you can frequently and easily engage with
key influencer's content and potentially draw their attention back to your profile
There are several ways you can schedule messages in Hootsuite. Which of the
following doesn't belong?
A) From within the Compose Box (manual and auto-schedule) B) Using the bulk
uploader
C) From within the calendar view in the Publisher
D) From the drop down menu in a search stream - ANSWER: D) From the drop down
menu in a search stream
It's important to consider adjusting a user's Social Network permissions (or access)
because:
A) it allows customer service queries to be 'auto-assigned' to the relevant team
B) you may not want every team or member to have access to every social network
C) it's a required step for posting anything to a social network
D) without it, the network won't appear in the Social Profile Picked in the Compose
Box - ANSWER: B) you may not want every team or member to have access to every
social network
, Hootsuite's mobile app let's you see all the posts you've scheduled and adjust
publishing times to fine tune how you're targeting your audience. You can access this
functionality in the ___________
A) Teams and Assignments
B) Streams
C) Publisher
D) Search and Settings
E) Compose Box - ANSWER: C) Publisher
Clicking the Settings Icon in Hootsuite Campaigns let's you specify things like how
often people can submit entries. When you're getting started, a good rule of thumb
is to:
A) Hootsuite Campaigns sets this number automatically for you; it's not user-
specifiable
B) let people submit only one entry for the life of the campaign; allowing more may
put you in breach of a social network's Terms of Service agreement
C) let people cast one entry per day; this will keep dedicated fans coming back,
without overwhelming the campaign
D) let people submit as many entries as they wish; this will engage your most
motivated contestants - ANSWER: C) let people cast one entry per day; this will keep
dedicated fans coming back, without overwhelming the campaign
To find all mentions of your competitor's branded hashtag within a given radius of a
store you've opened up in a new city, you should:
A) set up a geo-search stream, filtered by the hashtag AND the desired radius
around the geocode for the new store
B) create a private Twitter List for your competitor and filter the search results by
Followers AND branded hashtag
C) compose a geo-targeted message, filtered by the hashtag AND the desired radius
around the geocode for the new store
D) set up a geo-search stream, filtered by competitor's Twitter handle AND the city in
which your your new store is located - ANSWER: A) set up a geo-search stream,
filtered by the hashtag AND the desired radius around the geocode for the new store
Hootsuite Publisher is an area of the dashboard that gives Social Media Managers:
A) the ability to schedule posts to multiple networks, and then review, revise,
rearrange, and export them
B) insights into publishing analytics, such as click throughs, impressions, and CPCs
C) metrics data around social messaging activities
D) the ability to publish directly to popular blog platforms, such as WordPress,
Medium,
LinkedIn, and Tumblr - ANSWER: A) the ability to schedule posts to multiple
networks, and then review, revise, rearrange, and export them
_______________ is a tool within Hootsuite that searches the web for content
relevant to your interests that can be subsequently shared across your social
accounts.
