MCOM 1300 Dean Unit 2 Review
Questions and Answers
approx. how may weekly newspapers are now give away free? - ANSWER-1/3
are newsstand sales important to magazines? - ANSWER-yes, publishers feel like
advertisers feel like it you pay money for magazines at a newsstand, you're more likely
to read it
are there more morning or afternoon papers? - ANSWER-morning
are weekly papers conservative or liberal? - ANSWER-conservative b/c they are
community
can you be a specialist on a weekly? - ANSWER-no- staff is small and you have to do
everything
define a group - ANSWER-2 or more
describe early newspaper.
what problems did the new England courant have? - ANSWER-licensing to print,
political propaganda
ben franklin printing without authority, offended governor, franklin was jailed
describe how magazine publishers operate and how they are organized. - ANSWER-
very small staff, plan 5-6 months in advance, rely heavily on freelance writers who
provide a lot of their information
describe the content of most magazines. - ANSWER-75% of all magazines, the content
is non-fiction
describe the early newspaper editors - ANSWER-they were printers
describe the magazine field in terms of numbers? - ANSWER-28-30,000
600 are general interest magazines
describe the role of the reporter? - ANSWER-routine
describe the tabloids of the 1920's? - ANSWER-gave tabloids a bad name
did hugh hefner have considerable financial backing when he started playboy? -
ANSWER-no, he had hardly any financial backing
do reporters write headlines for their stories? - ANSWER-no
, do weeklies use a wire service? - ANSWER-no- waste of money
does a freelancer writer have to major in journalism? - ANSWER-no
how and when did the first press association start? - ANSWER-in 1848, 6 new york city
papers formed the association press of new york to cover the war for economy
purposes.
how did technology changes impact small newspaper? - ANSWER-took advantages of
it earlier than their counter parts b/c the larger papers had dollars tied up in capital
equipment, small newspaper weren't able to convert quickly
how does the public feel about investigative reporting? - ANSWER-cynical- there was
so much of it for a long period of time, unidentified sources as reference points
how has technology change the role of the reporter? - ANSWER-type setting
is a small daily considered good training for a journalist? - ANSWER-yes - most people
think it is
is color used far more today in the newspaper than in the past? - ANSWER-yes
is it better to have 1 financially strong newspaper in one city than 2 weaker ones? -
ANSWER-yes
is the weekly circulation increasing or decreasing? - ANSWER-increasing
is there a difference between objectivity and fairness? - ANSWER-some people have
difficulty being objective but they can be fair
large dailies - ANSWER-suburbs, median staff
small dailies - ANSWER-timelessness, circulation, increases so does staff
weeklies - ANSWER-intimacy, core of community, small staff
what % of dailies are controlled by groups? - ANSWER-2/3
what % of reporters are black and Hispanic? - ANSWER-12%
what are the current circulation figures in relation to population growth? - ANSWER-not
keeping pace with the growth of our overall production
what are the primary functions of a newspaper? - ANSWER-1. inform
2. interpret
Questions and Answers
approx. how may weekly newspapers are now give away free? - ANSWER-1/3
are newsstand sales important to magazines? - ANSWER-yes, publishers feel like
advertisers feel like it you pay money for magazines at a newsstand, you're more likely
to read it
are there more morning or afternoon papers? - ANSWER-morning
are weekly papers conservative or liberal? - ANSWER-conservative b/c they are
community
can you be a specialist on a weekly? - ANSWER-no- staff is small and you have to do
everything
define a group - ANSWER-2 or more
describe early newspaper.
what problems did the new England courant have? - ANSWER-licensing to print,
political propaganda
ben franklin printing without authority, offended governor, franklin was jailed
describe how magazine publishers operate and how they are organized. - ANSWER-
very small staff, plan 5-6 months in advance, rely heavily on freelance writers who
provide a lot of their information
describe the content of most magazines. - ANSWER-75% of all magazines, the content
is non-fiction
describe the early newspaper editors - ANSWER-they were printers
describe the magazine field in terms of numbers? - ANSWER-28-30,000
600 are general interest magazines
describe the role of the reporter? - ANSWER-routine
describe the tabloids of the 1920's? - ANSWER-gave tabloids a bad name
did hugh hefner have considerable financial backing when he started playboy? -
ANSWER-no, he had hardly any financial backing
do reporters write headlines for their stories? - ANSWER-no
, do weeklies use a wire service? - ANSWER-no- waste of money
does a freelancer writer have to major in journalism? - ANSWER-no
how and when did the first press association start? - ANSWER-in 1848, 6 new york city
papers formed the association press of new york to cover the war for economy
purposes.
how did technology changes impact small newspaper? - ANSWER-took advantages of
it earlier than their counter parts b/c the larger papers had dollars tied up in capital
equipment, small newspaper weren't able to convert quickly
how does the public feel about investigative reporting? - ANSWER-cynical- there was
so much of it for a long period of time, unidentified sources as reference points
how has technology change the role of the reporter? - ANSWER-type setting
is a small daily considered good training for a journalist? - ANSWER-yes - most people
think it is
is color used far more today in the newspaper than in the past? - ANSWER-yes
is it better to have 1 financially strong newspaper in one city than 2 weaker ones? -
ANSWER-yes
is the weekly circulation increasing or decreasing? - ANSWER-increasing
is there a difference between objectivity and fairness? - ANSWER-some people have
difficulty being objective but they can be fair
large dailies - ANSWER-suburbs, median staff
small dailies - ANSWER-timelessness, circulation, increases so does staff
weeklies - ANSWER-intimacy, core of community, small staff
what % of dailies are controlled by groups? - ANSWER-2/3
what % of reporters are black and Hispanic? - ANSWER-12%
what are the current circulation figures in relation to population growth? - ANSWER-not
keeping pace with the growth of our overall production
what are the primary functions of a newspaper? - ANSWER-1. inform
2. interpret
