GEB 3213 Hayes Final
Special Compelling Characters - ✔️✔️Characters that are dynamic and undergo some
sort of change and overcome adversity
A Problem to be Solved - ✔️✔️Show adversity and how the main character overcomes
it by giving specific answers
Archetypes - ✔️✔️emotionally charged images and thought forms that have universal
meaning
The Hero - ✔️✔️An archetype directed at consumers who like to think of themselves as
being winners
The Everyman/Regular Guy or Girl - ✔️✔️An archetype directed at consumers who like
to think of themselves as belonging to a group; popular one that many people adhere to
Professional Burnout - ✔️✔️Feeling of work fatigue and boredom that many people
complain about after an extended time of doing one particular job
Methods to avoid professional burnout - ✔️✔️1. Communicate with your boss about
your expectations and responsibilities
2. Communicate with people outside of your discipline
3. Keep learning after college
4. Look for ways to innovate within your sector
5. Find ways to practice being creative
Tangential Learning - ✔️✔️Learning about other disciplines and jobs related to your
own
Active Relationship Building - ✔️✔️Building relationships with people in other
departments through emails, conversations, lunches and daily interactions.
The Innocent - ✔️✔️An archetype directed at consumers needs for simplicity and
honesty
The Rebel - ✔️✔️An archetype directed at consumers who identify with an
antiestablishment dominated hippie culture
Chapter 5 Title - ✔️✔️Specialization and the Narrowing of Creativity
Special Compelling Characters - ✔️✔️Characters that are dynamic and undergo some
sort of change and overcome adversity
A Problem to be Solved - ✔️✔️Show adversity and how the main character overcomes
it by giving specific answers
Archetypes - ✔️✔️emotionally charged images and thought forms that have universal
meaning
The Hero - ✔️✔️An archetype directed at consumers who like to think of themselves as
being winners
The Everyman/Regular Guy or Girl - ✔️✔️An archetype directed at consumers who like
to think of themselves as belonging to a group; popular one that many people adhere to
Professional Burnout - ✔️✔️Feeling of work fatigue and boredom that many people
complain about after an extended time of doing one particular job
Methods to avoid professional burnout - ✔️✔️1. Communicate with your boss about
your expectations and responsibilities
2. Communicate with people outside of your discipline
3. Keep learning after college
4. Look for ways to innovate within your sector
5. Find ways to practice being creative
Tangential Learning - ✔️✔️Learning about other disciplines and jobs related to your
own
Active Relationship Building - ✔️✔️Building relationships with people in other
departments through emails, conversations, lunches and daily interactions.
The Innocent - ✔️✔️An archetype directed at consumers needs for simplicity and
honesty
The Rebel - ✔️✔️An archetype directed at consumers who identify with an
antiestablishment dominated hippie culture
Chapter 5 Title - ✔️✔️Specialization and the Narrowing of Creativity
