Product Mgmt Certification (AIPMM) Latest
Update 2024-2025 Actual Exam from Credible
Source with 250 Questions and 100% Verified
Detailed Correct Answers Guaranteed
Actual product - CORRECT ANSWER: Tangible product that includes visual
design/product appearance
As you move forward in the TALC model, the market growth is... - CORRECT ANSWER:
higher
Barriers - CORRECT ANSWER: Threat of new entry
Absolute cost advantages
Access to inputs
Economies of scale
Well-recognized brands
Basic pricing strategies - CORRECT ANSWER: Skimming
Penetration
Neutral
Best practice approach for retirement - CORRECT ANSWER: Phased approach
Best to what and on what drives product success? - CORRECT ANSWER: Best to
market, on time
Brand - CORRECT ANSWER: A name, term, sign, symbol, or design, or a combo of
these, that identifies the maker or seller of a product or service and/or enhances the
value of the product beyond its functional value
,Brand decisions - CORRECT ANSWER: brand positioning, brand name selection, brand
sponsorship (manufacturer, distributor, licensed)
Build strategy - CORRECT ANSWER: Require investment
Bundle pricing - CORRECT ANSWER: Combine products or features at lower price
level than sold separately
Business case - CORRECT ANSWER: Story about the #s and the why - why is it worth
while?
Supports planning and decision making
Captures reasoning for creating/enhancing
Business ecosystem examples - CORRECT ANSWER: Apple iPod and iPhone
(IBM) PC
Automobiles
Airlines
Bank networks
the Internet
Business model - CORRECT ANSWER: Describes the rationale of how an organization
creates, delivers, and captures value; creation of this is part of business strategy
Buyers - CORRECT ANSWER: Number of buyers
Difference between competitors
Order size
Cost switching
, By-product Pricing - CORRECT ANSWER: Setting a price for products that are by-
products of other processes, e.g. particle board, compost. Pricing often based on value
to the customer.
Captive product pricing - CORRECT ANSWER: Setting the price level of
ancillary/necessary "captive" products high and the main product low.
Category extension - CORRECT ANSWER: Using an existing brand to introduce a new
product category (i.e. apparel at Harley)
Channels - CORRECT ANSWER: How you deliver products to customers
Commercialization - CORRECT ANSWER: The process by which a new product or
service is introduced into the general market.
Initial intro, mass production, adoption
Competition-based approach - CORRECT ANSWER: What competitors are charging
Consistency - CORRECT ANSWER: How closely related the various lines are
Consumer product - CORRECT ANSWER: products and services used by people for
their personal use i.e. laundry soap
Convenience product - CORRECT ANSWER: a relatively inexpensive product that
merits little shopping effort and can be bought by impulse i.e. deli meat
Core product - CORRECT ANSWER: Good or service that brings benefit to the
customer
Core product team - CORRECT ANSWER: PdM
PdMM
Update 2024-2025 Actual Exam from Credible
Source with 250 Questions and 100% Verified
Detailed Correct Answers Guaranteed
Actual product - CORRECT ANSWER: Tangible product that includes visual
design/product appearance
As you move forward in the TALC model, the market growth is... - CORRECT ANSWER:
higher
Barriers - CORRECT ANSWER: Threat of new entry
Absolute cost advantages
Access to inputs
Economies of scale
Well-recognized brands
Basic pricing strategies - CORRECT ANSWER: Skimming
Penetration
Neutral
Best practice approach for retirement - CORRECT ANSWER: Phased approach
Best to what and on what drives product success? - CORRECT ANSWER: Best to
market, on time
Brand - CORRECT ANSWER: A name, term, sign, symbol, or design, or a combo of
these, that identifies the maker or seller of a product or service and/or enhances the
value of the product beyond its functional value
,Brand decisions - CORRECT ANSWER: brand positioning, brand name selection, brand
sponsorship (manufacturer, distributor, licensed)
Build strategy - CORRECT ANSWER: Require investment
Bundle pricing - CORRECT ANSWER: Combine products or features at lower price
level than sold separately
Business case - CORRECT ANSWER: Story about the #s and the why - why is it worth
while?
Supports planning and decision making
Captures reasoning for creating/enhancing
Business ecosystem examples - CORRECT ANSWER: Apple iPod and iPhone
(IBM) PC
Automobiles
Airlines
Bank networks
the Internet
Business model - CORRECT ANSWER: Describes the rationale of how an organization
creates, delivers, and captures value; creation of this is part of business strategy
Buyers - CORRECT ANSWER: Number of buyers
Difference between competitors
Order size
Cost switching
, By-product Pricing - CORRECT ANSWER: Setting a price for products that are by-
products of other processes, e.g. particle board, compost. Pricing often based on value
to the customer.
Captive product pricing - CORRECT ANSWER: Setting the price level of
ancillary/necessary "captive" products high and the main product low.
Category extension - CORRECT ANSWER: Using an existing brand to introduce a new
product category (i.e. apparel at Harley)
Channels - CORRECT ANSWER: How you deliver products to customers
Commercialization - CORRECT ANSWER: The process by which a new product or
service is introduced into the general market.
Initial intro, mass production, adoption
Competition-based approach - CORRECT ANSWER: What competitors are charging
Consistency - CORRECT ANSWER: How closely related the various lines are
Consumer product - CORRECT ANSWER: products and services used by people for
their personal use i.e. laundry soap
Convenience product - CORRECT ANSWER: a relatively inexpensive product that
merits little shopping effort and can be bought by impulse i.e. deli meat
Core product - CORRECT ANSWER: Good or service that brings benefit to the
customer
Core product team - CORRECT ANSWER: PdM
PdMM
