BUAD 331 Exam 1 | 106 Questions and Answers
1. Supply Chain Management refers to:
A. The comprehensive management of networks of suppliers
B. The meaningful integration of service with customer fulfillment
C. The collaboration between operations and suppliers
D. The management of up and downstream relationships with suppliers and customers to deliver superior
customer value at less cost to the supply chain as a whole
E. The procurement, movement, and storage of product and information flows through the organization to
maximize profit through cost-effective order fulfill- ment: d. The management of up and downstream relationships
with suppliers and customers to deliver superior customer value at less cost to the supply chain as a whole
2. How does Zara use its supply chain capabilities to generate competitive advantage?
A. Stocking clothing far in advance of sales to ensure in-stock availability.
B. Buying new seasonal clothing lines in bulk to take advantage of volume discounts from suppliers.
C. Speeding cycle times of new fashions from design to store shelf to ensure the trendiest fashions.
D. Cycling seasonal clothinterm-0g trends using long-term predictions of demand to lower costs for customers.:
C.Speeding cycle times of new fashions from design to store shelf to ensure the trendiest fashions.
3. How does supply chain management create value?
A. Form, time, place, exchange
B. Product, price, place, promotion
C. Cost, asset, capacity, integration
D. Responsiveness, productivity, reliability, delivery: A.Form, time, place, ex- change
4. The "Great Divide" in supply chain management occurs between:
A. suppliers and manufacturers
B. demand-generating activities and demand-fulfilling activities
C. sales and marketing activities
D. organizations and their customers: B.demand-generating activities and de- mand-fulfilling activities
5. What megatrend will greatly challenge supply chain managers? A.Disruptive technology
B.Talent/skills requirements C.Social
changes
, BUAD 331 Exam 1 | 106 Questions and Answers
D.All of the above
E.None of the above: D.All of the above
6. Supply chain management refers to a relatively new business phenomenon:
A. The comprehensive management of a networks of suppliers.
B. The meaningful integration of service with customer fulfillment.
C. The collaboration between operations and suppliers.
D. The management of upstream and downstream relationships with suppliers and customers to deliver superior
customer value at less cost to the supply chain as a whole.
E. The procurement, movement, and storage of product and information flows through the organization to
maximize profit through cost-effective order ful- fillment.: D.The management of upstream and downstream
relationships with sup- pliers and customers to deliver superior customer value at less cost to the supply chain as a
whole.
7. Which of the following is not an element of the integrated supply chain for General Mills' Honey Nut
Cheerios?
A. Dairy cow farmers
B. Oat farmers in Iowa
C. Union Pacific railroad that moves oats to distributors
D. General Mills manufacturing plants
E. Ted, who eats Honey Nut Cheerios every morning: A.Dairy cow farmers
8. A firm is a recognized cost leader but has a strategic goal to become a cost and service leader. What is
one initiative that could be planned and implemented to achieve this goal?
A. Increase sales calls to all existing customers.
B. Increase capacity utilization to gain economies of scale.
C. Award larger employee bonuses to encourage more emphasis on selling.
D. Offer customized services to key customers.
E. Own every step of the supply chain instead of relying on external cus- tomers.: D.Offer customized
services to key customers.
9. Which economic utilities are associated with supply chain management? A.Form, Time and Place
B.Exchange, Time and Place C.Exchange,
Time and Place D.Form, Exchange and
Time
E.Exchange, Time and Value: A.Form, Time and Place
10.Which economic reason is NOT a reason for students to buy textbooks on Amazon.com?
A. Form
, BUAD 331 Exam 1 | 106 Questions and Answers
B. Time
C.Place
D.Exchange: A.Form
11.Supply chain management:
A. emphasizes optimized advertising and promotion across the organization.
B. requires a high level of corporate input in inventory management and production scheduling decisions.
C. extends the linking and coordination of materials management, manufac- turing management and
distribution upstream to suppliers and downstream to customers.
D. uses mergers and acquisitions across the supply chain integration to better manage materials flow from
suppliers and distribution of end products to the customer.: C.extends the linking and coordination of materials
management, manufacturing management and distribution upstream to suppliers and downstream to customers
12.Logistics/supply chain management is closely tied with marketing as it typically fills which "P"?
A. Price B.Place
C.Promotion
D.Player: B.Place
13.The separation between demand-focused activities and supply-focused activities is sometimes referred to
as:
A. suppliers and manufacturers
B. retailers and consumers
C. suppliers competing with each other materials
management and manufacturing
D. The Great Divide: D.The Great Divide
14.Two kinds of customers walk into the Grizzly Fly-Fishing Shop: college freshmen taking a first-time class
and high-end professional executives with fishing experience. In order to deliver the most value to each of these
cus- tomers, John (the store owner) should:
A. focus on creating a supply chain that delivers the best average form, time and place value at the lowest
average cost.
B. focus on creating supply chains that deliver the specific form, time and place utility that each customer
segment is looking for, at a price that each segment is willing to pay.
C. focus on building enough inventory of both high- and low-end gear, so that he can satisfy either kind of
customer who walks through the door.
1. Supply Chain Management refers to:
A. The comprehensive management of networks of suppliers
B. The meaningful integration of service with customer fulfillment
C. The collaboration between operations and suppliers
D. The management of up and downstream relationships with suppliers and customers to deliver superior
customer value at less cost to the supply chain as a whole
E. The procurement, movement, and storage of product and information flows through the organization to
maximize profit through cost-effective order fulfill- ment: d. The management of up and downstream relationships
with suppliers and customers to deliver superior customer value at less cost to the supply chain as a whole
2. How does Zara use its supply chain capabilities to generate competitive advantage?
A. Stocking clothing far in advance of sales to ensure in-stock availability.
B. Buying new seasonal clothing lines in bulk to take advantage of volume discounts from suppliers.
C. Speeding cycle times of new fashions from design to store shelf to ensure the trendiest fashions.
D. Cycling seasonal clothinterm-0g trends using long-term predictions of demand to lower costs for customers.:
C.Speeding cycle times of new fashions from design to store shelf to ensure the trendiest fashions.
3. How does supply chain management create value?
A. Form, time, place, exchange
B. Product, price, place, promotion
C. Cost, asset, capacity, integration
D. Responsiveness, productivity, reliability, delivery: A.Form, time, place, ex- change
4. The "Great Divide" in supply chain management occurs between:
A. suppliers and manufacturers
B. demand-generating activities and demand-fulfilling activities
C. sales and marketing activities
D. organizations and their customers: B.demand-generating activities and de- mand-fulfilling activities
5. What megatrend will greatly challenge supply chain managers? A.Disruptive technology
B.Talent/skills requirements C.Social
changes
, BUAD 331 Exam 1 | 106 Questions and Answers
D.All of the above
E.None of the above: D.All of the above
6. Supply chain management refers to a relatively new business phenomenon:
A. The comprehensive management of a networks of suppliers.
B. The meaningful integration of service with customer fulfillment.
C. The collaboration between operations and suppliers.
D. The management of upstream and downstream relationships with suppliers and customers to deliver superior
customer value at less cost to the supply chain as a whole.
E. The procurement, movement, and storage of product and information flows through the organization to
maximize profit through cost-effective order ful- fillment.: D.The management of upstream and downstream
relationships with sup- pliers and customers to deliver superior customer value at less cost to the supply chain as a
whole.
7. Which of the following is not an element of the integrated supply chain for General Mills' Honey Nut
Cheerios?
A. Dairy cow farmers
B. Oat farmers in Iowa
C. Union Pacific railroad that moves oats to distributors
D. General Mills manufacturing plants
E. Ted, who eats Honey Nut Cheerios every morning: A.Dairy cow farmers
8. A firm is a recognized cost leader but has a strategic goal to become a cost and service leader. What is
one initiative that could be planned and implemented to achieve this goal?
A. Increase sales calls to all existing customers.
B. Increase capacity utilization to gain economies of scale.
C. Award larger employee bonuses to encourage more emphasis on selling.
D. Offer customized services to key customers.
E. Own every step of the supply chain instead of relying on external cus- tomers.: D.Offer customized
services to key customers.
9. Which economic utilities are associated with supply chain management? A.Form, Time and Place
B.Exchange, Time and Place C.Exchange,
Time and Place D.Form, Exchange and
Time
E.Exchange, Time and Value: A.Form, Time and Place
10.Which economic reason is NOT a reason for students to buy textbooks on Amazon.com?
A. Form
, BUAD 331 Exam 1 | 106 Questions and Answers
B. Time
C.Place
D.Exchange: A.Form
11.Supply chain management:
A. emphasizes optimized advertising and promotion across the organization.
B. requires a high level of corporate input in inventory management and production scheduling decisions.
C. extends the linking and coordination of materials management, manufac- turing management and
distribution upstream to suppliers and downstream to customers.
D. uses mergers and acquisitions across the supply chain integration to better manage materials flow from
suppliers and distribution of end products to the customer.: C.extends the linking and coordination of materials
management, manufacturing management and distribution upstream to suppliers and downstream to customers
12.Logistics/supply chain management is closely tied with marketing as it typically fills which "P"?
A. Price B.Place
C.Promotion
D.Player: B.Place
13.The separation between demand-focused activities and supply-focused activities is sometimes referred to
as:
A. suppliers and manufacturers
B. retailers and consumers
C. suppliers competing with each other materials
management and manufacturing
D. The Great Divide: D.The Great Divide
14.Two kinds of customers walk into the Grizzly Fly-Fishing Shop: college freshmen taking a first-time class
and high-end professional executives with fishing experience. In order to deliver the most value to each of these
cus- tomers, John (the store owner) should:
A. focus on creating a supply chain that delivers the best average form, time and place value at the lowest
average cost.
B. focus on creating supply chains that deliver the specific form, time and place utility that each customer
segment is looking for, at a price that each segment is willing to pay.
C. focus on building enough inventory of both high- and low-end gear, so that he can satisfy either kind of
customer who walks through the door.
