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soc 103 final Exam Questions and Answers 100% Pass

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soc 103 final Exam Questions and Answers 100% Pass finding the core of an idea and writing the lead both involve __________ - ANSWER -forced prioritization the tendency for things to become incrementally more complex until they no longer preform their original functions very well is termed __________ - ANSWER -feature creep good metaphors are __________, in that they lead to new perceptions, explanations, and interventions. - ANSWER -generative when getting to "the core" of an idea, the hard part is weeding out __________ - ANSWER -ideas that are really important but not the MOST important messages have to be __________, because we can learn and remember only so much information at once. - ANSWER -compact core messages help people avoid __________, by reminding them of whats important. - ANSWER - bad choices simple messages are core and __________ - ANSWER -compact proverbs are helpful in guiding individual decisions in environments with __________ - ANSWER - shared standards evidence by Ronald Redelmeier demonstrated that paralysis can be caused by ___________ - ANSWER -choice it is possible to create complexity through the artful use of __________ - ANSWER -simplicity 2 | P a g e Created by Grace Amelia © 2025, All Rights Reserved. to avoid burying the lead and maximizing the information to readers, newspaper journalists utilize the __________ structure. - ANSWER -inverted pyramid a great way to avoid useless accuracy and dodge the curse of knowledge is to use __________ - ANSWER -analogies it is important to prioritize goals that are __________ ahead of goals that are beneficial. - ANSWER - critical if you cannot connect your idea to someone's existing schema, then you've reduced the amount you have to __________ - ANSWER -explain research shows that people can be paralyzed by uncertainty. you are an advisor to undergraduate students. you notice that many of the students you advise are having a hard time figuring out what to major in, and don't know what to do when they finish college. what can you tell them? - ANSWER - you don't have to figure it all out right now. let's focus on the classes that we know you need to take with only a few hours to spare, Franklin has just been asked to give a brief presentation in the last few minutes of his firm's stockholder meeting. he's freaking out because there are too many important things that he needs to communicate, and not enough time. before starting his presentation he decides the best course of action is to ___________ - ANSWER -cut out all other important pieces until he has the most core piece of information Heath and Health identify a piece of advice from Bill Clinton's advisors: "if you say three things, you don't say anything." imagine that you are advising the CEO of a water park who is trying to increase business. she wants to run a series of ads saying that 1) the water park encourages kids to engage in healthy outdoor recreation, 2) families can enjoy good family time at the park, 3) the water park uses water in the least wasteful way possible. if you were following the advice given above, what would you tell the CEO? - ANSWER -the CEO should focus on just one of these points 3 | P a g e Created by Grace Amelia © 2025, All Rights Reserved. Mike and Sally have been put in charge of sales for their company's latest device, which is currently unfamiliar to the public, but is thought to be a product that will change the way we live our lives in the future. Mike starts off trying to sell the product by explaining all of the awesome features. Sally, however, starts off by asking prospective customers about their recent experiences with a different product, and then explaining how their product is a huge improvement. turns out, sally's method is pulling in the sales while Mike's is struggling. why might this be? - ANSWER -Sally connected their product to an already existing schema cramming puts things into ___________ - ANSWER -short term memory a teacher is working on putting together her slides for next semester's class. there are several important concepts that she wants students to know the definition of, but the definition are long and complex statements. in order to make sure her students grasp these concepts she should __________ - ANSWER -cut down the definitions to their most core and compact components repetition is most effective when __________ - ANSWER -spaced apart Veronica and Daphne are both graphic designers assigned to create a poster for the latest blockbuster movie. Veronica decides to go simple and include only a dramatic, attention grabbing photo along with the opening date. Daphne has an attention grabbing photo but also the slogan "Aliens Meets Jaws". fans can't stop mentioning Daphne's poster on social media. why was hers more successful? - ANSWER -it was simple, and connected to another schema in the viewer's mind compact means conveying a lot with a ___________ - ANSWER -little the way to get people to care is to provide __________ - ANSWER -context the most basic way to get someone's attention is to ___________ - ANSWER -break a pattern overconfident people are more likely to recognize a __________ when they realize others disagree with them. - ANSWER -knowledge gap 4 | P a g e Created by Grace Amelia © 2025, All Rights Reserved. if we want to motivate people to pay attention, we should seize the power of big __________ - ANSWER -surprises the first problem of communication is getting __________ - ANSWER -people's attention two emotions that are provoked by naturally sticky ideas are __________ - ANSWER -surprise and interest according to Loewenstein, as we gain information, we are more and more likely to focus on ____________ - ANSWER -what we don't know ____________ help us predict what will happen and, consequently, how we should make decisions. - ANSWER -schemas __________ is the enemy of sticky messages - ANSWER -common sense

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soc 103 final Exam Questions and Answers 100%
Pass


finding the core of an idea and writing the lead both involve __________ - ANSWER ✔✔-forced

prioritization


the tendency for things to become incrementally more complex until they no longer preform their

original functions very well is termed __________ - ANSWER ✔✔-feature creep


good metaphors are __________, in that they lead to new perceptions, explanations, and interventions. -

ANSWER ✔✔-generative


when getting to "the core" of an idea, the hard part is weeding out __________ - ANSWER ✔✔-ideas that

are really important but not the MOST important


messages have to be __________, because we can learn and remember only so much information at once. -

ANSWER ✔✔-compact


core messages help people avoid __________, by reminding them of whats important. - ANSWER ✔✔-

bad choices


simple messages are core and __________ - ANSWER ✔✔-compact


proverbs are helpful in guiding individual decisions in environments with __________ - ANSWER ✔✔-

shared standards


evidence by Ronald Redelmeier demonstrated that paralysis can be caused by ___________ - ANSWER

✔✔-choice


it is possible to create complexity through the artful use of __________ - ANSWER ✔✔-simplicity


Created by Grace Amelia © 2025, All Rights Reserved.

,2|Page


to avoid burying the lead and maximizing the information to readers, newspaper journalists utilize the

__________ structure. - ANSWER ✔✔-inverted pyramid


a great way to avoid useless accuracy and dodge the curse of knowledge is to use __________ - ANSWER

✔✔-analogies


it is important to prioritize goals that are __________ ahead of goals that are beneficial. - ANSWER ✔✔-

critical


if you cannot connect your idea to someone's existing schema, then you've reduced the amount you have

to __________ - ANSWER ✔✔-explain


research shows that people can be paralyzed by uncertainty. you are an advisor to undergraduate

students. you notice that many of the students you advise are having a hard time figuring out what to

major in, and don't know what to do when they finish college. what can you tell them? - ANSWER ✔✔-

you don't have to figure it all out right now. let's focus on the classes that we know you need to take


with only a few hours to spare, Franklin has just been asked to give a brief presentation in the last few

minutes of his firm's stockholder meeting. he's freaking out because there are too many important things

that he needs to communicate, and not enough time. before starting his presentation he decides the best

course of action is to ___________ - ANSWER ✔✔-cut out all other important pieces until he has the most

core piece of information


Heath and Health identify a piece of advice from Bill Clinton's advisors: "if you say three things, you

don't say anything." imagine that you are advising the CEO of a water park who is trying to increase

business. she wants to run a series of ads saying that 1) the water park encourages kids to engage in

healthy outdoor recreation, 2) families can enjoy good family time at the park, 3) the water park uses

water in the least wasteful way possible. if you were following the advice given above, what would you

tell the CEO? - ANSWER ✔✔-the CEO should focus on just one of these points




Created by Grace Amelia © 2025, All Rights Reserved.

, 3|Page


Mike and Sally have been put in charge of sales for their company's latest device, which is currently

unfamiliar to the public, but is thought to be a product that will change the way we live our lives in the

future. Mike starts off trying to sell the product by explaining all of the awesome features. Sally, however,

starts off by asking prospective customers about their recent experiences with a different product, and

then explaining how their product is a huge improvement. turns out, sally's method is pulling in the sales

while Mike's is struggling. why might this be? - ANSWER ✔✔-Sally connected their product to an

already existing schema


cramming puts things into ___________ - ANSWER ✔✔-short term memory


a teacher is working on putting together her slides for next semester's class. there are several important

concepts that she wants students to know the definition of, but the definition are long and complex

statements. in order to make sure her students grasp these concepts she should __________ - ANSWER

✔✔-cut down the definitions to their most core and compact components


repetition is most effective when __________ - ANSWER ✔✔-spaced apart


Veronica and Daphne are both graphic designers assigned to create a poster for the latest blockbuster

movie. Veronica decides to go simple and include only a dramatic, attention grabbing photo along with

the opening date. Daphne has an attention grabbing photo but also the slogan "Aliens Meets Jaws". fans

can't stop mentioning Daphne's poster on social media. why was hers more successful? - ANSWER ✔✔-it

was simple, and connected to another schema in the viewer's mind


compact means conveying a lot with a ___________ - ANSWER ✔✔-little


the way to get people to care is to provide __________ - ANSWER ✔✔-context


the most basic way to get someone's attention is to ___________ - ANSWER ✔✔-break a pattern


overconfident people are more likely to recognize a __________ when they realize others disagree with

them. - ANSWER ✔✔-knowledge gap


Created by Grace Amelia © 2025, All Rights Reserved.

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