2-1b
Chapterb02b
TypesbofbRetailersb
bb
bbb
b
MultiplebChoicebQuestionsb
bb
1.bComparedbtobotherbfoodbretailers,bconveniencebstoresbdemonstratebthebfollowingb
characteristic(s):bb
A.bHavebhigherbfoodbpricesb
B.bHavebabwidebbreadthbandbdepthbofbmerchandiseb
C.bBenefitbfrombthebhighbmarginsbofbgasolinebsalesb
D.bHaveblessbthanb30%bofbtheirbstorebdevotedbtobfoodb
E.bArebexperiencingbslowbgrowthbinbAsiab
bb
b
Accessibility:bKeyboardbNavigationb
Blooms:bRememberb
Difficulty:bMediumb
LearningbObjective:b02-02bComparebandbcontrastbthebdifferentbtypesbofbretailers.b
LearningbObjective:b02-
03bExaminebhowbretailersbdifferbinbtermsbofbhowbtheybmeetbthebneedsbofbtheirbcustomers.b
Topic:b02-18bFoodbRetailersb
bb
2.bNAICS:bIsbbestbdescribedbasbthebfollowing:bb
A.bIsbabnumberbusedbtobidentifybanbitembinbabcompany'sbinventoryb
B.bIsbabclassificationbschemebusedbbybretailersbinbCanadabtobmonitorbafter-taxbprofitsb
C.bIsbanbon-packagebseriesbofbthickbandbthinblinesbreadablebbybcheck-outbscannersb
D.bIsbabclassificationbschemebwherebeverybNorthbAmericanbbusinessbisbassignedbab5-6-digitb
codeb
E.bStandsbfor:bNationalbAuditbInventorybClassificationbSystemb
bb
b
Accessibility:bKeyboardbNavigationb
Blooms:bRememberb
Difficulty:bMediumb
LearningbObjective:b02-01bExplorebvariousbtrendsbthatbarebshapingbtoday'sbretailers.b
Topic:b02-05bTypebofbmerchandiseb
bb
DOWNLOADbTHEbTestbBankbforbRetailingbManagementb6thbEditionbLevy
mynursytest.store
Chapterb02b-bTypesbofbRetailersb
2-2b
b
3.bInborderbtobcompetebagainstbintrusionsbbybotherbfoodbretailingbformats,bconventionalb
supermarketsbarebdoingbthebfollowingbEXCEPTbfor:bb
A.bTargetingbhealth-consciousbconsumersb
,B.bOfferingbmorebprivate-labelbproductsb
C.bEmphasizingbfreshbperishablesb
D.bProvidingbabbetterbin-storebexperienceb
E.bLimitingbcategoriesbandbincreasingbdepthbofbproductsb
bb
b
Accessibility:bKeyboardbNavigationb
Blooms:bUnderstandb
Difficulty:bMediumb
LearningbObjective:b02-02bComparebandbcontrastbthebdifferentbtypesbofbretailers.b
LearningbObjective:b02-
03bExaminebhowbretailersbdifferbinbtermsbofbhowbtheybmeetbthebneedsbofbtheirbcustomers.b
Topic:b02-18bFoodbRetailersb
bb
4.bMark'sbWorkbWearhouseb(clothingbretailer)bcarriesbsizesbforbsmall,baverage,bandbbigbmen,b
butballbsizesbarebnotbavailablebinballbtheirbstores.bWhatbshouldbMark'sbdobtobcommunicatebthi
sb
messagebtobtheirbcustomers?bb
A.bTheybshouldbadvertisebbigbmen'sbmerchandisebonballbofbtheirbnewspaperbsupplementsban
db
commercialsb
B.bTheybshouldbtrainbtheirbsalesbassociatesbtobmentionbthisbwhenbclosingbsalesbwithbeachb
customerb
C.bAbdatabasebshouldbbebdevelopedbofbthosebwhobpurchasebmerchandisebforbbigbmenbandbthe
nb
Mark'sbshouldbmarketbspecificallybtobthosebshoppersb
D.bMark'sbshouldbactivelybadvertisebthesebassortmentsbtobcompetitorsb
E.bMark'sbshouldbadvertisebthisbbybfeaturingbbigbmenbonbtheirbHolidaybCatalogueb
bb
b
Accessibility:bKeyboardbNavigationb
Blooms:bUnderstandb
Difficulty:bHardb
LearningbObjective:b02-02bComparebandbcontrastbthebdifferentbtypesbofbretailers.b
Topic:b02-13bDepartmentbstoresb
b
DOWNLOADbTHEbTestbBankbforbRetailingbManagementb6thbEditionbLevy
mynursytest.store
Chapterb02b-bTypesbofbRetailersb
2-3b
b
5.bFrankbwasbshoppingbforbsparkbplugsbforbhisbFordbMustang.bFlashbAutobhasbthembpricedbfo
rb
$19.99beach,bbutbwhenbhebwentbtobthebretailer'sbwebsite,bhebfoundbthebsamebsetbforb$10.99be
ach.b
FlashbAutobhasbabproblembwithbthebfollowing:bb
A.bpricebconsistencybacrossbchannelsb
,B.babpricingbmistakebbybthebstorebmanagerb
C.babcommunicationbproblembbetweenbchannelsb
D.bproductbconsistencyb
E.bdepthbofbmerchandiseb
bb
b
Accessibility:bKeyboardbNavigationb
Blooms:bUnderstandb
Difficulty:bHardb
LearningbObjective:b02-06bRecognizebthebkeybsuccessbfactorsbinbmultichannelbretailing.b
Topic:b02-36bIn-storebelectronicbkiosksb
bb
6.bThebfollowingbtrendsbarebchangingbthebretailbindustrybEXCEPTbfor:bb
A.bgrowingbretailerbconcentrationbandbpower.b
B.bblurringbboundariesbamongbchannelsbandbformats.b
C.bgrowthbinbconsumerbdata.b
D.bdiscriminatingbconsumers.b
E.bgrowingbdemandbforbdepartmentbstorebformats.b
bb
b
Accessibility:bKeyboardbNavigationb
Blooms:bRememberb
Difficulty:bEasyb
LearningbObjective:b02-01bExplorebvariousbtrendsbthatbarebshapingbtoday'sbretailers.b
Topic:b02-01bGrowingbDiversitybofbRetailbFormatsb
bb
7.bThebspawningbofbnewbcategoriesbandbretailersbfrombsupercentresbtobthebInternetbbestb
demonstratesbthe:bb
A.bgrowingbdiversitybofbretailbformatsb
B.bnecessitybtobfocusbonbcompetitionb
C.bnecessitybtobgobglobalbwithbdomesticbretailersb
D.bneedbforbtrainingbandbdevelopmentbprogramsb
E.btremendousbneedbforbbetterbcustomerbservicesb
bb
b
Accessibility:bKeyboardbNavigationb
Blooms:bRememberb
Difficulty:bMediumb
LearningbObjective:b02-01bExplorebvariousbtrendsbthatbarebshapingbtoday'sbretailers.b
Topic:b02-01bGrowingbDiversitybofbRetailbFormatsb
b
DOWNLOADbTHEbTestbBankbforbRetailingbManagementb6thbEditionbLevy
mynursytest.store
Chapterb02b-bTypesbofbRetailersb
2-4b
b
8.bThebCanadianbretailbmarketplacebisbdominatedbbybabsmallbnumberbofblargebretailers,bChoo
seb
whichbbestbdescribesbthisbstatement:bb
, A.bdiversityb
B.bglobalizationb
C.bconcentrationb
D.bAmericanizationb
E.bdevelopmentb
bb
b
Accessibility:bKeyboardbNavigationb
Blooms:bRememberb
Difficulty:bMediumb
LearningbObjective:b02-01bExplorebvariousbtrendsbthatbarebshapingbtoday'sbretailers.b
Topic:b02-03bIncreasingbindustrybconcentrationb
bb
9.bBecausebthebonlybmerchandisebcategorybatbthebFutonbShopbisbdouble-
sizedbfutons,bthebFutonb
Shopbcanbbebsaidbtobhavebno:bb
A.binventorybcontrol.b
B.bneedbforbcustomerbservice.b
C.bproductbdepth.b
D.bshrinkage.b
E.bbreadth.b
bb
b
Accessibility:bKeyboardbNavigationb
Blooms:bUnderstandb
Difficulty:bEasyb
LearningbObjective:b02-01bExplorebvariousbtrendsbthatbarebshapingbtoday'sbretailers.b
Topic:b02-05bTypebofbmerchandiseb
bb
10.bAnbindustrybtermbthatbdescribesbeachbdifferentbitembofbmerchandisebinbabretailbstorebisb
calledba/an:bb
A.bconsumerboffering.b
B.bstorebcountedbitemb(SCI).b
C.bstoredbandbkeyedbunitb(SKU).b
D.bstockbkeepingbunitb(SKU).b
E.beconomicbunit.b
bb
b
Accessibility:bKeyboardbNavigationb
Blooms:bRememberb
Difficulty:bEasyb
LearningbObjective:b02-01bExplorebvariousbtrendsbthatbarebshapingbtoday'sbretailers.b
Topic:b02-05bTypebofbmerchandiseb
b
DOWNLOADbTHEbTestbBankbforbRetailingbManagementb6thbEditionbLevy
mynursytest.store
Chapterb02b-bTypesbofbRetailersb
2-5b
b