Converging Media 6th Edition Pavlik Test Bank.

Croteau,bMedia/Society,b6eb
SAGEbPublishing,b2019b
Chapterb2:bThebEvolutionbofbMediabTechnologyb
TestbBankb
b

MultiplebChoiceb
b

1.bCommunicationbwasbabface-to-facebritualbuntilbpeoplebstartedbcreatingbonebofbabkindb
communicationblikebcavebwallbartbandbstonebcarvings.bInbChina,b______bhappenedbwhichb
allowedbcommunicationbtobbecomebeasilybreproducible.bb
A.binventionbofbpaperb
B.bdiscoverybofbinkb
C.bwoodbcarvingsb
D.bstonebetchingb
Ans:bAb
AnswerbLocation:bThebHistorybofbMediabTechnologyb
b

2.bTechnologybindustrializationbincreasedbverybdramaticallybduringb______,bbringingbforthb
thebtelegraph,bcamera,btelephone,bphonograph,bandbmanybotherbcommunicationb
technologies.bb
A.bWorldbWarb1b
B.btheb19thbcenturyb
C.bthebtechnologicalbrevolutionb
D.btheb20thbcenturyb
Ans:bBb
AnswerbLocation:bThebHistorybofbMediabTechnologyb
bbbb

3.bOnebapproachbtobtechnology’sbrolebinbsocietybisbreferredbtobasbtechnologicalb
determinism.bThisbideabsuggestsbthatbtechnologyb______.b
A.bevolvesbasbhumansbadvanceb
B.bcausesbchangebitselfb
C.bhasbnobeffectbonbsocietyb
D.bisbchosenbtobbebusedbbybpeopleb
Ans:bBb
AnswerbLocation:bTechnologicalbDeterminismbandbSocialbConstructionismb
b

4.bOnebapproachbtobtechnology’sbrolebinbsocietybisbreferredbtobasbsocialbconstructivism.b
Thisbideabsuggestsbthatb______.b
A.btechnologybisbmadebupbofbobjectsbandbpeoplebchoosebhowbtheybusebitb
B.bsocietybisbbasedbentirelybuponbtechnologybatbthisbpointbinbtimeb
C.bpeople’sbsocialblivesbwouldbbebnonexistentbwithoutbthebdifferentbtechnologiesbavailableb
tobusb
D.bhumansbhavebnobchoicebhowbtheybusebtechnologybinbtoday’sbsocietybb
Ans:bAbb
AnswerbLocation:bTechnologicalbDeterminismbandbSocialbConstructionismb
DOWNLOADbTHEbTestbBankbforbMediabSocietybTechnologybIndustriesbContent

, andbUsersb6thbEditionbCroteau
bbbbbbbbbbbbbbbbbbbb

mynursytest.store
Croteau,bMedia/Society,b6eb
SAGEbPublishing,b2019b
b

5.bTechnologicalbdeterminismbandbsocialbconstructivismbareb______.b
A.btwobmutuallybexclusivebapproachesb
B.btheboppositebpolesbofbabcontinuumb
C.bunrelatedbentirelybb
D.bessentiallybthebsamebideab
Ans:bBb
AnswerbLocation:bTechnologicalbDeterminismbandbSocialbConstructionismb
b

6.bEachbmediabplatformbhasbitsbownbmaterialbelementsbthatbdecidebhowbthatbplatformbcanb
bebutilized.bRadiobcanbbebusedbtob______.b
A.bseebthebcontentb
B.bhearbthebcontentb
C.binteractbwithbthebcontentb
D.breadbthebcontentb
Ans:bBb
AnswerbLocation:bFigureb2.3:bSelectbCharacteristicsbofbDifferentbMediab
b

7.bEachbmediabplatformbhasbitsbownbmaterialbelementsbthatbdecidebhowbthatbplatformbcanb
bebutilized.bTelevisionbcanbbebusedbtob______.b
A.breadbthebcontentb
B.binteractbwithbthebcontentb
C.bseebthebcontentb
D.bnonebofbtheseb
Ans:bCb
AnswerbLocation:bFigureb2.3:bSelectbCharacteristicsbofbDifferentbMediab
b

8.bEachbmediabplatformbhasbitsbownbmaterialbelementsbthatbdecidebhowbthatbplatformbcanb
bebutilized.bThebInternetbcanbbebusedbtob______.b
A.breadbthebcontentb
B.bseebthebcontentb
C.binteractbwithbthebcontentb
D.ballbofbtheseb
Ans:bDb
AnswerbLocation:bFigureb2.3:bSelectbCharacteristicsbofbDifferentbMediab
b

9.bLangdonbWinnerbarguesbthatbpolitical,beconomic,bsocial,bandbculturalbconditionsbshapeb
thebcreationbofbtechnology--whichbaddsb______btobthebtechnologicalbdeterminismb
approach.bb
A.bhumanbagencyb
B.bsocietalbpushbackb
C.bworldwidebconstructivismb