Google Analytics Individual Qualification.
Exam Questions With Correct Answers A+
When a new view is created, what data will be included? - Answer✔data from after the view was
created
google analytics hierarchy (top to bottom) - Answer✔account -> property -> view
how to locate analytics tracking code - Answer✔admin -> tracking info -> tracking code
A deleted view can be recovered by account administrators within how many days? -
Answer✔35
Why is it important to keep one unfiltered view when using filters with Google Analytics? -
Answer✔To ensure you can always access the original data
When a filter is applied to a view, what data is affected? - Answer✔data from after the filter was
created
How can the amount of data in a sampled Google Analytics report be increased? -
Answer✔Choose "Greater precision" in the sampling pulldown menu
What is a "metric" in Google Analytics? - Answer✔The numbers in a data set often paired with
dimensions.
What report can show how particular sections of website content performed? - Answer✔content
drilldown
Which "channels" are available in the default Channels report? - Answer✔organic search,
display, direct
Which Traffic Source dimensions does Google Analytics automatically capture for each user
who comes to your site? - Answer✔Source, Medium, Campaign name
What setting must be enabled to view data in Demographics and Interests Reports? -
Answer✔advertising features
Which "mediums" are available in Google Analytics? - Answer✔organic, cpc, referral
Which three tags does Google Analytics require for accurate campaign tracking? -
Answer✔Medium, Source, and Campaign
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