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Research Methods for Business Students

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Research Methods for Business Students, 9th Edition" by Mark N. K. Saunders, Philip Lewis, and Adrian Thornhill is a comprehensive guide for business, marketing, and management students. It covers everything from developing research ideas to writing and presenting dissertations, with practical examples, case studies, and interactive features to aid understanding. The book also includes self-study prompts, self-test questions, and a glossary to support learning and application of research methods.

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, Research Methods for Business Students




F01 Research Methods for Business Students 02727.indd 1 06/01/2023 12:55

, At Pearson, we have a simple mission: to help people
make more of their lives through learning.

We combine innovative learning technology with trusted
content and educational expertise to provide engaging
and effective learning experiences that serve people
wherever and whenever they are learning.

From classroom to boardroom, our curriculum materials, digital
learning tools and testing programmes help to educate millions
of people worldwide – more than any other private enterprise.

Every day our work helps learning flourish, and
wherever learning flourishes, so do people.

To learn more, please visit us at www.pearson.com




F01 Research Methods for Business Students 02727.indd 2 06/01/2023 12:55

, RESEARCH METHODS
FOR BUSINESS STUDENTS
NINTH EDITION



MARK N.K. SAUNDERS
PHILIP LEWIS • ADRIAN THORNHILL




Harlow, England • London • New York • Boston • San Francisco • Toronto • Sydney • Dubai • Singapore • Hong Kong
Tokyo • Seoul • Taipei • New Delhi • Cape Town • São Paulo • Mexico City • Madrid • Amsterdam • Munich • Paris • Milan




F01 Research Methods for Business Students 02727.indd 3 06/01/2023 12:55

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