m m
Introduction to Business Analytics 1st Edition Vernon J. Richardson Marcia We
m m m m m m m m m m
iden Chapter 1-11
m m
Answers are at the End of Each Chapter
m m m m m m m
Chapter 1 m
Student name:m
TRUE/FALSE m-mWritem'T'mif mthemstatementmismtruemandm'F'mif mthemstatementmismfalse.
1) A mbusinessmprocessmismamcoordinated,mstandardized mset mof mactivitiesmconducted mbymbothmpeo
plemand mequipment mtomaccomplishmamspecificmbusinessmtask.
⊚m true
⊚m false
2) A mbusinessmanalystmismamdatamscientist mwhomcollectsmdatamtomhelpmanmorganizationmma
kemeffectivembusinessmdecisions.
⊚m true
⊚m false
3) Datamismdefined masminformationmorganized minmammeaningfulmwaymtombemusefulmtomthemuser.
⊚m true
⊚m false
4) Informationmismdefined masmbeingmdatamorganized minmammeaningfulmwaymtombemusefulmtomthemuse
rminmamgivenmcontext.
⊚m true
⊚m false
5) A mdatamscientist mismamliaisonmbetweenmdecisionmmakersmand mbusinessmanalysts.
⊚m true
⊚m false
6) Operationsmanalyticsmusesmbusinessmanalyticsmtommeasuremand mimprovemthemefficiencyma
nd meffectivenessmof mthemcompany’smoperations.
⊚m true
⊚m false
,7) Themthird mstepminmthemSOARmanalyticsmmodelmismtomAccessmthemdata.
⊚m true
⊚m false
8) Exploratorymdatamvisualizationmismused mtomcommunicatemresultsmof mthemanalysismtomdecisi
onmmakersmand mothermstakeholders.
⊚m true
⊚m false
CHECK mALLmTHEmAPPLY.mChoosemallmoptionsmthatmbestmcompletesmthemstatementmormans
wersmthemquestion.
9) A mvisualizationmmaymbemused mtomhelpmwithmwhichmcomponent mof mthemSOARmmodel?
A) SpecifymthemQuestion
B) ObtainmthemData
C) AnalyzemthemData
D) Report mthemResults
MULTIPLEmCHOICEm-
mChoosemthemonemalternativemthatmbestmcompletesmthemstatementmormanswersmthemquestion.
10) Themdifficultymampersonmfacesminmunderstandingmamproblemmand mmakingmamdecisionma
smamconsequencemof mhavingmtoommuchmdata.
A) DatamComplexity
B) DatamOverload
C) AnalyticsmMindset
D) DatamChallenges
11) Whichmstepmof mthemSOARmmodelmwould musuallyminvolvemcomputingmanmaverage?
A) SpecifymthemQuestion
B) ObtainmthemData
C) AnalyzemthemData
D) Report mthemResults
12) Whichmstepmof mthemSOARmmodelmmost mappropriatelymaddressesmthemskillmmentioned mbymE
Y’smanalyticsmmindset mof m“extract,mtransformmand mload mrelevant mdata”?
A) SpecifymthemQuestion
B) ObtainmthemData
C) AnalyzemthemData
D) Report mthemResults
,13) Usemof mamdashboard mtomtrackmrelevant moutcomesmwould mbemconsistent mwithmwhichmcomponentm
of mthemSOARmmodel?
A) SpecifymthemQuestion
B) ObtainmthemData
C) AnalyzemthemData
D) Report mthemResults
14) What mtypemof mquestion(s)mworksmtomexplainm“Whymdid mnet mincomemincreasemevenmthoughmsal
esmdid mnot?”
A) What mhappened?mWhat mismhappening?
B) Whymdid mit mhappen?mWhat maremthemroot mcausesmof mpast mresults?
C) Willmit mhappenminmthemfuture?mWhat mismthemprobabilitymsomethingmwillmhappen?mIs
mit mforecastable?
D) What mshould mwemdombased monmwhat mwemexpect mwillmhappen?mHow mdomwemoptimizem
ourmperformancembased monmpotentialmconstraints?
15) What mtypemof mquestionmismused minmfindingmthemlevelmof msalesmneeded mtombreakmevenm(exactlymz
eromprofit)?
A) What mhappened?mWhat mismhappening?
B) Whymdid mit mhappen?mWhat maremthemroot mcausesmof mpast mresults?
C) Willmit mhappenminmthemfuture?mWhat mismthemprobabilitymsomethingmwillmhappen?mIs
mit mforecastable?
D) What mshould mwemdombased monmwhat mwemexpect mwillmhappen?mHow mdomwemoptimizem
ourmperformancembased monmpotentialmconstraints?
16) What mtypemof mquestionmism“How mlongmwillmit mtakemformChristmasmproductsmtomarrivemat mourmsto
resmif mwemsourcemthemproductsmfrommMexicomrathermthanmIndonesia?”
A) What mhappened?mWhat mismhappening?
B) Whymdid mit mhappen?mWhat maremthemroot mcausesmof mpast mresults?
C) Willmit mhappenminmthemfuture?mWhat mismthemprobabilitymsomethingmwillmhappen?mIs
mit mforecastable?
D) What mshould mwemdombased monmwhat mwemexpect mwillmhappen?mHow mdomwemoptimizem
ourmperformancembased monmpotentialmconstraints?
, 17) What mtypemof mquestionmism“Should mwemsourcemourmproductsmfrommMexicomrathermth
anmIndonesia?”
A) What mhappened?mWhat mismhappening?
B) Whymdid mit mhappen?mWhat maremthemroot mcausesmof mpast mresults?
C) Willmit mhappenminmthemfuture?mWhat mismthemprobabilitymsomethingmwillmhappen?mIs
mit mforecastable?
D) What mshould mwemdombased monmwhat mwemexpect mwillmhappen?mHow mdomwemoptimizem
ourmperformancembased monmpotentialmconstraints?
18) What mtypemof mquestionmismpredictingmwhethermborrowersmwillmbemablemtomrepaymtheirmloans?
A) What mhappened?mWhat mismhappening?
B) Whymdid mit mhappen?mWhat maremthemroot mcausesmof mpast mresults?
C) Willmit mhappenminmthemfuture?mWhat mismthemprobabilitymsomethingmwillmhappen?mIs
it mforecastable?
m
D) What mshould mwemdombased monmwhat mwemexpect mwillmhappen?mHow mdomwemoptimizem
ourmperformancembased monmpotentialmconstraints?
19) What mtypemof mquestionmismused minmdeterminingmhow mtommaximizemrevenuesmif mtheremismamtr
ademwarmwithmanothermcountry?
A) What mhappened?mWhat mismhappening?
B) Whymdid mit mhappen?mWhat maremthemroot mcausesmof mpast mresults?
C) Willmit mhappenminmthemfuture?mWhat mismthemprobabilitymsomethingmwillmhappen?mIs
mit mforecastable?
D) What mshould mwemdombased monmwhat mwemexpect mwillmhappen?mHow mdomwemoptimizem
ourmperformancembased monmpotentialmconstraints?
20) What mtermmismused mtomrefermtomthemaccuracy,mvaliditymand mconsistencymof mdatamused mandmsto
red movermtime?
A) Datamveracity
B) Datamintegrity
C) Datamquality
D) Truthfulmdata
21) Dashboardsmshowingmcurrent mcompanymperformancemaremusuallymassociated mwithmwhat mtypem
of mupdating?
A) Dynamic
B) Static
C) Opportunist
D) Monthly