WGU C201 Business Acumen Exam With
r r r r r
100% Correct Answers 2023
r r r
Whichrpartrofrtherorganizingrprocessraidsrinreffectiverandrefficientrprogressrtowardrplann
edrgoalsrandroftenrresultsrinrchangesrwithinrtherorganization?r-rCorrectranswer-
rEvaluatingrresults
Whatrisrtherresultrofrarcompanyrincreasingrtherdelegationrofrauthorityrandrtherspanrofrcont
rol?r-rCorrectranswer-Increasedrnumberrofrdirectrreportsrperrmanager
Whichrtworkeyrelementsrdoesranreffectiverorganizationrinclude?r-rCorrectranswer-
rHumanrinteraction,rstructure
Whyrdoesrarlinerorganizationalrstructurerfunctionrmostreffectivelyrinrarcrisisrsituation?r-
rCorrectranswer-Itrestablishedrardirectrflowrofrauthority
Numberrthersevenrstepsrinrtherrecruitingrandrinterviewingrprocessrfromrfirstrtorlast.r-
rCorrectranswer-
1)rDefinerjobrrequirements,r2)rContactrandrvisitrcollegesrforrapplicants/interns,r3)rCond
uctremploymentrtests,r4)rReviewrresumes,r5)rConductrcandidaterinterviews,r6)rFollowru
printerviews,r7)rHiringrdetermination
Whichrprimaryrdriverrdoesrmanagementruserforranrorganization'srstructure?r-
rCorrectranswer-Achievementrofrcompanyrgoals
Whichrsteprinrtherorganizingrprocessrresultsrinrmanagementrgrouprworkractivitiesrintorunit
srwithinrtherorganization?r-rCorrectranswer-Departmentalization
Arhighrtechrstartuprcompanyrisrlaunchingrarmarketingrcampaignrforritsrnewrsocialrmediarp
ortalrbyrhighlightingrhowrtherportalrexceedsrtherconnectivityrandrcollaborationrcapabilities
rofrallrotherrsocialrmediarsits.rWhichrtyperofrcompetitiveradvantagerisrthisrcompanyrlevera
ging?r-rCorrectranswer-Customerrloyalty
Whichrmarketingrstrategyrisrdevotedrtormaintainingrcontinuousrbottomrlinerpricesrthanrrely
ingronrshortrtermrpricercuttingrtacticsrsuchrasrcentsroffrcoupons,rrebates,randrspecialrsales
?r-rCorrectranswer-Everydayrlowrpricing
Whenrwouldrarpullrpromotionalrstrategyrenhancerarcompetitiveradvantagertormarketrarpro
ductrbetterrthanrarpushrstrategy?r-rCorrectranswer-
Whenrdemandrforrtherproductrisrdrivenrbyrtherendruser
Whichrmarketingrtoolrisressentialrtorbuildingranreffectiverrelationshiprmarketingrca
mpaign?r-rCorrectranswer-Anraffinityrprogram
, Whichrelementrofrtherpromotionalrmixrhasrtheradvantagerofrmessagingrthatrcanrbertailor
edrforreachrcustomer,rbutrtherdisadvantagerofrarhighrcostrperrcontact?r-rCorrectranswer-
PersonalrSelling
Whatrthreerfactorsrshouldrberaddressedrinrarsuccessfulrmarketingrplan?rChooser3ransw
ers.r-rCorrectranswer-
TargetrMarket,rSalesrrevenuergoals,rPlanrimplementationrtimeliner(notronrlist,rmarketingr
budget)
Whichrthreercharacteristicsrarermeasuredrinrdemographicrsegmentation?rChooser3ran
swersr-rCorrectranswer-Racerandrethnicity,rIncome,rHouseholdrsize
Inrwhichrthreerwaysrdoesrbusiness-buyingrbehaviorrdifferrfromrconsumer-
buyingrbehavior?rChooser3ranswersr-rCorrectranswer-
Buyersrfacerorganizationalrinfluencesrinradditionrtortheirrownrpreferences,rpurchasersrofte
nrinviterselectedrprovidersrtorbidronrarpurchase,rargrouprorrcommitteeroftenrmakesrdecision
s
Whichrthreerconditions,rinrarglobalrsellingrenvironment,rshouldrarsmallrcompanyrlever
agertorcreaterarcompetitiveradvantage?rChooser3ranswersr-rCorrectranswer-
rculturalrhomogeneity,rmobilityrofrlabor,rlocalrlaborrcosts
Withrwhichrtwortypesrofrproductsrdoesrarmarketingrstrategyrrelyronradvertisingrmorertha
nrpersonalrselling?rChooser2ranswers.r-rCorrectranswer-
Consumablersupplies,raccessoriesrtorprimaryrproducts
Afterryearsrofrmarketingrarbodyrlotion,rarcosmeticsrcompanyrbeginsrpromotingrtherlotionr
asranrtherlotionrasranrinsectrrepellentrasrwell.rInrwhichrthreerproductrlifercyclerextensionrs
trategiesrdidrthisrcompanyrengage?rChooser3ranswersr-rCorrectranswer-
rAddingrnewrusers,rfindingrnewrusesrforrtherproduct,rincreasingrfrequencyrofruse.
Whatrarerthreerwaysrthatranreffectiverbrandrnamercanrinfluencerconsumerrproductrrec
ognition?rChooser3ranswersr-rCorrectranswer-
Itrconveysranrimage,ritrdepictsrtrademarkrprotection,ritrreflectsrbrandrequity.
Arcustomerrhasrpurchasedrarproductrtwicerandrintendsrtordorsoragain.rWhichrstagerofrbran
drloyaltyrisrthisrcustomerrin?r-rCorrectranswer-Brandrpreference
Whichrmanufacturerrdistributionrmodelrisrenhancedrbyrthershippingrandrtrackingrca
pabilitiesrofrarglobalrpackagerdeliveryrservice?r-rCorrectranswer-retail
Whichrthreertasksrarerkeyrresponsibilitiesrofroperationsrmanagers?rChooser3ranswersr-
rCorrectranswer-
Planningrtheroverallrproductionrprocess,rimplementingrtherproductionrplan,rdeterminertherb
estrlayoutrforrtherfirm'srfacilities.
WhichrtworcharacteristicsrdoesrarJust-In-Timer(JIT)rSystemrhave?rChooser2ranswersr-
rCorrectranswer-
ArJITrsystemrseeksrtoreliminateranythingrthatrdoesrnotraddrvaluerinroperationsractivities,rpr
oductionrusingrJITrreducesrarfirm'srinventoryrcosts.
r r r r r
100% Correct Answers 2023
r r r
Whichrpartrofrtherorganizingrprocessraidsrinreffectiverandrefficientrprogressrtowardrplann
edrgoalsrandroftenrresultsrinrchangesrwithinrtherorganization?r-rCorrectranswer-
rEvaluatingrresults
Whatrisrtherresultrofrarcompanyrincreasingrtherdelegationrofrauthorityrandrtherspanrofrcont
rol?r-rCorrectranswer-Increasedrnumberrofrdirectrreportsrperrmanager
Whichrtworkeyrelementsrdoesranreffectiverorganizationrinclude?r-rCorrectranswer-
rHumanrinteraction,rstructure
Whyrdoesrarlinerorganizationalrstructurerfunctionrmostreffectivelyrinrarcrisisrsituation?r-
rCorrectranswer-Itrestablishedrardirectrflowrofrauthority
Numberrthersevenrstepsrinrtherrecruitingrandrinterviewingrprocessrfromrfirstrtorlast.r-
rCorrectranswer-
1)rDefinerjobrrequirements,r2)rContactrandrvisitrcollegesrforrapplicants/interns,r3)rCond
uctremploymentrtests,r4)rReviewrresumes,r5)rConductrcandidaterinterviews,r6)rFollowru
printerviews,r7)rHiringrdetermination
Whichrprimaryrdriverrdoesrmanagementruserforranrorganization'srstructure?r-
rCorrectranswer-Achievementrofrcompanyrgoals
Whichrsteprinrtherorganizingrprocessrresultsrinrmanagementrgrouprworkractivitiesrintorunit
srwithinrtherorganization?r-rCorrectranswer-Departmentalization
Arhighrtechrstartuprcompanyrisrlaunchingrarmarketingrcampaignrforritsrnewrsocialrmediarp
ortalrbyrhighlightingrhowrtherportalrexceedsrtherconnectivityrandrcollaborationrcapabilities
rofrallrotherrsocialrmediarsits.rWhichrtyperofrcompetitiveradvantagerisrthisrcompanyrlevera
ging?r-rCorrectranswer-Customerrloyalty
Whichrmarketingrstrategyrisrdevotedrtormaintainingrcontinuousrbottomrlinerpricesrthanrrely
ingronrshortrtermrpricercuttingrtacticsrsuchrasrcentsroffrcoupons,rrebates,randrspecialrsales
?r-rCorrectranswer-Everydayrlowrpricing
Whenrwouldrarpullrpromotionalrstrategyrenhancerarcompetitiveradvantagertormarketrarpro
ductrbetterrthanrarpushrstrategy?r-rCorrectranswer-
Whenrdemandrforrtherproductrisrdrivenrbyrtherendruser
Whichrmarketingrtoolrisressentialrtorbuildingranreffectiverrelationshiprmarketingrca
mpaign?r-rCorrectranswer-Anraffinityrprogram
, Whichrelementrofrtherpromotionalrmixrhasrtheradvantagerofrmessagingrthatrcanrbertailor
edrforreachrcustomer,rbutrtherdisadvantagerofrarhighrcostrperrcontact?r-rCorrectranswer-
PersonalrSelling
Whatrthreerfactorsrshouldrberaddressedrinrarsuccessfulrmarketingrplan?rChooser3ransw
ers.r-rCorrectranswer-
TargetrMarket,rSalesrrevenuergoals,rPlanrimplementationrtimeliner(notronrlist,rmarketingr
budget)
Whichrthreercharacteristicsrarermeasuredrinrdemographicrsegmentation?rChooser3ran
swersr-rCorrectranswer-Racerandrethnicity,rIncome,rHouseholdrsize
Inrwhichrthreerwaysrdoesrbusiness-buyingrbehaviorrdifferrfromrconsumer-
buyingrbehavior?rChooser3ranswersr-rCorrectranswer-
Buyersrfacerorganizationalrinfluencesrinradditionrtortheirrownrpreferences,rpurchasersrofte
nrinviterselectedrprovidersrtorbidronrarpurchase,rargrouprorrcommitteeroftenrmakesrdecision
s
Whichrthreerconditions,rinrarglobalrsellingrenvironment,rshouldrarsmallrcompanyrlever
agertorcreaterarcompetitiveradvantage?rChooser3ranswersr-rCorrectranswer-
rculturalrhomogeneity,rmobilityrofrlabor,rlocalrlaborrcosts
Withrwhichrtwortypesrofrproductsrdoesrarmarketingrstrategyrrelyronradvertisingrmorertha
nrpersonalrselling?rChooser2ranswers.r-rCorrectranswer-
Consumablersupplies,raccessoriesrtorprimaryrproducts
Afterryearsrofrmarketingrarbodyrlotion,rarcosmeticsrcompanyrbeginsrpromotingrtherlotionr
asranrtherlotionrasranrinsectrrepellentrasrwell.rInrwhichrthreerproductrlifercyclerextensionrs
trategiesrdidrthisrcompanyrengage?rChooser3ranswersr-rCorrectranswer-
rAddingrnewrusers,rfindingrnewrusesrforrtherproduct,rincreasingrfrequencyrofruse.
Whatrarerthreerwaysrthatranreffectiverbrandrnamercanrinfluencerconsumerrproductrrec
ognition?rChooser3ranswersr-rCorrectranswer-
Itrconveysranrimage,ritrdepictsrtrademarkrprotection,ritrreflectsrbrandrequity.
Arcustomerrhasrpurchasedrarproductrtwicerandrintendsrtordorsoragain.rWhichrstagerofrbran
drloyaltyrisrthisrcustomerrin?r-rCorrectranswer-Brandrpreference
Whichrmanufacturerrdistributionrmodelrisrenhancedrbyrthershippingrandrtrackingrca
pabilitiesrofrarglobalrpackagerdeliveryrservice?r-rCorrectranswer-retail
Whichrthreertasksrarerkeyrresponsibilitiesrofroperationsrmanagers?rChooser3ranswersr-
rCorrectranswer-
Planningrtheroverallrproductionrprocess,rimplementingrtherproductionrplan,rdeterminertherb
estrlayoutrforrtherfirm'srfacilities.
WhichrtworcharacteristicsrdoesrarJust-In-Timer(JIT)rSystemrhave?rChooser2ranswersr-
rCorrectranswer-
ArJITrsystemrseeksrtoreliminateranythingrthatrdoesrnotraddrvaluerinroperationsractivities,rpr
oductionrusingrJITrreducesrarfirm'srinventoryrcosts.
