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Test Bank for: Management Information Systems: Mana
d d d d d d
ging the Digital Firm, 16th Edition By Kenneth C.Laudon
d d d d d d d d d
, Jane P. Laudon.
d d d
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, Testdbankdfordmanagementdinformationdsystemsdmanagingdtheddigitaldfirmd16thdeditiondbydkennethdc
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ManagementdInformationdSystems:dManagingdthedDigitaldFirm,d15ed(Laudon)d
Chapterd1d InformationdSystemsdindGlobaldBusinessdToday
1) Whichdofdthedfollowingdisdnotdonedofdthedsixdstrategicdbusinessdobjectivesdofdinformationds
ystems?
A) Newdproductsdanddservices
B) Improvedddecisiondmaking
C) Competitivedadvantage
D) Improveddemployeedmorale
E) Survivald
Answer:d D
Difficulty:d Challenging
AACSB:d Informationdtechnology
LO:d 1-
1:dHowdaredinformationdsystemsdtransformingdbusiness,danddwhydaredtheydsodessentialdfordrunningd
anddmanagingdadbusinessdtoday?
2) Verizon'sdusedofdadweb-basedddigitalddashboarddtodprovidedmanagersdwithdprecisedreal-
timedinformationdenabledditdtodimprovedwhichdofdthedfollowing?
A) Compliancedwithdregulations
B) Managerialddecisiondmaking
C) Efficiencydindcreationdofdnewdproducts
D) Employeedmorale
E) Intimacydwithditsdsuppliersd
Answer:dB
Difficulty:d Challenging
AACSB:d Informationdtechnology
LO:d 1-
1:dHowdaredinformationdsystemsdtransformingdbusiness,danddwhydaredtheydsodessentialdfordrunningd
anddmanagingdadbusinessdtoday?
3) Whichdofdthedfollowingdmaydleaddtodcompetitivedadvantage?
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, Testdbankdfordmanagementdinformationdsystemsdmanagingdtheddigitaldfirmd16thdeditiondbydkennethdc
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1. Newdproducts,dservices,danddbusinessdmodels;
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, Testdbankdfordmanagementdinformationdsystemsdmanagingdtheddigitaldfirmd16thdeditiondbydkennethdc
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2. Chargingdlessdfordsuperiordproducts;
3. Respondingdtodcustomersdindrealdtime
A) 1donly
B) 1dandd2
C) 2dandd3
D) 1dandd3
E) 1,d2,dandd3d
Answer:d E
Difficulty:dChallengingdAAC
SB:d Analyticaldthinking
LO:d 1-
1:dHowdaredinformationdsystemsdtransformingdbusiness,danddwhydaredtheydsodessentialdfordrunningd
anddmanagingdadbusinessdtoday?
4) Adfirmdthatdinvestsdindandinformationdsystemdbecauseditdisdadnecessitydofddoingdbusinessddoesds
odbecauseditdisdseekingdtodachievedwhichdofdthedfollowingdbusinessdobjectives?
A) Operationaldexcellence
B) Improvedddecisiondmaking
C) Competitivedadvantage
D) Customerdintimacy
E) Survivald
Answer:d E
Difficulty:d Moderate
AACSB:d Informationdtechnology
LO:d 1-
1:dHowdaredinformationdsystemsdtransformingdbusiness,danddwhydaredtheydsodessentialdfordrunningd
anddmanagingdadbusinessdtoday?
5) ThedMandarindOriental'sdusedofdcomputerdsystemsdtodkeepdtrackdofdguests'dpreferencesdisdande
xampledofdwhichdofdthedfollowing?
A) Improveddflexibility
B) Improvedddecisiondmaking
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