Examiners’ ReportJune
L L L
2018
GCE Economics A 9EC0 03
L L L L
, EdexcelLandL BTECLQualifications
EdexcelLandLBTECLqualificationsLcomeLfromLPearson,LtheLUK’sLlargestLawardingLbody.LWeLprovideLaLwide
LrangeL ofL qualificationsL includingL academic,L vocational,LoccupationalL andLspecificL programmesLf or Lempl
oyers.LForLfurtherLinformationLvisitLourLqualificationsLwebsitesLatLwww.edexcel.comLorLwww.btec.co.uk
.
Alternatively,LyouLcanLgetLinLtouchLwithLusLusingLtheLdetailsLonLourLcontactLusLpageLatLwww.edexcel.com
/contactus.
GivingLyouLinsightLtoLinformLnextLsteps
ResultsPlusLisLPearson’sLfreeLonlineLserviceLgivingLinstantLandLdetailedLanalysisLofLyourLstudents’Lexa
mLresults.
SeeLstudents’LscoresLforLeveryLexamLquestion.
UnderstandL howLyourL students’L performanceL comparesL withL classL andL nationalL averages.
IdentifyLpotentialLtopics,LskillsLandLtypesLofLquestionLwhereLstudentsLmayLneedLtoLdevelopLtheirLlearni
ngLfurther.
ForLmoreLinformationLonLResultsPlus,LorLtoLlogLin,LvisitLwww.edexcel.com/resultsplus.
YourLexamsLofficerLwillLbeLableLtoLsetLupLyourLResultsPlusLaccountLinLminutesLviaLEdexcelLOnline.
Pearson:L helpingL peopleL progress,L everywhere
PearsonLaspiresLtoLbeLtheLworld’sLleadingLlearningLcompany.LOurLaimLisLtoLhelpLeveryoneLprogressLinL
theirLlivesLthroughLeducation.LWeLbelieveLinLeveryLkindLofLlearning,LforLallLkindsLofLpeople,LwhereverLt
heyLareLinLtheLworld.LWe’veLbeenLinvolvedLinLeducationLforLoverL150Lyears,LandLbyLworkingLacrossL70L
countries,LinL100Llanguages,LweLhaveLbuiltLanLinternationalLreputationLforLourLcommitmentLtoLhighLst
andardsLandLraisingLachievementLthroughLinnovationLinLeducation.LFindLoutLmoreLaboutLhowLweLcanL
helpLyouLandLyourLstudentsLat:Lwww.pearson.com/uk.
JuneL 2018
PublicationsL CodeL 9EC0_03_1806_ER
AllLtheLmaterialLinLthisLpublicationLisLcopyright
©LPearsonLEducationLLtdL2018
2 GCELEconomicsLAL9EC0L03
,Introduction
TheLJuneL2018L9EC0_03LpaperLwasLseenLbyLaLlargeLofLmajorityLcandidatesLasLbeingLveryLaccessible,Lwh
oLappearedLonLtheLwholeLtoLfindLtheLtopicsLcentralLtoLtheLthemesLonLtheLspecification.LThisLwasLevide
ncedLbyLaLriseLinLtheLmeanLtoL66.3L(JuneL2017L63.5).LTheLstandardLdeviationLfell,LtoL12.0LfromL13.3LinL
2017.
TheLpaperLcomplementedLwellLtheLquestionsLonLtheLotherLpapers,LandLthereLwasLnoLobviousLoverlapL
orLlackLofLbalanceLwithLtheLspecificationLasLaLwhole.LItLwasLmoreL‘micro’LinLfeelLthanL2017,LandLthereL
wereLnoLcomplaintsLthatLitLdidLnotLmeetLbothLsidesLofLtheLspecificationLequallyLthisLyear.
1(c)LandL2(c)LbothLaskedLforLpluralLeffects,LwhichLmeantLmanyLanswersLwereLsomewhatLshallowLratherL
thanLinLdepthLinLtheirLanalysis.LInLfutureLtheLquestionLmightLbeLexpectedLtoLstateLhowLmanyLbenefitsL
orLadvantagesLtheLcandidateLshouldLuse,LasLsomeLcandidatesLgaveLfarLmoreLthanLtheLtwoLminimumLt
hatLwereLrequired.
TheLessaysLmainlyLhadLaLstandardLdeviationLofLoverL4/25LandLtheyLworkedLinLaLsimilarLfashionL(SD
3.72LonL1(e)).LTheLrelativeLpopularityLofLtheLquestionsLwasL1(d):1(e)LatLaLratioLofL3703:7047LandLforL2(
d):2(e)LitLwasL3629:6885.LTheLmeanLscoreLforLallLessaysLwasL15-
16.3/25,LwithLtheLhighestLscoringLessayLbeingL1(e)LonLtheLincreasedLdemandLforLbrandedLcoffeeLsho
ps.
GCELEconomicsLAL9EC0L03 3
, Question 1 (a) L L
ManyLcandidatesLscoredLwellLonLthisLquestionL(meanL3.8/5),LwithLtheLanalysisLmarkLbeingLtheLmainLdis
criminator.LForLtheLfifthLmark,LcandidatesLneededLtoLgoLbeyondLlistingLcharacteristicsLofLtheLmarketLstr
uctureLidentifiedLandLinsteadLdevelopLtheLexplanation,LforLexample,LbyLexplainingLinterdependenceLorL
identifyingLpriceLrigidity.LIfLtheLcandidateLchoseLmonopolyLtheyLcouldLearnLtheL5LmarksLbutLtheyLtended
LtoL beL lessL ableL toL talkL aboutL theL processLlinkingL the L marketL structureL toL the LbehaviourLorLtheLfirms,LorL
anyLotherLanalyticalLprocess.
OverL67%LofLanswersLscoredL4LorL5LoutLofL5,LmeaningLthatLmostLcandidatesLwereLconfidentLinLtheLareaL
ofLmarketLstructures.
ALsignificantLnumberLofLcandidatesLtookLtheLapproachLofLdescribingLaLlegally-
recognisedLmonopoly,LeitherLtheL25%LCMALfigureLorLtheLmoreLrelaxedLEULdefinitionL(40%LofLtheLmarketL
isLunlikelyLtoLbeLaLdominantLposition,LArticleL102LofLTFEUL–
LbothL definitionsL wereLequallyL acceptable),L althoughL the LlegalL monopolyL hadL toL beL clearly L linkedL to L the L c
onceptLofLmarketLpowerLorLdominanceLratherLthanLpureLmonopolyLpowerLtoLgainLfullLmarks.LCandidate
sLusingLtheLoligopolyLapproachLfoundLaccessingLfullLmarksLveryLstraightforwardLwhenLaccompaniedLbyL
aLcalculationLofLconcentrationLratiosLandLaLbriefLdevelopmentLofLtheLexplanationLofLtheLmarketLstruct
ure.
OligopolyLwasLtheLmostLcommonLanswerL–LandLtheLevidenceLfittedLwellLwithLthisLapproach.
4 GCELEconomicsLAL9EC0L03
L L L
2018
GCE Economics A 9EC0 03
L L L L
, EdexcelLandL BTECLQualifications
EdexcelLandLBTECLqualificationsLcomeLfromLPearson,LtheLUK’sLlargestLawardingLbody.LWeLprovideLaLwide
LrangeL ofL qualificationsL includingL academic,L vocational,LoccupationalL andLspecificL programmesLf or Lempl
oyers.LForLfurtherLinformationLvisitLourLqualificationsLwebsitesLatLwww.edexcel.comLorLwww.btec.co.uk
.
Alternatively,LyouLcanLgetLinLtouchLwithLusLusingLtheLdetailsLonLourLcontactLusLpageLatLwww.edexcel.com
/contactus.
GivingLyouLinsightLtoLinformLnextLsteps
ResultsPlusLisLPearson’sLfreeLonlineLserviceLgivingLinstantLandLdetailedLanalysisLofLyourLstudents’Lexa
mLresults.
SeeLstudents’LscoresLforLeveryLexamLquestion.
UnderstandL howLyourL students’L performanceL comparesL withL classL andL nationalL averages.
IdentifyLpotentialLtopics,LskillsLandLtypesLofLquestionLwhereLstudentsLmayLneedLtoLdevelopLtheirLlearni
ngLfurther.
ForLmoreLinformationLonLResultsPlus,LorLtoLlogLin,LvisitLwww.edexcel.com/resultsplus.
YourLexamsLofficerLwillLbeLableLtoLsetLupLyourLResultsPlusLaccountLinLminutesLviaLEdexcelLOnline.
Pearson:L helpingL peopleL progress,L everywhere
PearsonLaspiresLtoLbeLtheLworld’sLleadingLlearningLcompany.LOurLaimLisLtoLhelpLeveryoneLprogressLinL
theirLlivesLthroughLeducation.LWeLbelieveLinLeveryLkindLofLlearning,LforLallLkindsLofLpeople,LwhereverLt
heyLareLinLtheLworld.LWe’veLbeenLinvolvedLinLeducationLforLoverL150Lyears,LandLbyLworkingLacrossL70L
countries,LinL100Llanguages,LweLhaveLbuiltLanLinternationalLreputationLforLourLcommitmentLtoLhighLst
andardsLandLraisingLachievementLthroughLinnovationLinLeducation.LFindLoutLmoreLaboutLhowLweLcanL
helpLyouLandLyourLstudentsLat:Lwww.pearson.com/uk.
JuneL 2018
PublicationsL CodeL 9EC0_03_1806_ER
AllLtheLmaterialLinLthisLpublicationLisLcopyright
©LPearsonLEducationLLtdL2018
2 GCELEconomicsLAL9EC0L03
,Introduction
TheLJuneL2018L9EC0_03LpaperLwasLseenLbyLaLlargeLofLmajorityLcandidatesLasLbeingLveryLaccessible,Lwh
oLappearedLonLtheLwholeLtoLfindLtheLtopicsLcentralLtoLtheLthemesLonLtheLspecification.LThisLwasLevide
ncedLbyLaLriseLinLtheLmeanLtoL66.3L(JuneL2017L63.5).LTheLstandardLdeviationLfell,LtoL12.0LfromL13.3LinL
2017.
TheLpaperLcomplementedLwellLtheLquestionsLonLtheLotherLpapers,LandLthereLwasLnoLobviousLoverlapL
orLlackLofLbalanceLwithLtheLspecificationLasLaLwhole.LItLwasLmoreL‘micro’LinLfeelLthanL2017,LandLthereL
wereLnoLcomplaintsLthatLitLdidLnotLmeetLbothLsidesLofLtheLspecificationLequallyLthisLyear.
1(c)LandL2(c)LbothLaskedLforLpluralLeffects,LwhichLmeantLmanyLanswersLwereLsomewhatLshallowLratherL
thanLinLdepthLinLtheirLanalysis.LInLfutureLtheLquestionLmightLbeLexpectedLtoLstateLhowLmanyLbenefitsL
orLadvantagesLtheLcandidateLshouldLuse,LasLsomeLcandidatesLgaveLfarLmoreLthanLtheLtwoLminimumLt
hatLwereLrequired.
TheLessaysLmainlyLhadLaLstandardLdeviationLofLoverL4/25LandLtheyLworkedLinLaLsimilarLfashionL(SD
3.72LonL1(e)).LTheLrelativeLpopularityLofLtheLquestionsLwasL1(d):1(e)LatLaLratioLofL3703:7047LandLforL2(
d):2(e)LitLwasL3629:6885.LTheLmeanLscoreLforLallLessaysLwasL15-
16.3/25,LwithLtheLhighestLscoringLessayLbeingL1(e)LonLtheLincreasedLdemandLforLbrandedLcoffeeLsho
ps.
GCELEconomicsLAL9EC0L03 3
, Question 1 (a) L L
ManyLcandidatesLscoredLwellLonLthisLquestionL(meanL3.8/5),LwithLtheLanalysisLmarkLbeingLtheLmainLdis
criminator.LForLtheLfifthLmark,LcandidatesLneededLtoLgoLbeyondLlistingLcharacteristicsLofLtheLmarketLstr
uctureLidentifiedLandLinsteadLdevelopLtheLexplanation,LforLexample,LbyLexplainingLinterdependenceLorL
identifyingLpriceLrigidity.LIfLtheLcandidateLchoseLmonopolyLtheyLcouldLearnLtheL5LmarksLbutLtheyLtended
LtoL beL lessL ableL toL talkL aboutL theL processLlinkingL the L marketL structureL toL the LbehaviourLorLtheLfirms,LorL
anyLotherLanalyticalLprocess.
OverL67%LofLanswersLscoredL4LorL5LoutLofL5,LmeaningLthatLmostLcandidatesLwereLconfidentLinLtheLareaL
ofLmarketLstructures.
ALsignificantLnumberLofLcandidatesLtookLtheLapproachLofLdescribingLaLlegally-
recognisedLmonopoly,LeitherLtheL25%LCMALfigureLorLtheLmoreLrelaxedLEULdefinitionL(40%LofLtheLmarketL
isLunlikelyLtoLbeLaLdominantLposition,LArticleL102LofLTFEUL–
LbothL definitionsL wereLequallyL acceptable),L althoughL the LlegalL monopolyL hadL toL beL clearly L linkedL to L the L c
onceptLofLmarketLpowerLorLdominanceLratherLthanLpureLmonopolyLpowerLtoLgainLfullLmarks.LCandidate
sLusingLtheLoligopolyLapproachLfoundLaccessingLfullLmarksLveryLstraightforwardLwhenLaccompaniedLbyL
aLcalculationLofLconcentrationLratiosLandLaLbriefLdevelopmentLofLtheLexplanationLofLtheLmarketLstruct
ure.
OligopolyLwasLtheLmostLcommonLanswerL–LandLtheLevidenceLfittedLwellLwithLthisLapproach.
4 GCELEconomicsLAL9EC0L03