IBM Exam 2 Questions and answers 2025.

IBM Exam 2 Questions and answers 2025




The .four .categories .of .new .products .- .ANS✓✓--New-to-the-Market .Products
-New .Category .Entries
-Product .Line .Extensions
-Revamped .Products

New-to-the-Market .Products .- .ANS✓✓-- .Make .up .the .smallest .percentage .of
.new .products .but .carry .the .most .potential .for .the
company .introducing .them
- .Carry .the .most .risk .becuz .of .the .cost .to .develop .and .market .them .(time-
consuming)
- .Need .strong .R&D .(research .and .development) .departments .and .marketing
- .Disruptive .technology: .displaces .and .established .technology/ .ground-breaking
product .that .creates .a .completely .new .industry
- .Service .innovation
o .New .types .of .service
o .Changes .to .the .way .a .service .is .processed .or .delivered

New .Category .Entries .- .ANS✓✓--Products .that .are .new .to .a .company .but .not
.new .to .the .marketplace
- .opens .up .a .whole .new .set .of .customers .and .potentially .a .great .deal .more
.revenue .and
profits
- .less .risky .but .must .differentiate .itself .from .its .competitors

Product .Line .Extensions .- .ANS✓✓--Product .line: .group .of .related .products
.marketed .by .the .same .firm
- .Customers .may .already .feel .loyal .to .the .product
- .Far .less .risky .than .new-to-the-market .products .or .new-category .entries

Revamped .Products .- .ANS✓✓--A .product .that .has .new .packaging, .different
.features, .and .updated .designs .and
functions
- .Reformulations .of .current .products
- .Advertise .along .with .existing .products .to .capitalize .on .existing .network
- .Less .risky .than .new-to-the-market .products .or .new-category .entries

What .is .the .2nd .stage .of .the .New-Product .Development .process? .- .ANS✓✓-
Idea .Generation

, What .are .some .of .the .ways .that .you .could .look .for .new .product .ideas .in .a
.given .firm .you .work .for? .- .ANS✓✓--Ideas .for .new .products .can .come .from .a
.variety .of .sources: .
-Some .come .from .company .employees. .
-Research .and .development .departments .within .a .company .exist .to .come .up
.with
innovative .product .ideas .for .companies
-Outsource .(customers, .competitors, .developers, .crowdsourcing, .open
innovation)

Sequential .new-product .development .- .ANS✓✓-New-product .development
that .follows .a .sequence
in .which .functional .areas
consecutively .complete .their
development .tasks.

Concurrent .new-product .development .- .ANS✓✓-New-product .development
that .uses .cross-functional
teams .made .up .of
representatives .from .various
departments .to .develop
goods .and .services.

Sequential .versus .concurrent .new .product .development .- .what .is .used .most
.often .and .what .does .this .look .like .in .real .life? .- .ANS✓✓-•*Sequential .New
.Product .Development•*
- .Company .can .track .project .progress .more .easily
- .More .control .over .development .of .complex .products
- .The .idea .for .a .new .product .might .be .generated .in .marketing, .passed .on .to
.R&D .for
prototype .development, .and .then .tested .by .manufacturing .to .see .if .it .can .be
.produced
efficiently
•*Concurrent .New .Product .Development•*
- .Most .supply .chain .management .professionals .prefer .this .approach
- .Problems .may .be .recognized .earlier .in .the .process
- .Inputs .from .all .areas .happens .throughout .the .process
- .Cross .functional .team .made .up .of .representatives .from .various .departments
.to
develop .goods .and .services
- .Work .teams .complete .tasks .simultaneously; .a .problem .that .occurs .in .one
.area .does
not .necessarily .affect .the .overall .project .timeline

Product .Adoption .(Diffusion) .- .ANS✓✓--The .process .by .which .a
product .is .adopted .and
spreads .across .various .types
of .adopters