BUSI 311 MIDTERM QUESTIONS AND ANSWERS EXAM
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Required for enterprise 2.0
1. multi path communication Organizational Hierarchies
2. Address the Generation gap
3. Organizational COntext
4. Change Management
5. Executive support
6. Security
7. Technological integration
What are the characteristics of web 2.0?
1. Interactive
2. Participatory
3. Mixable (can integrate with different technology)
Identify 3 characteristics that websites must have to enhance customer
experience
1. Structural firmness: website functions well
2. Functional Convenience: easy to use and fast
3. Representational delight: aesthetically pleasing
What are the pricing models for web advertising?
1. Cost of clicks per thousand
2. Click through rate: ratio users who click on link per page visit
3. Pay per click
5 Key benefits of SAAS
1. Access to top infrastructure
2. Accessible anywhere
3. Cost effective, usually subscription
4. Save money and time
5. No need for maintenance
What do we consider part of Information System infrastructure?
1. Hardware
2. Software
3. Storage
4. Network
5. Data center
How does the internet increase bargaining power of buyers?
Customers have a wide array of buying options on the internet which drives the price of
goods down and increases competition between sellers.
What are the different levels of control and how do we use Information Systems
for the different levels?
1. Operational Level: To automate business processes
2. Managerial Level: Organizational learning
3. Executive Level: Strategic planning
LATEST UPDATE.Buy Quality Materials!
Required for enterprise 2.0
1. multi path communication Organizational Hierarchies
2. Address the Generation gap
3. Organizational COntext
4. Change Management
5. Executive support
6. Security
7. Technological integration
What are the characteristics of web 2.0?
1. Interactive
2. Participatory
3. Mixable (can integrate with different technology)
Identify 3 characteristics that websites must have to enhance customer
experience
1. Structural firmness: website functions well
2. Functional Convenience: easy to use and fast
3. Representational delight: aesthetically pleasing
What are the pricing models for web advertising?
1. Cost of clicks per thousand
2. Click through rate: ratio users who click on link per page visit
3. Pay per click
5 Key benefits of SAAS
1. Access to top infrastructure
2. Accessible anywhere
3. Cost effective, usually subscription
4. Save money and time
5. No need for maintenance
What do we consider part of Information System infrastructure?
1. Hardware
2. Software
3. Storage
4. Network
5. Data center
How does the internet increase bargaining power of buyers?
Customers have a wide array of buying options on the internet which drives the price of
goods down and increases competition between sellers.
What are the different levels of control and how do we use Information Systems
for the different levels?
1. Operational Level: To automate business processes
2. Managerial Level: Organizational learning
3. Executive Level: Strategic planning
