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University of South Africa
Muckleneuk, Pretoria
MNB1501/1/2024
10048316
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, Contents
0.1 WELCOME ................................................................................... ii
0.2 PURPOSE OF THE MODULE ............................................................. ii
0.3 LINK TO OTHER MODULES ............................................................. iii
0.4 OBJECTIVES AND COMPETENCIES................................................... iii
0.4.1 Module objectives .......................................................................... iii
0.4.2 Our assumptions ............................................................................ iii
0.4.3 Framework for the module..................................................................iv
0.4.4 Composition of the study/learning package for the module ............................iv
0.5 COMPLETING ACTIVITIES AND ASSESSMENT QUESTIONS......................iv
0.5.1 Activities ....................................................................................... iv
0.5.2 Continuous assessments ................................................................... v
0.6 HOW TO ACHIEVE THE LEARNING OUTCOMES OF THIS MODULE ........... viii
0.7 WHAT YOU CAN EXPECT FROM UNISA ...............................................ix
0.8 HOW TO APPROACH MNB1501 ......................................................... x
0.9 CONCLUDING REMARKS ............................................................... xiii
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, 0.1 WELCOME
Welcome to the module Business Management 1A (MNB1501). To make your studies
easier and to help you share in our enthusiasm for this field, we urge you to read the
welcome message (available on the module website for this module). You should also
read through your Tutorial Letter 101. Refer to these study materials as often as you
need to throughout your studies.
The field of management is extremely dynamic and challenging, so we have inserted
additional reading material and case studies, over and above the learning content in
the lesson. The material will provide you with opportunities to explore the latest
developments in the field of business management and will help you to discover
management as it is practised today.
Although you are studying on your own, please contact your lecturer if you are
experiencing any problems with this module. Our contact details appear in Tutorial
Letter 101 and on the welcome page. We urge you to make use of the myUnisa student
portal to participate in the discussion forums and the online activities. We hope that
you will enjoy this module.
0.2 PURPOSE OF THE MODULE
The purpose of this module is to establish a foundation for the study of business
management and to develop the learner’s understanding of the concept of strategic
management and of the specific management tasks (planning, organising, leading and
control). This will enable qualifying learners to develop basic business plans that
reflect an entrepreneurial approach to maximising the use of resources. These
business plans are of the type that could be used to seek funding from financing
institutions if you want to start your own business.
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