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Top-down and bottom-up processing
sensory , selective , perceptual , interpretational , behavioural
selective perception
Defining characteristics
halo effect
the tendency to draw a general impression about an individual on the basis of a single
characteristic
contrast effect
evaluation of a person's characteristics that is affected by comparisons with other
people recently encountered
fundamental attribution error
the tendency for observers, when analyzing others' behavior, to underestimate the
impact of the situation and to overestimate the impact of personal disposition
self-serving bias
the tendency for people to take personal credit for success but blame failure on external
factors
Dunning-Kruger Effect
The tendency for unskilled individuals to overestimate their own ability and the tendency
for experts to underestimate their own ability.
, anchoring bias
a tendency to fixate on initial information, from which one then fails to adequately adjust
for subsequent information
escalation of commitment
an increased commitment to a previous decision in spite of negative information
risk aversion
The tendency to prefer a sure gain of a moderate amount over a riskier outcome, even if
the riskier outcome might have a higher expected payoff.
hindsight bias
the tendency to believe, after learning an outcome, that one would have foreseen it
Personality
sum ways people interact with each other
Measures of Personality
interviews , observations , objective tests
roscharch t test
inkblots test
nomothetic approach
examines personality in large groups of people, with the aim of making generalizations
about personality structure
idiographic approach
unique human experiences
Big Five
openness, conscientiousness, extraversion, agreeableness, neuroticism