Hubspot Social Media Certification NEWEST ACTUAL
COMPLETE REAL EXAM QUESTIONS AND CORRECT
DETAILED ANSWERS (VERIFIED ANSWERS) |ALREADY
GRADED A+(2025/2026)
Why are hashtags helpful? - ANSWER-to aid search, track
campaigns, and to influence the creation of user-generated
content
Which of the following social media expenses do you want to
track so you can calculate ROI on your marketing campaigns?
Choose all that apply. - ANSWER-- Work hours
- Agency or freelance costs
- Social media software and services
- Content development expenses
- Advertising costs
What should you do to secure executive buy-in if you're
starting a social media project and don't have a past campaign
to use as a benchmark? – ANSWER-position your program as
an experiment or pilot
True or False? The Holistic model is the most common social
team structure used by organizations today. - ANSWER-False
,Why do stakeholders matter as you begin to develop your team
structure? - ANSWER-Stakeholder needs may be the same as
your needs and their buy-in may help you influence senior
leaders
Which KPI is most likely to be a vanity metric? - ANSWER-
Reach
Which of these KPIs demonstrate engagement? Choose all that
apply. -
ANSWER-Sharing and retweets
likes or favorites
What's the difference between social listening and social
monitoring? - ANSWER-Social listening centralizes
conversations about your brand so that you can join them,
while social monitoring measures reputation from higherlevel
perspective
How can social media listening increase customer advocacy? –
ANSWER-responding to social posts- whether they're positive
or negative-shows that you're listening, and your customers
are being heard
, True or false? Social listening can help you find leads. -
ANSWER-True
Why are UTM parameters so valuable to your social listening
and monitoring program? - ANSWER-They allow you to track
where traffic is coming from on social media
If you don't have your _____________ in mind as you're
developing content and social campaigns, then you probably
aren't using social as effectively as you could be. - ANSWER-
Business goals and buyer personas
True or false? You should make sure experimentation is
ingrained in your strategic plan. - ANSWER-True
Which of the below is NOT one of the three factors determining
how an influencer can impact behavior? - ANSWER-recognition
True or false? Your campaign should also help the influencer
build authority and further their own content or reach. -
ANSWER-True
How much of the buyer's journey is digital? - ANSWER-67%
COMPLETE REAL EXAM QUESTIONS AND CORRECT
DETAILED ANSWERS (VERIFIED ANSWERS) |ALREADY
GRADED A+(2025/2026)
Why are hashtags helpful? - ANSWER-to aid search, track
campaigns, and to influence the creation of user-generated
content
Which of the following social media expenses do you want to
track so you can calculate ROI on your marketing campaigns?
Choose all that apply. - ANSWER-- Work hours
- Agency or freelance costs
- Social media software and services
- Content development expenses
- Advertising costs
What should you do to secure executive buy-in if you're
starting a social media project and don't have a past campaign
to use as a benchmark? – ANSWER-position your program as
an experiment or pilot
True or False? The Holistic model is the most common social
team structure used by organizations today. - ANSWER-False
,Why do stakeholders matter as you begin to develop your team
structure? - ANSWER-Stakeholder needs may be the same as
your needs and their buy-in may help you influence senior
leaders
Which KPI is most likely to be a vanity metric? - ANSWER-
Reach
Which of these KPIs demonstrate engagement? Choose all that
apply. -
ANSWER-Sharing and retweets
likes or favorites
What's the difference between social listening and social
monitoring? - ANSWER-Social listening centralizes
conversations about your brand so that you can join them,
while social monitoring measures reputation from higherlevel
perspective
How can social media listening increase customer advocacy? –
ANSWER-responding to social posts- whether they're positive
or negative-shows that you're listening, and your customers
are being heard
, True or false? Social listening can help you find leads. -
ANSWER-True
Why are UTM parameters so valuable to your social listening
and monitoring program? - ANSWER-They allow you to track
where traffic is coming from on social media
If you don't have your _____________ in mind as you're
developing content and social campaigns, then you probably
aren't using social as effectively as you could be. - ANSWER-
Business goals and buyer personas
True or false? You should make sure experimentation is
ingrained in your strategic plan. - ANSWER-True
Which of the below is NOT one of the three factors determining
how an influencer can impact behavior? - ANSWER-recognition
True or false? Your campaign should also help the influencer
build authority and further their own content or reach. -
ANSWER-True
How much of the buyer's journey is digital? - ANSWER-67%
