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BMZ2025 Lectures summary (Entrepreneurial Management in Healthcare)

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This document is a summary of all important information of lectures that take place in the BMZ2025 (Entrepreneurial management in healthcare). It is important to understand the concepts of the lectures and the literature and practice the questions.

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Lectures Summary
BMZ management

NOTE: This document is a summary of the most important information from each
lecture that takes place in the BMZ2025 (Entrepreneurial management in
healthcare) module!

➔​Lecture 1: Organizations and Management:
What is an Organization:
-​ “Collective action structured for the pursuit of a common mission”
-​ The Structure of an organization is: “The pattern of relationships designed to
enable its people to take that action together”

What does an organization consists of: no matter what type of organization we have, all
people in an organization can be categorized like this:
1.​ Strategic apex (CEO)
2.​ Middle line (management)
3.​ Operating core (people who perform the task)
4.​ Support staff
5.​ Technostructure (Analysts)




Organizations: Key players:
1.​ Operators:
-​ Deliver the services or produce the products
2.​ Analysts:
-​ Work to control and adapt organizational activities via planning,
scheduling, measuring
3.​ Support staff:

, -​ These people indirectly support the operator such as cleaners and the HR
department.
-​ People who are indirectly related to the operations


4.​ Managers:
-​ Team Leaders to CEO
-​ Middle, lower level and high level (C-suite) management

5.​ Culture:
-​ Internal. Provides a common frame
of reference for all players, belief
system
-​ Example: Start-up: innovation/new
ideas. Factory: Follow the manual
6.​ Influences:
-​ External stakeholders that attempt
to influence the organization.
-​ Example: External stakeholders
such as ministry of health in
healthcare organizations. In
healthcare there are a big number of external influencers. Another
example is The government: rules on work hours

Knowing about and utilizing your key players can help organization perform successfully
-​ Innovation is very low currently in healthcare organizations
-​ Especially in health care this can be overlooked
-​ Entrepreneurship: great ideas can come from operators, but no one notices.

Main aspects of organization is:
1.​ The Division of Labor:
Dictated by the mission of the organization
-​ Example: restaurants: requires cooks, wait staff, bartenders,
busboys, dishwashers, hostesses
-​ Every player knows what to do, their individual role. More
division of labor requires more specialization which is complex to
do.
-​ Putting parts and players together to produce a seamless
experience for the customer requires coordination

, -​ Division of labor → Depends on differentiation or specialization “Who does
what”

2.​ Coordination:
-​ Coordination = making sure that the different people and their tasks come
together
​ Coordination mechanisms:
-​ There are different ways of coordination, known as coordinating mechanisms:
1.​ Mutual adjustments:
-​ Informal communication
-​ E.g: Two people in a canoe coordinating their movements. Both
have equal say of where to go and how fast.
2.​ Direct supervision:
-​ One person on the top decides what others do
-​ One individual oversees and is responsible for work of others
-​ E.g: a coach telling players what to do
3.​ Standardization:
-​ Of work: Specifying process and rules defined in a manual that
people have to follow. Focused on process E.g: Flight mechanics
-​ Of skills: through training and specification. According to your
medical degree and training you have a standard way of working.
Focused on process
-​ Of outputs: focused on outputs and performance. Setting goals and
reaching them. The workers decide how to achieve the goal but
management decides what the goal is. E.g: Providing employees
with a weekly goal
-​ Of Norms: Embedding shared beliefs to support functioning. E.g.
Lawyers at top firms working excessive hours.

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