LATEST UPDATE (ALREADY GRADED A+)
What is an invention?
the transformation of an idea into a new product or process
G. Lafley at Procter & Gamble (P&G) had implemented an open-innovation model, which had greatly
benefitted the company. In the light of this information, we can conclude that A. G. Lafley is a(n)
intrapreneur
While the domestic airline industry is in the maturity stage of the industry life cycle, the internet-
enabled appliance industry is in its growth stage. Which of the following can be inferred from the
given data?
While the domestic airline industry is mostly free from excess capacity, the internet-enabled appliance
industry will have new entrants.
Which of the following customer segments as described in the chasm framework make up the mass
market?
the early and late majority together
Which of the following businesses is most likely to disrupt an existing industry?
Closer Connex developed an earphone that receives emails and text messages and converts them to
voice messages. The first models had poor reception, but they rapidly improved over time.
In the context of the Boston Consulting Group (BCG) growth-share matrix, if one of the strategic
business units of a conglomerate is categorized under dogs, the management should
divest the strategic business unit.
Hiku Inc. developed a superior touch screen technology for tablet computers that enabled multiple
users to operate the screen at the same time. The technology was leased to Broadway Technologies, a
consumer electronics company, for five years. Which of the following alternatives to integration does
this best illustrate?
licensing
Which of the following stakeholders of a company would most likely be responsible for formulating a
corporate strategy?
the chief executive officer
A primary advantage of organizing economic activity within firms is the
ability to coordinate highly complex tasks to allow for specialized division of labor.