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COMM 2300 Exam 3 | Questions with 100% Correct Answers

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COMM 2300 Exam 3 | Questions with 100% Correct Answers Match the components of the model for qualitative research with the descriptions: 1. Research methods 2. Research purpose 3. Conceptual context 4. Credibility 5. Research questions 2. Identifies the goal of the research project and the concerns of the communicators. 3. Addresses the theories, previous findings, and conceptual framework related to the phenomenon the researcher wants to study. 5. Helps researcher uncover what is unknown. 1. Based upon the skills the research possesses or can learn. 4. Addresses the extent to which interpretations of the data are true, correct, and dependable. Qualitative methods are also referred to as naturalistic research, ethnography, field research, or participant observation. True Qualitative research relies on logic of formal and statistical arguments. False Qualitative research is that in which data are analyzed for their qualities, not their quantities. True Inductive analysis is: the discovery and development of theory as they emerge from qualitative data. The model for qualitative research demonstrates: -why the qualitative research process cannot be planned in its entirety at the beginning of the project. -the role of member validation = C and D In qualitative research, research questions: -are quite similar to research questions for quantitative research. -usually ask "how or "what". -provide the researcher with a focus. -give the researcher considerable latitude =ALL BUT A Anything that the researcher can observe or capture can count as data in a qualitative study. True Match the following terms and their descriptions: 1. Investigator triangulation 2. Data triangulation 3. Interdisciplinary triangulation 2. Using a variety of data sources in one study. 3. Using researchers from a variety of disciplines to collect and interpret data in the same study. 1. Using several different researchers or evaluators in one study. Hypotheses are seldom used in qualitative research. True Both quantitative and qualitative methods rely on empirical evidence. True Which of the following statements is not true? Qualitative research is not empirically based. Researchers using qualitative methods refrain from using discourse or text to capture data. False Match the following terms and their descriptions: 1. Researcher construction 2. Microlevel evidence 3. Subjective valuing 4. Contingent accuracy 5. Macrolevel evidence 4. This interpretation of meaning relies on tangible artifacts and is the most objective. 5. So broad that many similar data can belong to the same classification. 2. Data can be identified at such a specific level that it stands on its own. 1. Researcher develops an interpretation of qualitative data from his or her personal, subjunctive perspective. 3. This interpretation of meaning relies on a mix of both objective and subjective elements. Researchers using qualitative methods try to provide a degree of objectivity to their research report by minimizing the voice of participants. False Because of its focus on subjectivity, qualitative research uses credibility rather than reliability and validity to evaluate the quality of data interpretation. True In qualitative research, snowball and network sampling are similar in that. - both are nonprobability sampling strategies. - participants are actively sought. = B and D Maximum variation sampling is: based on informational redundancy; a researcher seeks participants until the data received are the same as previously collected data. The reflexive nature of qualitative research is what distinguishes it from quantitative approaches. True In preparing for observing in the field, a researcher using qualitative methods would restrict the literature review to only studies that also report qualitative methods. False A researcher using qualitative methods should rely on his or her first impressions of the interaction. False Match the following terms and descriptions of non-researcher roles in qualitative methodologies 1 Someone within the group who can validate and legitimize your presence. 2 Person who has the authority to allow your access. 3 The person who seems to be more central to the interaction than others. 3. Key informant 2. Gatekeeper 1. Sponsor The primary advantage of using qualitative methodologies is that it is easier to distance yourself from the interaction and the interactants enabling you to draw more objective conclusions. False When using some form of participant observation, a researcher looks for interdependence among the people observed, the social situation, and the context in which the interaction occurs. True Gaining access is a critical step in qualitative research. Observing some interaction events may not be practical, or is difficult--even defined. Respondent validation occurs when the researcher: asks participants to review the researcher's notes or interpretations. Qualitative methodologies are more subjective and initially less structured than quantitative methodologies. Thus, the researcher does not need to design the research process before collecting data. False In qualitative research, the researcher: - is the primary data collector. - is likely to be in the research context for extended periods of time. - observes the communication firsthand. - takes on some form of participant observation. = ALL OF THE ABOVE Using a qualitative methodology and collecting data in the field, a researcher: will not have control over what happens. Gaining access is a critical step in qualitative research Observing some interaction events may not be practical, or is difficult--even denied. Counting the number of times a theme appears in your field notes is a good way to analyze field notes. False A researcher using qualitative methodologies may find that their initial research observed (or not observed). True Ethnography is best described as the holistic description of interactants in their cultural or subcultural environment. A researcher conducting a qualitative study must balance what is being observed with what he or she knows or can draw upon from scholarly literature. True The focus group moderator - should be seen as credible by participants. - should share important demographic characteristics with participants. - should be skilled in guiding a group in discussion. - should avoid the spoke-and-wheel pattern of questions and answers. = ALL OF THE ABOVE Electronic interviewing is an effective substitute for face-to-face interviewing. False

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COMM 2300
Course
COMM 2300

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COMM 2300 Exam 3



Match the components of the model for qualitative research with the descriptions:
1. Research methods
2. Research purpose
3. Conceptual context
4. Credibility
5. Research questions
2. Identifies the goal of the research project and the concerns of the communicators.
3. Addresses the theories, previous findings, and conceptual framework related to the
phenomenon the researcher wants to study.
5. Helps researcher uncover what is unknown.
1. Based upon the skills the research possesses or can learn.
4. Addresses the extent to which interpretations of the data are true, correct, and
dependable.

Qualitative methods are also referred to as naturalistic research, ethnography, field
research, or participant observation.
True

Qualitative research relies on logic of formal and statistical arguments.
False

Qualitative research is that in which data are analyzed for their qualities, not their
quantities.
True

Inductive analysis is:
the discovery and development of theory as they emerge from qualitative data.

The model for qualitative research demonstrates:
-why the qualitative research process cannot be planned in its entirety at the beginning
of the project.
-the role of member validation
= C and D

In qualitative research, research questions:
-are quite similar to research questions for quantitative research.
-usually ask "how or "what".
-provide the researcher with a focus.
-give the researcher considerable latitude
=ALL BUT A

, Anything that the researcher can observe or capture can count as data in a qualitative
study.
True

Match the following terms and their descriptions:
1. Investigator triangulation
2. Data triangulation
3. Interdisciplinary triangulation
2. Using a variety of data sources in one study.
3. Using researchers from a variety of disciplines to collect and interpret data in the
same study.
1. Using several different researchers or evaluators in one study.

Hypotheses are seldom used in qualitative research.
True

Both quantitative and qualitative methods rely on empirical evidence.
True

Which of the following statements is not true?
Qualitative research is not empirically based.

Researchers using qualitative methods refrain from using discourse or text to capture
data.
False

Match the following terms and their descriptions:
1. Researcher construction
2. Microlevel evidence
3. Subjective valuing
4. Contingent accuracy
5. Macrolevel evidence
4. This interpretation of meaning relies on tangible artifacts and is the most objective.
5. So broad that many similar data can belong to the same classification.
2. Data can be identified at such a specific level that it stands on its own.
1. Researcher develops an interpretation of qualitative data from his or her personal,
subjunctive perspective.
3. This interpretation of meaning relies on a mix of both objective and subjective
elements.

Researchers using qualitative methods try to provide a degree of objectivity to their
research report by minimizing the voice of participants.
False

Because of its focus on subjectivity, qualitative research uses credibility rather than
reliability and validity to evaluate the quality of data interpretation.

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COMM 2300

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