Complete Solution Manual for BUSN 12th Edition Williams

INSTRUCTOR MANUAL m


BUSNm(12thmedition)mbymMarcellamKelly;mChuckmWilliams

Chapterm1m-20


Chapterm1



Table of Contents
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PurposemandmPerspectivemofmthemChapter .............................................................................. 2
CengagemSupplements ........................................................................................................ 2
ChaptermObjectives............................................................................................................. 2
CompletemListmofmChaptermActivitiesmandmAssessments ........................................................... 2
KeymTerms......................................................................................................................... 3
What'smNewminmThismChapter ............................................................................................... 4
ChaptermOutline ................................................................................................................. 5
DiscussionmQuestions.........................................................................................................12
AdditionalmActivitiesmandmAssignments .................................................................................12
AdditionalmResources .........................................................................................................15
CengagemVideomResources ...................................................................................................................... 15
Appendix ..........................................................................................................................15
GenericmRubrics ....................................................................................................................................... 15
StandardmWritingmRubric ......................................................................................................................... 15
StandardmDiscussionmRubric .................................................................................................................... 16




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,Purpose and Perspective of the Chapter
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Businessmtodaymismcomplex,mglobal,mandmfastermmovingmthanmevermbefore.mThismchaptermintroduc
esmthemrolemofmbusinessminmthemeconomymandmhowmwemgotmtomwheremwemare.mItmalsomlistsmthemcor
emfactorsmofmproductionmandmthemkeymdimensionsmofmtoday‘smbusinessmenvironment.mThroughout
mthembook,mwemwillmlookmmoremcloselymatmthemimpactmofmchangeminmeverymfacetmofmbusinessmfromm
managementmtommarketingmtommoney,mtheminterrelatednessmofmthesemfactors,mandmhowmbusines
smrelatesmtomyou.

Cengage Supplements
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Themfollowingmproduct-
levelmsupplementsmprovidemadditionalminformationmthatmmaymhelpmyouminmpreparingmyourmcours
e.mTheymaremavailableminmthemInstructormResourcemCenter.
 TransitionmGuidem(providesminformationmaboutmwhat‘smnewmfrommeditionmtomedition)
 Educator‘smGuidem(describesmassetsminmthemplatformmwithmamdetailedmbreakdownm
ofmactivitiesmbymchaptermwithmseatmtime)
 PowerPointm(providesmtext-basedmlecturesmandmpresentations)
 TestmBankm(containsmassessmentmquestionsmandmproblems)
 GuidemtomTeachingmOnlinem(providesminformationmaboutmthemkeymassetsmwithinmthemprodu
ctmandmhowmtomimplement/facilitatemusemofmthemassetsminmsynchronousmandmasynchronou
smteachingmenvironments)
 AcceleratedmCoursemSyllabusm(providesmguidancemonmthemrecommendedmdeliverymofmcour
semmaterialsmgivenmam5-week,m8-week,m12-week,mandm16-weekmcourse)
 MindTapmUsermGuidem(providesminformationmonmhowmtomnavigatemandmusemMindTap)

Chapter Objectives
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Themfollowingmobjectivesmaremaddressedminmthismchapter:
1-
1mDiscussmthemrolemofmbusinessminmthemeconomym
1-2mExplainmthemevolutionmofmmodernmbusiness
1-3 Discussmthemrolemofmnonprofitmorganizationsminmthemeconomy
1-4 Outlinemthemcoremfactorsmofmproductionmandmhowmtheymaffectmthemecono
mym1-5mDescribemtoday‘smbusinessmenvironmentmandmeachmkeymdimension
1-6 Explainmhowmcurrentmbusinessmtrendsmmightmaffectmyourmcareermchoices




Complete List of Chapter Activities and Assessments
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FormadditionalmguidancemrefermtomthemGuidemtomTeachingmOnline.

ChaptermObjective PPTmslide Activity/Assessment Duration


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, 2 Icebreaker 5–10mmin.




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, 1-1 8 DiscussionmActivity 10mmin.
1-2 13 GroupmActivitym1 10mmin.
1-3 17 WrittenmReflectionmActivity 15–20mmin.

1-4 20 PollingmActivity 5mmin.

1-5 29 GroupmActivitym2 15–20mmin.

1-6 33 BreakoutmActivity 15–20mmin.
1-1–1-6 35 Self-Assessment 10–15mmin.
WhymDoesmChangemMattermt
omMe?m(Chapterm01mBusiness
1-1–1-6 N/A 5mmin.
Now:mChangemIsmthemOnl
ymConstant)
LearnmItm1-1mandm1-
2:mBusinessmNow:mMovingmatm
1-1,m1-2 N/A BreakneckmSpeedmandmThemHi 10mmin.
storymofmBusiness:mPuttingmIt
AllminmContext
LearnmItm1-3mandm1-
4:mNonprofitsmandmthemEcono
1-3,m1-4 N/A my:mThemBusinessmofmDoingmG 5mmin.
ood
andmFactorsmofmProduction
:mThemBasicmBuildingmBlock
s
LearnmItm1-5mandm1-
6:mThemBusinessmEnvironment:
1-5,m1-6 N/A mThemContextmformSuccessmand 10mmin.
BusinessmandmYou:mMakingmI
tmPersonal
Assignment:mChapterm01mBusi
1-1–1-6 N/A nessmNow:mChangemIsmthemOnl 25mmin.
ymConstant
CasemActivity:mChapterm01mBu
1-1–1-6 N/A sinessmNow:mChangemIsmthemO 15mmin.
nlymConstant
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Key Terms
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Businessmenvironment:mThemsettingminmwhichmbusinessmoperates.mThemfivemkeymcomponentsma
remeconomicmenvironment,mcompetitivemenvironment,mtechnologicalmenvironment,msocialmenviron
ment,mandmglobalmenvironment.
Businessmtechnology:mAnymtools—
especiallymcomputers,mtelecommunications,mandmothermdigitalmproducts—
thatmbusinessesmcanmusemtombecomemmoremefficientmandmeffective.

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