Chapter 07 Positive Emphasis Revisio
m m m m
n Notes
m
Truem/mFalsemQuestions
1. Inmbusiness mcommunication, mphrases msuchmas m"Imhope" mand m"Imtrust mthat" maremtypically mus
ed mto mindicatemamshif t.
FALSE
Bewaremof mhiddenmnegatives: mwords mthat maremnot mnegativeminmthemselves mbut mbecomemnegat
iveminmcontext. m"But" mand m"however" mindicatemamshift, mso, maftermampositivemstatement, mthey mar
emnegative. m"Imhope" mand m"Imtrust mthat" msuggest mthat mampersonmisn't msure.
AACSB:mCommunicatio
nmBlooms:mRemem
ber
LearningmObjective:m07-01mApply mstrategies mfor mpositivememphasis muse.
LevelmofmDifficulty:m1mEa
sy mTopic:mHowmdomImcreatempositivememp
hasis?
,7-1
,2. Hiddenmnegatives maremwords mthat maremnot mnegativeminmthemselves mbutmbecomemnegativ
eminmcontext.
TRUE
Hiddenmnegatives maremwords mthat maremnot mnegativeminmthemselves mbut mbecomemnegativeminm
context. m"But" mand m"however" mindicatemamshift,mso, maftermampositivemstatement, mthey maremnega
tive. m"Imhope" mand m"Imtrust mthat" msuggest mthat myoumaren't msure.
AACSB:mCommunicatio
nmBlooms:mRemem
ber
LearningmObjective:m07-01mApply mstrategies mfor mpositivememphasis muse.
LevelmofmDifficulty:m1mEa
sy mTopic:mHowmdomImcreatempositivememp
hasis?
3. Themsentence, m"ImhopemImhavemprovided myoumtheminf ormationmyoumwanted," mhas mamneg
ativemconnotation.
TRUE
Words mthat maremnot mnegativeminmthemselves mmay mbecomemnegativeminmcontext.m"Imhope" mand
m "Imtrust mthat" mimply mthat mthempersonmconveying mthemmessagemis mnot msure. mTheref ore, minmthis m
context, m"Imhope" mcarries mamnegativemconnotation.
AACSB:mAnalyti
c mAACSB:mCommunicati
on
Blooms:mAppl
y mLearningmObjective:m07-
01mApply mstrategies mfor mpositivememphasis muse.
LevelmofmDifficulty:m2mMediu
mmTopic:mHowmdomImcreatempositivememp
hasis?
, 7-2
m m m m
n Notes
m
Truem/mFalsemQuestions
1. Inmbusiness mcommunication, mphrases msuchmas m"Imhope" mand m"Imtrust mthat" maremtypically mus
ed mto mindicatemamshif t.
FALSE
Bewaremof mhiddenmnegatives: mwords mthat maremnot mnegativeminmthemselves mbut mbecomemnegat
iveminmcontext. m"But" mand m"however" mindicatemamshift, mso, maftermampositivemstatement, mthey mar
emnegative. m"Imhope" mand m"Imtrust mthat" msuggest mthat mampersonmisn't msure.
AACSB:mCommunicatio
nmBlooms:mRemem
ber
LearningmObjective:m07-01mApply mstrategies mfor mpositivememphasis muse.
LevelmofmDifficulty:m1mEa
sy mTopic:mHowmdomImcreatempositivememp
hasis?
,7-1
,2. Hiddenmnegatives maremwords mthat maremnot mnegativeminmthemselves mbutmbecomemnegativ
eminmcontext.
TRUE
Hiddenmnegatives maremwords mthat maremnot mnegativeminmthemselves mbut mbecomemnegativeminm
context. m"But" mand m"however" mindicatemamshift,mso, maftermampositivemstatement, mthey maremnega
tive. m"Imhope" mand m"Imtrust mthat" msuggest mthat myoumaren't msure.
AACSB:mCommunicatio
nmBlooms:mRemem
ber
LearningmObjective:m07-01mApply mstrategies mfor mpositivememphasis muse.
LevelmofmDifficulty:m1mEa
sy mTopic:mHowmdomImcreatempositivememp
hasis?
3. Themsentence, m"ImhopemImhavemprovided myoumtheminf ormationmyoumwanted," mhas mamneg
ativemconnotation.
TRUE
Words mthat maremnot mnegativeminmthemselves mmay mbecomemnegativeminmcontext.m"Imhope" mand
m "Imtrust mthat" mimply mthat mthempersonmconveying mthemmessagemis mnot msure. mTheref ore, minmthis m
context, m"Imhope" mcarries mamnegativemconnotation.
AACSB:mAnalyti
c mAACSB:mCommunicati
on
Blooms:mAppl
y mLearningmObjective:m07-
01mApply mstrategies mfor mpositivememphasis muse.
LevelmofmDifficulty:m2mMediu
mmTopic:mHowmdomImcreatempositivememp
hasis?
, 7-2
