Class: BS 8th Roll No.69
Name:Mehak Anwar
MARKETING PROJEC: Bussiness Name: Customize Basket Shop
STEPS DESCRIPTION
1)Business idea A "customized basket shop" Tag Line : Curated With Love,
business specializes in creating Delivered With Care.
personalized gift baskets
tailored to the specific
preferences and needs of
customers. These baskets can
include a variety of items, such
as gourmet foods, flowers,
personal care products, and
seasonal gifts, making them
ideal for any occasion, from
birthdays and anniversaries to
corporate events and
holidays.By offering a variety of
flowers, sizes, and styles, this
business aims to cater to
individual tastes and specific
events, such as weddings,
birthdays, anniversaries, and
corporate gifts.
2)Need assessment A needs assessment for a According to my observation, I
customized basket business can observe that the previous
focuses on understanding existing company provide the
customer preferences, market service but they don't give the
trends, and operational desired quality and are very
efficiencies. It involves gathering expensive. Also people have to
insights on the types of go to out of city which is very
products consumers want in hard for them.
their baskets, assessing So we intend to provide good
competition to identify unique quality at affordable prices in
offerings, and analyzing current their own city.
supply chain capabilities to Gift oriented Mall.
ensure timely delivery and
quality. Additionally, it may
highlight the need for enhanced
marketing strategies, staff
training for personalized
service, and inventory
management systems to meet
diverse customer demands
effectively. This comprehensive
Name:Mehak Anwar
MARKETING PROJEC: Bussiness Name: Customize Basket Shop
STEPS DESCRIPTION
1)Business idea A "customized basket shop" Tag Line : Curated With Love,
business specializes in creating Delivered With Care.
personalized gift baskets
tailored to the specific
preferences and needs of
customers. These baskets can
include a variety of items, such
as gourmet foods, flowers,
personal care products, and
seasonal gifts, making them
ideal for any occasion, from
birthdays and anniversaries to
corporate events and
holidays.By offering a variety of
flowers, sizes, and styles, this
business aims to cater to
individual tastes and specific
events, such as weddings,
birthdays, anniversaries, and
corporate gifts.
2)Need assessment A needs assessment for a According to my observation, I
customized basket business can observe that the previous
focuses on understanding existing company provide the
customer preferences, market service but they don't give the
trends, and operational desired quality and are very
efficiencies. It involves gathering expensive. Also people have to
insights on the types of go to out of city which is very
products consumers want in hard for them.
their baskets, assessing So we intend to provide good
competition to identify unique quality at affordable prices in
offerings, and analyzing current their own city.
supply chain capabilities to Gift oriented Mall.
ensure timely delivery and
quality. Additionally, it may
highlight the need for enhanced
marketing strategies, staff
training for personalized
service, and inventory
management systems to meet
diverse customer demands
effectively. This comprehensive
