Topic :The role of financial management case study
summary of Qantas and Apple
SCHOOL: cranbrook school
FINANCIAL MANAGEMENT CASE STUDY
SUMMARY
ROLE OF FINANCIAL MANAGEMENT:
PROFITABILTY:
• The Qantas Group has posted its first
full year statutory profit since FY19 and
will share the benefits by rewarding
employees, reinvesting for customers,
and returning capital to shareholders.
• FY23, the Group achieved an Underlying
Profit Before Tax of $2.47 billion and a
Statutory After-Tax Profit of $1.74
billion. This compares with $7 billion in
accumulated statutory losses over three
prior years.
o Underpinning the profit was
completion of the Group’s $1
, billion recovery program (launched
in the first year of those losses), a
132% increase in flying compared
with FY22 and strong travel
demand driving significantly higher
revenue.
• Operational performance improved
considerably during the year after a
challenging ramp up, with Qantas
achieving the best on-time performance
of the major domestic airlines for 11
months out of 12 and Jetstar returning
to pre-COVID levels.
• Customer satisfaction, while not back to
pre-COVID levels, has also Group
Domestic, consisting of Qantas,
QantasLink and Jetstar, increased flying
to 103% of pre- COVID levels by the
end of the second half of FY23.
o This was supported by strong travel
demand from leisure and business
travel, helping to deliver Underlying
EBIT of $1.5 billion.
GROWTH:
• The Group has ordered 24 widebody
aircraft, consisting of 12 Boeing 787s
and 12 Airbus A350s.