OF THE TRAVEL AND TOURISM
INDUSTRY CORRECT 100%
ASTA - ANSWER American Society of Travel Agents
Benefit - ANSWER A positive result that a feature brings to a particular client
Business Travel - ANSWER Or Corporate Travel- includes all trips that are purchased
by businesses and made for their purpose
Commission - ANSWER a fee or percentage of a sale
Commodity - ANSWER Something that varies little and has the same value everywhere
Conference System - ANSWER a system by which a group of suppliers controls the
sale of their product, appointing agents to sell it and establishing a standard contract
Demographic Segmentation - ANSWER the process of categorizing people according to
characteristics such as age, sex, or marital status
Dependables - ANSWER people who value familiarity and comfort who tend to visit
popular places/ and return to the same ones again and again
Distributor - ANSWER A company that acts as a intermediary between suppliers and
travelers
Familiarization Trip - ANSWER A trip offered to travel professionals at a reduced rate so
they can inspect hotels, restaurants, and sample area attractions and services
Feature - ANSWER An inherent characteristic of a product or service
High Season - ANSWER The season when rates and traffic peak
Hospitality Industry - ANSWER supplies hotel accommodations and food and beverage
services
Incentive Travel - ANSWER A prize or reward for employees usually for productivity or
sales performance
Leisure Travel - ANSWER Travel done for pleasure (travel to visit family or friends
generally included.)