MARKETING ENVIRONMENT ANALYSIS FOR BURBERRY

MARKETING ENVIRONMENT
ANALYSIS FOR BURBERRY



Module Leader:
P Number:
Tutor Name:
Submission Date:

, Overview of
Introduction
Burberry




Agenda References Conclusion
PEST
Analysi



SWOT Porter’s Five
Analysis Forces


MARKETING ENVIRONMENT ANALYSIS FOR BURBERRY

, Introduction
 Burberry is a globally renowned British luxury
fashion brand (Burberry, 2022).
 This presentation will explore Burberry’s
environment through PEST, Porter’s Five Forces,
and SWOT analysis frameworks (Baines,
Rosengren & Antonetti, 2021).
 The goal is to assess how external and internal
factors influence Burberry's operations in the
UK.