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The primary purpose of A. To achieve success
strategy is:
A. To achieve success
B. To be a responsible
corporate citizen
C. To create value for all
stakeholders
D. To maximize
shareholder value
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The successful careers of B. Have a consistency of direction based on clear
both Queen Elizabeth II goals
and Lady Gaga may be
attributed to the fact that
both:
A. Have built a loyal fan
base based on astute use
of the media
B. Have a consistency of
direction based on clear
goals
C. Have a knack for being
in the right place at the
right time
D. Have used dressing up
as a means of attracting
attention and establishing
identity.
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For both individuals and B. Clear goals, understanding their competitive
businesses, successful environment, awareness of internal strengths and
strategies are weaknesses, and effective implementation
characterized by:
A. Unrelenting
commitment to ambitious
goals
B. Clear goals,
understanding their
competitive environment,
awareness of internal
strengths and weaknesses,
and effective
implementation
C. Meticulous planning
D. Possessing superior
abilities and resources that
are then deployed to
build competitive
advantage
Strategic goals should be: C. All of the above
A. Consistent
B. Long Term
C. All of the above
D. Simple
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The main problem of B. Distinguishing opportunities from threats and
SWOT as a framework for strengths from weaknesses is often difficult
strategy analysis is that:
A. It has now been
superseded by more
sophisticated analytical
frameworks
B. Distinguishing
opportunities from threats
and strengths from
weaknesses is often
difficult
C. It is so widely used that
it no longer has any
novelty
D. It is focused on strategy
formulation and fails to
take account of strategy
implementation
Strategic fit refers to: D. The consistency of a firm's strategy with its external
and internal environments
A. The need for a firm's
strategy to fit the needs of
all its stakeholders, not
just shareholders
B. The need for a firm's
strategy to be consistent
with its vision, mission, and
culture
C. The need for a firm's
strategy to be unique
D. The consistency of a
firm's strategy with its
external and internal
environments
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