1. What 2 tabs would you find “Competitive Assumptions” at the bottom of the page?
1- Wholesale
2- Internet
2. Which one of the following options is usually an appealing way to increase a
company’s ROE?
a. Taking aggressive action to boost the company’s Retained Earnings
b. Not paying dividends and using all the available cash to pay down debt
c. Increasing the annual dividend by $0.10 or $0 .25 per share, whichever is higher
d. Repurchasing shares or common stock
3. Which one of the following is not an effective way to attract buyers by differentiating
a company’s branded footwear offering from the brands of rivals?
a. Win sufficient celebrity endorsement contracts to win higher celebrity appeal
ratings in the various geographical areas than most of your rivals
b. Offer free shipping to online shoppers who purchase one or more pair of
your branded styled models
c. Charge footwear retailers a wholesale price that is below the price the
company charges consumers to buy footwear on-line on the company’s
website.