Entrepreneurship
& Innovation
g
TEST BANK g
Alaa Moustafa
g
Entrepreneurshipg&gDigitalgTransformationgConsultant
, ENTREPRENEURSHIPg&gINNOVATIONg(TESTgBANK)
General Questionsg
1. Whichgofgthegfollowinggisgnotgagtypegofgbusinessgmentionedgingthegtext?
a) Manufacturing
b) Retailing
c) ServicegProvision
d) ConstructiongAns
wer:gd)gConstruction
2. Whichgtechniquegisgmentionedgforggeneratingginnovativegbusinessgideas?
a) SCAMPERgTechnique
b) SWOTgAnalysis
c) LeangStartupgCycle
d) BusinessgModelgCanvasgA
nswer:ga)gSCAMPERgTechnique
3. AccordinggtogEricgRies,gwhatgisgagstartup?
a) Aghumanginstitutiongdesignedgtogcreategagnewgproductgorgservicegundergconditionsgofgextremeg
uncertainty.
b) Agwell-establishedgcompanygwithgagprovengtrackgrecord.
c) Aggovernment-fundedgproject.
d) Angacademicgresearchginstitution.
Answer:ga)gAghumanginstitutiongdesignedgtogcreategagnewgproductgorgservicegundergconditionsgofgextremegun
certainty.
4. Whichgofgthegfollowinggisgnotgagkindgofguncertaintygassociatedgwithgstartups?
a) Technical/Productg Risk
b) Customer/MarketgRisk
c) FinancialgRisk
d) BusinessgModelgRisk
g Answer:gc)gFinancialgRisk
5. WhatgdoesgagLeangStartupgaimgtogdo?
a) Minimizegthegnumbergofgexperimentsgconducted.
b) Validategassumptionsgasgquicklygasgpossible.
c) Stickgtogagrigidgbusinessgplangwithoutganygmodifications.
d) Avoidginteractinggwithgcustomers.
Answer:gb)gValidategassumptionsgasgquicklygasgpossible.
Preparedgby:gAlaagMoustafa Pageg|g2
, ENTREPRENEURSHIPg&gINNOVATIONg(TESTgBANK)
6. WhatgdoesgthegLeangStartupgCyclegconsistgof?
a) Data,gIdea,gProduct
b) Idea,gData,gProduct
c) Product,gIdea,gData
d) Data,gProduct,gIdeagAns
wer:ga)gData,gIdea,gProduct
7. Whatgisgagbusinessgmodel?
a) Thegstorygthatgexplainsghowgangenterprisegworks.
b) Agfinancialgprojectiongforgagstartup.
c) Agmarketinggplan.
d) Agprojectgmanagementgtool.
Answer:ga)gThegstorygthatgexplainsghowgangenterprisegworks.
8. HowgmanygbuildinggblocksgaregtheregingthegBusinessgModelgCanvas?
a) 7
b) 8
c) 9
d) 10
Answer:gc)g9
9. WhichgsidegofgthegBusinessgModelgCanvasgrepresentsgthegcompany?
a) Leftgside
b) Rightgside
c) Topgside
d) Bottomgsideg
Answer:ga)gLeftgside
10. WhatgdoesgthegCustomergSegmentsgbuildinggblockgingthegBusinessgModelgCanvasgdescribe?
a) Thegproblemgthegbusinessgisgsolving
b) Thegtargetgmarketgandgcustomergdemographics
c) Thegrevenuegstreamsgofgthegbusiness
d) Thegkeygactivitiesgrequiredgforgthegbusiness
Answer:gb)gThegtargetgmarketgandgcustomergdemographics
11. WhatgdoesgthegValuegPropositiongbuildinggblockgingthegBusinessgModelgCanvasgdefine?
a) Thegcostgstructuregofgthegbusiness
b) Theguniquegsellinggpropositiongofgthegbusiness
Preparedgby:gAlaagMoustafa Pageg|g3
, ENTREPRENEURSHIPg&gINNOVATIONg(TESTgBANK)
c) Thegkeygresourcesgrequiredgforgthegbusiness
d) Thegchannelsgthroughgwhichgthegbusinessgreachesgcustomers
g Answer:gb)gTheguniquegsellinggpropositiongofgthegbusiness
12. WhatgdoesgChannelgEfficiencygrepresent?
a) Thegnumbergofgchannelsgagbusinessghas
b) Thegqualitygofgthegchannelsgusedgforgmarketing
c) Theglifetimegvaluegdividedgbygthegcostgpergacquisition
d) Thegrevenueggeneratedgbygeachgchannel
Answer:gc)gTheglifetimegvaluegdividedgbygthegcostgpergacquisition
13. HowgdoesgthegCustomergRelationshipsgbuildinggblockgingthegBusinessgModelgCanvasgrelategto
gcustomers?
a) Itgdescribesgthegcostgstructuregofgacquiringgnewgcustomers.
b) Itgoutlinesgthegkeygpartnersginvolvedgingcustomergsupport.
c) Itgdefinesgthegstrategygforgattractinggandgretaininggcustomers.
d) Itgmeasuresgthegsatisfactionglevelgofgexistinggcustomers.
Answer:gc)gItgdefinesgthegstrategygforgattractinggandgretaininggcustomers.
14. WhatgdoesgthegRevenuegStreamsgbuildinggblockgingthegBusinessgModelgCanvasgfocusgon?
a) Thegfinancialggoalsgofgthegbusiness
b) Thegcostgstructuregofgthegbusiness
c) Thegkeygactivitiesgrequiredgforgrevenueggeneration
d) ThegdifferentgwaysgthegbusinessgcangmakegmoneygAns
wer:gd)gThegdifferentgwaysgthegbusinessgcangmakegmoney
15. WhichgofgthegfollowinggisgnotgagtypegofgKeygResources?
a) Physical
b) Financial
c) Human
d) EmotionalgAns
wer:gd)gEmotional
16. WhatgdoesgthegKeygActivitiesgbuildinggblockgingthegBusinessgModelgCanvasgdescribe?
a) Thegmaingoperationalgfunctionsgthatgneedgtogbegperformedgbygthegteam
b) Thegmarketinggactivitiesgofgthegbusiness
c) Thegcostgstructuregofgthegbusiness
d) Thegkeygpartnersginvolvedgingthegbusinessgoperations
Preparedgby:gAlaagMoustafa Pageg|g4
& Innovation
g
TEST BANK g
Alaa Moustafa
g
Entrepreneurshipg&gDigitalgTransformationgConsultant
, ENTREPRENEURSHIPg&gINNOVATIONg(TESTgBANK)
General Questionsg
1. Whichgofgthegfollowinggisgnotgagtypegofgbusinessgmentionedgingthegtext?
a) Manufacturing
b) Retailing
c) ServicegProvision
d) ConstructiongAns
wer:gd)gConstruction
2. Whichgtechniquegisgmentionedgforggeneratingginnovativegbusinessgideas?
a) SCAMPERgTechnique
b) SWOTgAnalysis
c) LeangStartupgCycle
d) BusinessgModelgCanvasgA
nswer:ga)gSCAMPERgTechnique
3. AccordinggtogEricgRies,gwhatgisgagstartup?
a) Aghumanginstitutiongdesignedgtogcreategagnewgproductgorgservicegundergconditionsgofgextremeg
uncertainty.
b) Agwell-establishedgcompanygwithgagprovengtrackgrecord.
c) Aggovernment-fundedgproject.
d) Angacademicgresearchginstitution.
Answer:ga)gAghumanginstitutiongdesignedgtogcreategagnewgproductgorgservicegundergconditionsgofgextremegun
certainty.
4. Whichgofgthegfollowinggisgnotgagkindgofguncertaintygassociatedgwithgstartups?
a) Technical/Productg Risk
b) Customer/MarketgRisk
c) FinancialgRisk
d) BusinessgModelgRisk
g Answer:gc)gFinancialgRisk
5. WhatgdoesgagLeangStartupgaimgtogdo?
a) Minimizegthegnumbergofgexperimentsgconducted.
b) Validategassumptionsgasgquicklygasgpossible.
c) Stickgtogagrigidgbusinessgplangwithoutganygmodifications.
d) Avoidginteractinggwithgcustomers.
Answer:gb)gValidategassumptionsgasgquicklygasgpossible.
Preparedgby:gAlaagMoustafa Pageg|g2
, ENTREPRENEURSHIPg&gINNOVATIONg(TESTgBANK)
6. WhatgdoesgthegLeangStartupgCyclegconsistgof?
a) Data,gIdea,gProduct
b) Idea,gData,gProduct
c) Product,gIdea,gData
d) Data,gProduct,gIdeagAns
wer:ga)gData,gIdea,gProduct
7. Whatgisgagbusinessgmodel?
a) Thegstorygthatgexplainsghowgangenterprisegworks.
b) Agfinancialgprojectiongforgagstartup.
c) Agmarketinggplan.
d) Agprojectgmanagementgtool.
Answer:ga)gThegstorygthatgexplainsghowgangenterprisegworks.
8. HowgmanygbuildinggblocksgaregtheregingthegBusinessgModelgCanvas?
a) 7
b) 8
c) 9
d) 10
Answer:gc)g9
9. WhichgsidegofgthegBusinessgModelgCanvasgrepresentsgthegcompany?
a) Leftgside
b) Rightgside
c) Topgside
d) Bottomgsideg
Answer:ga)gLeftgside
10. WhatgdoesgthegCustomergSegmentsgbuildinggblockgingthegBusinessgModelgCanvasgdescribe?
a) Thegproblemgthegbusinessgisgsolving
b) Thegtargetgmarketgandgcustomergdemographics
c) Thegrevenuegstreamsgofgthegbusiness
d) Thegkeygactivitiesgrequiredgforgthegbusiness
Answer:gb)gThegtargetgmarketgandgcustomergdemographics
11. WhatgdoesgthegValuegPropositiongbuildinggblockgingthegBusinessgModelgCanvasgdefine?
a) Thegcostgstructuregofgthegbusiness
b) Theguniquegsellinggpropositiongofgthegbusiness
Preparedgby:gAlaagMoustafa Pageg|g3
, ENTREPRENEURSHIPg&gINNOVATIONg(TESTgBANK)
c) Thegkeygresourcesgrequiredgforgthegbusiness
d) Thegchannelsgthroughgwhichgthegbusinessgreachesgcustomers
g Answer:gb)gTheguniquegsellinggpropositiongofgthegbusiness
12. WhatgdoesgChannelgEfficiencygrepresent?
a) Thegnumbergofgchannelsgagbusinessghas
b) Thegqualitygofgthegchannelsgusedgforgmarketing
c) Theglifetimegvaluegdividedgbygthegcostgpergacquisition
d) Thegrevenueggeneratedgbygeachgchannel
Answer:gc)gTheglifetimegvaluegdividedgbygthegcostgpergacquisition
13. HowgdoesgthegCustomergRelationshipsgbuildinggblockgingthegBusinessgModelgCanvasgrelategto
gcustomers?
a) Itgdescribesgthegcostgstructuregofgacquiringgnewgcustomers.
b) Itgoutlinesgthegkeygpartnersginvolvedgingcustomergsupport.
c) Itgdefinesgthegstrategygforgattractinggandgretaininggcustomers.
d) Itgmeasuresgthegsatisfactionglevelgofgexistinggcustomers.
Answer:gc)gItgdefinesgthegstrategygforgattractinggandgretaininggcustomers.
14. WhatgdoesgthegRevenuegStreamsgbuildinggblockgingthegBusinessgModelgCanvasgfocusgon?
a) Thegfinancialggoalsgofgthegbusiness
b) Thegcostgstructuregofgthegbusiness
c) Thegkeygactivitiesgrequiredgforgrevenueggeneration
d) ThegdifferentgwaysgthegbusinessgcangmakegmoneygAns
wer:gd)gThegdifferentgwaysgthegbusinessgcangmakegmoney
15. WhichgofgthegfollowinggisgnotgagtypegofgKeygResources?
a) Physical
b) Financial
c) Human
d) EmotionalgAns
wer:gd)gEmotional
16. WhatgdoesgthegKeygActivitiesgbuildinggblockgingthegBusinessgModelgCanvasgdescribe?
a) Thegmaingoperationalgfunctionsgthatgneedgtogbegperformedgbygthegteam
b) Thegmarketinggactivitiesgofgthegbusiness
c) Thegcostgstructuregofgthegbusiness
d) Thegkeygpartnersginvolvedgingthegbusinessgoperations
Preparedgby:gAlaagMoustafa Pageg|g4
