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AESC 2050 - n n
FINAL EXAM 2025| BRAND NEW ACTUAL E
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XAM WITH 100% VERIFIED QUESTIONS AN
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D CORRECT SOLUTIONS| GUARANTEED VA
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LUE PACK| ACE YOUR GRADES. n n n n
1. Which of the following is an INTRINSIC motivation?
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A. Achievement
B. Conformity
C. Image
D. Power
E. Affiliation - correct answer - E. Affiliation
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2. Match the Advertising Persuasive Technique with the Appeals T
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o Ethos:
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A. emotion
B. credibility and character n n
C. reason, facts - correct answer - B. credibility and character
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3. Match the Advertising Persuasive Technique with the Appeals T
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o Logos:
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A. emotion
B. credibility and character n n
C. reason, facts - correct answer - C. reason, facts
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4. Match the Advertising Persuasive Technique with the Appeals T
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o Pathos:
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A. emotion
B. credibility and character n n
C. reason, facts - correct answer - A. emotion
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5. The use of persuasive techniques in advertising dates back to th
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e "Rhetorical Triangle" developed by:
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A. Nietzsche
B. Plato
C. Descartes
D. Aristotle
E. Socrates - correct answer - D. Aristotle n n n n n n
6. At the start of the Advertising lecture, Dr. Kiepper showed 4 s
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hort commercials by 2 poultry companies taking alternate vie
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ws of n n by the U.S. poultry industry. n n n n
A. hormone use n
B. antibiotic use n
C. free-range
D. cage-free
E. heritage breeds - correct answer - B. antibiotic use
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7. What did Juanfra DeVillena say his cultural concept of all of A
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merica was before he came here?
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A. Winter Snow n
B. California Sun n
C. Shopping Mall n
D. South Beach (Miami) n n
E. Cowboys - correct answer - D. South Beach (Miami)
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8. What did Juanfra DeVillena say was the cultural difference betw
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een Americans and Latinos when it comes to professional titles?
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A. Americans are much more informal, you aren't expected to u
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se titles
n
B. Latinos are much more informal, you aren't expected to use tit
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les
C. There is no difference between the cultures -
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ncorrect answer - n n
nA. Americans are much more informal, you aren't expected t
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o use titles
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9. What did Juanfra DeVillena say was the cultural difference b
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etween Americans and Latinos when they offer you food?
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A. Latinos expect you to refuse it, Americans assume you will ta
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ke it n
B. Latinos expect you to offer food to them, after they offer it to
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you
C. It's OK to tell a Latino you don't want it, they will take no off
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ense
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D. Never say NO when an American offers you food, they will b
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e offended
n
E. Never say NO when a Latino offers you food, they will be offe
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nded - correct answer - n n n n
nE. Never say NO when a Latino offers you food, they will be o
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ffended
10. What did Juanfra DeVillena say is the cultural difference be
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tween Americans and Latinos when it comes to "personal spa
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ce"?
A. American demand much more personal space than Latinos
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B. Latinos demand much more personal space than
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Americans
C. Americans are more comfortable than Latinos as people g n n n n n n n n
et closer to them
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D. Latinos get very uncomfortable if people do not stay at le
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ast an arm's length away
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E. Both feel basically the same about the subject -
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ncorrect answer - n n
nA. American demand much more personal space than Latin
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os
11. What did Juanfra DeVillena say was the cultural difference b
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etween Americans and Latinos when it comes to responding to
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superiors when asked something you don't know?
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A. in Latino culture you should tell them "I don't know"
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B. in Latino culture you say nothing
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C. in American culture you should tell them "I don't know"
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D. in American culture you just make something up
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